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Police Costume Women

Police Costume Women shows a thin review moat (189 avg reviews), but weak search conversion (0.9%) keeps it on the watch list.

Flapen Score

52
Worth a look
Market size 31Growth 13Conversion 12Competition 66Returns 67Price range 65Avg price 76Brand share 76Review moat 91Quality gap 82
This niche Category average

Is Police Costume Women profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Police Costume Women is a £145K/yr Amazon United Kingdom market (1.0M searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 52/100.

Police Costume Women: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -24.4% over the last 90 days and 0.9% of searches end in a purchase.

£145K

revenue / yr

Units sold / yr8K
Search volume / yr-24.4%1.0M
Conversion rate0.9%
Avg price£15.47

Who owns the niche?

The top 5 brands hold 59% of demand, so 41% of the market is open.

41%

open market share

Brands · sellers22 · 44
Top-5 product click share45%
Open market41%
Avg brand age43 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 33 products

Sponsored placement30%
New entrants (1y)7· 0 succeeded
Avg rating4.2★
Avg reviews189

Top Police Costume Women products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

£0£14K£29K£43K£58K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

22 falling

Sellers

44

Top-5 brand share

59%

Top 20: 98%

Top-5 click share

45%

Top 20: 83%

Open market

36%

  • KFLY23%
  • Spooktacular Creations12%
  • Discoball10%
  • Wicked Costumes8%
  • Weciau6%
  • HOTSO5%

Police Costume Women demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.0MCVR0.9%Products33Brands22Top 5 Brands59%OOS Rate30.2%Rating4.2★Reviews189Avg BSR#1,308
225K175KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 33.0×

Top Police Costume Women search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • police costume women479K/yr
  • police costume132K/yr
  • sexy police outfit women52K/yr
  • police woman fancy dress25K/yr
  • sexy cop costume17K/yr
  • police outfit25K/yr
  • police outfit women19K/yr
  • womens police costume adult22K/yr
  • police woman costume47K/yr
  • police officer costume56K/yr

What reviews say buyers love and hate about Police Costume Women

What buyers mention most, as a share of all reviews.

What buyers love

83% of reviews
Quality-Overall26%

Good quality accessories

Value For Money18%

Great Value

Size-Overall14%

Perfect sizing

Fun/Entertainment Experience6%

Good toy

Durability5%

great durability

What buyers complain about

83% of reviews
Smell63%

Bad smell

Quality-Overall6%

The dress is very poor quality

Size-Overall6%

it barely covers my bottom

Advertised Vs Actual Product2%

The picture of the product is a little miss-leading as you do not get a set of handcuffs

Material Quality2%

The handcuffs and truncheon are poor quality plastic and look bad

Police Costume Women return rate & reasons

Why buyers send it back, as a share of all return requests.

2.3%

Return rate

57%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
50%
2Quality-Overall
18%
3Smell
13%
4Advertised Vs Actual Product
3%
5Material Quality
3%

Common Police Costume Women questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Police Costume Women 52/100 on Amazon United Kingdom — Worth a look. The niche generates £145K/yr across 33 tracked products. 0 of 7 products launched in the last 360 days are still selling. Search demand moved -24.4% over the last 90 days.
Search demand for Police Costume Women on Amazon United Kingdom peaks in Oct–Nov, where the busiest month runs 33.0× the quietest.