R36max

Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +1.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £40K a year.

Searches, last 12 months

97K

Growth, 90 days vs prior 90

+1.4%

Conversion, latest week

0.8%

Market size, estimated

£40Ka year

Top search term

handheld18K searches a year

Listings sell for £54.43 on average, from £10.58 to £460.60. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £54.43 that is £0 to £5K a year per listing.

Average price

£54.43inside the $15 to $100 sweet spot

Price range

£10.58–£460.60

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

£0–£5K

Returns

0.7%of orders · Amazon United Kingdom median 0.6%

82% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 68.8% of listings are out of stock. The average listing ranks #150 within Electronic Toys. It carries 805 reviews at 3.83 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

79%

Out of stock, average day

68.8%

Average rank

#150in Electronic Toys

Average rating

3.83 starsAmazon United Kingdom average 4.36 stars

Average reviews

805per listing

Listings tracked

28

15 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

2Amazon's first-year sales bar

Average brand age

18 months