Portapuzzle
FailDemand is soft, at -55.4% this quarter, so Portapuzzle is a Fail.
- Flapen Score
- 31 / 100Ranks 1,575 of 1,773 Toys & Games niches · −13 vs the category median of 4431
- Market size
- £45K/yr49K searches / yr
- 90-day growth
- -55.4%search demand this quarter
- Competition
- 96%top-5 click share · 4 brands · 41 sellers
Flapen Score
Portapuzzle against its category
The dotted line is the Toys & Games average. Past it, Portapuzzle is stronger. Inside it, weaker.
Market
The Portapuzzle market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Portapuzzle 49K times last year and spent an estimated £45K. All 4 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 31 out of 100, a Fail.
01 · Demand
4.1% of searches ended in a purchase last week.
Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -55.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £45K a year.
- Searches, last 12 months
- 49K
- Growth, 90 days vs prior 90
- -55.4%
- Conversion, latest week
- 4.1%
- Market size, estimated
- £45Ka year
- Peak month
- December8.3× the quietest month
- Top search term
- portapuzzle20K searches a year
02 · Price
A sale here is worth £22.24.
Listings sell for £22.24 on average, from £9.91 to £37.65. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 250 to 500 of them. At £22.24 that is £6K to £11K a year per listing.
- Average price
- £22.24inside the $15 to $100 sweet spot
- Price range
- £9.91–£37.65
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £6K–£11K
- Returns
- 1.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #24 within Jigsaws & Puzzles. It carries 3,975 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #24in Jigsaws & Puzzles
- Average rating
- 4.46 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,975per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Portapuzzle products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
PORTA PUZZLE Original - 1000 Piece Puzzle Mat Board 2 Sorters & Organisers
- Price
- £19.47
- Rating
- 4.6/5
- Reviews
- 10,249
- Age
- 17y ago

PORTA PUZZLE Deluxe - Portable Jigsaw Puzzle Board for 500 to 1000 Pieces
- Price
- £23.84
- Rating
- 4.7/5
- Reviews
- 6,625
- Age
- 20y ago

PORTA PUZZLE - Large Puzzle Board for up to 1000 Piece Puzzles
- Price
- £12.82
- Rating
- 4.3/5
- Reviews
- 5,279
- Age
- 10y ago

PORTA PUZZLE Comfort - Portable Jigsaw Puzzle Board with Adjustable Angle
- Price
- £21.26
- Rating
- 4.0/5
- Reviews
- 176
- Age
- 2y ago

Ravensburger Jigsaw Puzzle Board - Portable Foldable Puzzle Accessory with Storage- For 500 & 1000 Piece Puzzles
- Price
- £9.91
- Rating
- 4.4/5
- Reviews
- 1,601
- Age
- 10y ago
Trending
90-day click momentum
Becko US Jigsaw Puzzle Board Portable Puzzle Case Puzzle Storage Saver Non-Slip Surface for Up to 1000 Pieces (Khaki)
- Price
- £30.70
- Rating
- 4.6/5
- Reviews
- 1,064
- Age
- 6y ago

Ravensburger Jigsaw Puzzle Board - Portable Foldable Puzzle Accessory with Storage- For 500 & 1000 Piece Puzzles
- Price
- £9.91
- Rating
- 4.4/5
- Reviews
- 1,601
- Age
- 10y ago

Jaques of London Premium Jigsaw Board for 1000 Pieces | Removable Puzzle Mats | Portable Jigsaw Puzzle Storage with Strong Velcro Fastening | Since 1795
- Price
- £37.65
- Rating
- 4.6/5
- Reviews
- 2,831
- Age
- 7y ago

PORTA PUZZLE Deluxe - Portable Jigsaw Puzzle Board for 500 to 1000 Pieces
- Price
- £23.84
- Rating
- 4.7/5
- Reviews
- 6,625
- Age
- 20y ago

PORTA PUZZLE Original - 1000 Piece Puzzle Mat Board 2 Sorters & Organisers
- Price
- £19.47
- Rating
- 4.6/5
- Reviews
- 10,249
- Age
- 17y ago
Newest
by launch date
PORTA PUZZLE Comfort - Portable Jigsaw Puzzle Board with Adjustable Angle
- Price
- £21.26
- Rating
- 4.0/5
- Reviews
- 176
- Age
- 2y ago

Becko US Jigsaw Puzzle Board Portable Puzzle Case Puzzle Storage Saver Non-Slip Surface for Up to 1000 Pieces (Khaki)
- Price
- £30.70
- Rating
- 4.6/5
- Reviews
- 1,064
- Age
- 6y ago

Jaques of London Premium Jigsaw Board for 1000 Pieces | Removable Puzzle Mats | Portable Jigsaw Puzzle Storage with Strong Velcro Fastening | Since 1795
- Price
- £37.65
- Rating
- 4.6/5
- Reviews
- 2,831
- Age
- 7y ago

PORTA PUZZLE - Large Puzzle Board for up to 1000 Piece Puzzles
- Price
- £12.82
- Rating
- 4.3/5
- Reviews
- 5,279
- Age
- 10y ago

Ravensburger Jigsaw Puzzle Board - Portable Foldable Puzzle Accessory with Storage- For 500 & 1000 Piece Puzzles
- Price
- £9.91
- Rating
- 4.4/5
- Reviews
- 1,601
- Age
- 10y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 96% of clicks. A locked shelf that new listings rarely crack.
Brands
4 flat
Sellers
41
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
96%
Top 20: 100%
Open market
0%
- PORTA PUZZLE94%
- Ravensburger2%
- Becko US2%
- Jaques of London2%
Demand
Portapuzzle search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 8.3×
Search terms
Top Portapuzzle search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- portapuzzle20K/yr
- porta puzzle11K/yr
- porta puzzle board 10007K/yr
- portapuzzle deluxe 10007K/yr
- porta puzzle board4K/yr
- portapuzzle board for 1000 piece jigsaw puzzles462/yr
Reviews and returns
What reviews say buyers love and hate about Portapuzzle
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
It is too small, see photo
Not fit for the size stated
huge
Not the premium quality item it is claimed to be
Not good quality
Rubbish
The material on this jigsaw board is very baggy
Material Goes bumpy
now the material has gone slack
Does not serve its advertised purpose
Non slip is a joke of a description
My issue is that the board doesn't hold the pieces very well when put upright
But fiddly to set up and put away
I find it difficult to assemble and disassemble
Love
Good quality
Lovely product just what I was looking for
Lovely puzzle board - good quality
It does it's job
As described
Exactly what I wanted
great size
I like the fact that it can do different sizes
The board is a great size
Not expensive
Excellent value for money
Good price
It is quite sturdy
The Velcro closings are quite strong so far
This mat is very sturdy
Return
1.5% Return rate 52% Fixable by listing
It is too small, see photo
Not fit for the size stated
huge
The massive piece is no good
pieces don't hold together
Does not serve its advertised purpose
Non slip is a joke of a description
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Portapuzzle questions
Answered from the same tracked data.









