Puzzles for 2 Year Olds

Shoppers searched for this 307K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -17.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £171K a year.

Searches, last 12 months

307K

Growth, 90 days vs prior 90

-17.0%

Conversion, latest week

6.5%

Market size, estimated

£171Ka year

Peak month

December3.3× the quietest month

Top search term

puzzles for 2 year olds71K searches a year

Listings sell for £8.61 on average, from £4.55 to £25.21. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At £8.61 that is £861 to £2K a year per listing.

Average price

£8.61under the $15 to $100 sweet spot

Price range

£4.55–£25.21

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

£861–£2K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #118 within Baby & Toddler Toys. It carries 1,364 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

3.3%

Average rank

#118in Baby & Toddler Toys

Average rating

4.59 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,364per listing

Listings tracked

28

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

39 months