Princess Costumes for Girls

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -34.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £278K a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

-34.4%

Conversion, latest week

1.4%

Market size, estimated

£278Ka year

Peak month

December3.9× the quietest month

Top search term

princess costumes for girls343K searches a year

Listings sell for £15.72 on average, from £7.23 to £26.68. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £15.72 that is £4K to £8K a year per listing.

Average price

£15.72inside the $15 to $100 sweet spot

Price range

£7.23–£26.68

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

£4K–£8K

Returns

1.8%of orders · Amazon United Kingdom median 0.6%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #156 within Fancy Dress. It carries 2,537 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

9.4%

Average rank

#156in Fancy Dress

Average rating

4.42 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,537per listing

Listings tracked

36

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

37 months