R36s
MaybeThe products selling today average only 3.8★. But buyers convert on only 0.9% of searches, so R36s is a Maybe.
- Flapen Score
- 55 / 100Top 16% of 1,773 Toys & Games niches · +11 vs the category median of 4455
- Market size
- £108K/yr351K searches / yr
- 90-day growth
- -23.8%search demand this quarter
- Competition
- 47%top-5 click share · 17 brands · 78 sellers
Flapen Score
R36s against its category
The dotted line is the Toys & Games average. Past it, R36s is stronger. Inside it, weaker.
Market
The R36s market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for R36s 351K times last year and spent an estimated £108K. The top 5 brands take 65% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 351K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -23.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £108K a year.
- Searches, last 12 months
- 351K
- Growth, 90 days vs prior 90
- -23.8%
- Conversion, latest week
- 0.9%
- Market size, estimated
- £108Ka year
- Peak month
- December4.0× the quietest month
- Top search term
- r36s164K searches a year
02 · Price
A sale here is worth £33.39.
Listings sell for £33.39 on average, from £22.37 to £56.24. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £33.39 that is £3K to £8K a year per listing.
- Average price
- £33.39inside the $15 to $100 sweet spot
- Price range
- £22.37–£56.24
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £3K–£8K
- Returns
- 1.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
81% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 75.1% of listings are out of stock. The average listing ranks #149 within Building & Construction Toys. It carries 161 reviews at 3.84 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 85%
- Out of stock, average day
- 75.1%
- Average rank
- #149in Building & Construction Toys
- Average rating
- 3.84 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 161per listing
- Listings tracked
- 27
04 · Newcomers
2 of last year's 23 launches cleared the first-year sales bar.
23 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 23
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 22 months
Products
Top R36s products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Blidinner R36S Retro Handheld Video Game Console -With Linux System 3000mAh Battery 3.5 Inch Screen 30000+ Classic Games Portable Game Console for Present to Give Friends for Christmas-(Black)(64GB)
- Price
- £34.32
- Rating
- 3.8/5
- Reviews
- 70
- Age
- 1y ago

LEGO Super Mario Game Boy Building Set for Adults - Nintendo Display Model Kit with 2 Cartridges incl. Zelda plus Lenticular Screens - Gamer Gift for Fans - 72046
- Price
- £38.78
- Rating
- 4.8/5
- Reviews
- 3,664
- Age
- 1y ago

Febotak R36S Retro Handheld Game Console 128GB Retro Gaming Console with 30+ Mainstream Emulators 20 000+ Classic Games (blue)
- Price
- £29.54
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 1mo ago

GWALSNTH R36 MAX Handheld Game Console Mini Retro Game Console with 256GB TF Card 40000+ Classic Games 4.0 IPS HD Screen 4000mAh Rechargeable Portable Video ConsoleTransparent Black
- Price
- £51.14
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 10mo ago

Blidinner R36S Retro Handheld Video Game Console -With Linux System 3000mAh Battery 3.5 Inch Screen 64G TF Card 20000+ Classic Games Portable Game Console for Present to Give Friends for Christmas-Red
- Price
- £33.76
- Rating
- 3.6/5
- Reviews
- 35
- Age
- 11mo ago
Trending
estimated 90-day click momentum
R36S Retro Handheld Game Console Purple 3.5 Inch HD Screen 25 000+ Classic Games 128G TF Card Open Source Linux for Teens and Adults
- Price
- £31.48
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 2mo ago

Febotak R36S Retro Handheld Game Console 128GB Retro Gaming Console with 30+ Mainstream Emulators 20 000+ Classic Games (Red)
- Price
- £29.22
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 1mo ago

R36 PRO Handheld Retro Game Console with 20000 Built in Games - Double Memory Chip for Enhanced Performance (BLACK)
- Price
- £33.95
- Rating
- 3.8/5
- Reviews
- 43
- Age
- 8mo ago

Febotak R36S Retro Handheld Game Console 128GB Retro Gaming Console with 30+ Mainstream Emulators 20 000+ Classic Games (blue)
- Price
- £29.54
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 1mo ago

R36S handheld games console preloaded with over 20 000 retro games supports multiple emulators portable retro games console 3.5-inch IPS screen. (Transparent Black)
- Price
- £24.44
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
Newest
by launch date
Handheld Retro Game Console Support 21500+ Classic Video Games Reliving the days of childhood Portable Mini Gaming Console for Boy Adult (Purple)
- Price
- £32.95
- Rating
- 4.3/5
- Reviews
- 15
- Age
- 1w ago

Febotak R36S Retro Handheld Game Console 128GB Retro Gaming Console with 30+ Mainstream Emulators 20 000+ Classic Games (White)
- Price
- £29.22
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 1mo ago

Febotak R36S Retro Handheld Game Console 128GB Retro Gaming Console with 30+ Mainstream Emulators 20 000+ Classic Games (Red)
- Price
- £29.22
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 1mo ago

Febotak R36S Retro Handheld Game Console 128GB Retro Gaming Console with 30+ Mainstream Emulators 20 000+ Classic Games (blue)
- Price
- £29.54
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 1mo ago

R36S Retro Handheld Game Console Purple 3.5 Inch HD Screen 25 000+ Classic Games 128G TF Card Open Source Linux for Teens and Adults
- Price
- £31.48
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 2mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
78
Est. top-5 brand share
65%
Top 20: 100%
Est. top-5 click share
47%
Top 20: 90%
Open market
30%
- Blidinner28%
- Febotak12%
- Generic11%
- LEGO8%
- KoolShiro6%
- GWALSNTH5%
Demand
R36s search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.0×
Search terms
Top R36s search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- r36s164K/yr
- r3624K/yr
- nintendo gameboy28K/yr
- nintendo game boy9K/yr
- gamelab console85K/yr
- r36s retro handheld game console6K/yr
- game boy 500 games10K/yr
- r36s handheld4K/yr
- game lab console21K/yr
- keyboy game console719/yr
Reviews and returns
What reviews say buyers love and hate about R36s
We read the reviews and the return reasons for every product selling here.
“So you need to budget for a quality replacement”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common R36s questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









