Police Hat

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £36K a year.

Searches, last 12 months

87K

Growth, 90 days vs prior 90

-8.8%

Conversion, latest week

4.9%

Market size, estimated

£36Ka year

Peak month

October14.3× the quietest month

Top search term

police hat60K searches a year

Listings sell for £8.60 on average, from £4.52 to £21.74. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £8.60 that is £860 to £2K a year per listing.

Average price

£8.60under the $15 to $100 sweet spot

Price range

£4.52–£21.74

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

£860–£2K

Returns

2.0%of orders · Amazon United Kingdom median 0.6%

75% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #993 within Dress-Up Accessories. It carries 340 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

83%

Out of stock, average day

5.0%

Average rank

#993in Dress-Up Accessories

Average rating

4.24 starsAmazon United Kingdom average 4.36 stars

Average reviews

340per listing

Listings tracked

36

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

46 months