R36s
R36s shows beatable incumbent ratings (3.8★), but weak search conversion (0.9%) keeps it on the watch list.
Flapen Score
Is R36s profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, R36s is a £108K/yr Amazon United Kingdom market (351K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 55/100.
R36s: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -23.8% over the last 90 days and 0.9% of searches end in a purchase.
£108K
revenue / yr
Who owns the niche?
The top 5 brands hold 65% of demand, so 35% of the market is open.
35%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.8★ — the gap to enter on.
0/100
page quality · 27 products
Top R36s products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Blidinner R36S Retro Handheld Video Game Console -With Linux System 3000mAh Battery 3.5 Inch Screen 30000+ Classic Games Portable Game Console for Present to Give Friends for Christmas-(Black)(64GB)
- Price
- £34.32
- Rating
- 3.8/5
- Reviews
- 70
- Age
- 1y ago
LEGO Super Mario Game Boy Building Set for Adults - Nintendo Display Model Kit with 2 Cartridges incl. Zelda plus Lenticular Screens - Gamer Gift for Fans - 72046
- Price
- £38.78
- Rating
- 4.8/5
- Reviews
- 3,664
- Age
- 1y ago
Febotak R36S Retro Handheld Game Console 128GB Retro Gaming Console with 30+ Mainstream Emulators 20 000+ Classic Games (blue)
- Price
- £29.54
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 1mo ago
GWALSNTH R36 MAX Handheld Game Console Mini Retro Game Console with 256GB TF Card 40000+ Classic Games 4.0 IPS HD Screen 4000mAh Rechargeable Portable Video ConsoleTransparent Black
- Price
- £51.14
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 10mo ago
Blidinner R36S Retro Handheld Video Game Console -With Linux System 3000mAh Battery 3.5 Inch Screen 64G TF Card 20000+ Classic Games Portable Game Console for Present to Give Friends for Christmas-Red
- Price
- £33.76
- Rating
- 3.6/5
- Reviews
- 35
- Age
- 11mo ago
Trending
90-day click momentum
R36S Retro Handheld Game Console Purple 3.5 Inch HD Screen 25 000+ Classic Games 128G TF Card Open Source Linux for Teens and Adults
- Price
- £31.48
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 2mo ago
Febotak R36S Retro Handheld Game Console 128GB Retro Gaming Console with 30+ Mainstream Emulators 20 000+ Classic Games (Red)
- Price
- £29.22
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 1mo ago
R36 PRO Handheld Retro Game Console with 20000 Built in Games - Double Memory Chip for Enhanced Performance (BLACK)
- Price
- £33.95
- Rating
- 3.8/5
- Reviews
- 43
- Age
- 8mo ago
Febotak R36S Retro Handheld Game Console 128GB Retro Gaming Console with 30+ Mainstream Emulators 20 000+ Classic Games (blue)
- Price
- £29.54
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 1mo ago
R36S handheld games console preloaded with over 20 000 retro games supports multiple emulators portable retro games console 3.5-inch IPS screen. (Transparent Black)
- Price
- £24.44
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
Newest
by launch date
Handheld Retro Game Console Support 21500+ Classic Video Games Reliving the days of childhood Portable Mini Gaming Console for Boy Adult (Purple)
- Price
- £32.95
- Rating
- 4.3/5
- Reviews
- 15
- Age
- 1w ago
Febotak R36S Retro Handheld Game Console 128GB Retro Gaming Console with 30+ Mainstream Emulators 20 000+ Classic Games (White)
- Price
- £29.22
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 1mo ago
Febotak R36S Retro Handheld Game Console 128GB Retro Gaming Console with 30+ Mainstream Emulators 20 000+ Classic Games (Red)
- Price
- £29.22
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 1mo ago
Febotak R36S Retro Handheld Game Console 128GB Retro Gaming Console with 30+ Mainstream Emulators 20 000+ Classic Games (blue)
- Price
- £29.54
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 1mo ago
R36S Retro Handheld Game Console Purple 3.5 Inch HD Screen 25 000+ Classic Games 128G TF Card Open Source Linux for Teens and Adults
- Price
- £31.48
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 2mo ago
Competition: brands, sellers & click share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
Brands
17 rising
Sellers
78
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
47%
Top 20: 90%
Open market
30%
- Blidinner28%
- Febotak12%
- Generic11%
- LEGO8%
- KoolShiro6%
- GWALSNTH5%
R36s demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.0×
Top R36s search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- r36s164K/yr
- r3624K/yr
- nintendo gameboy28K/yr
- nintendo game boy9K/yr
- gamelab console85K/yr
- r36s retro handheld game console6K/yr
- game boy 500 games10K/yr
- r36s handheld4K/yr
- game lab console21K/yr
- keyboy game console719/yr
What reviews say buyers love and hate about R36s
What buyers mention most, as a share of all reviews.
What buyers love
77% of reviews“Good value”
“Great toy”
“Really enjoyed this build”
“Great product”
“Its a brilliant set for display, compact, easy to place on a shelf, and it looks fantastic once built”
What buyers complain about
79% of reviews“So you need to budget for a quality replacement”
“Breaks easily”
“rubbish came and does not even power on or charge”
“Ordered off the back of good reviews, however this console worked for around 20 minutes and then failed”
“I do think the full retail price is too high though”
R36s return rate & reasons
Why buyers send it back, as a share of all return requests.
1.9%
Return rate
6%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common R36s questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
