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52

police costume women

Worth a look

Shows a thin review moat (189 avg reviews), but weak search conversion (0.9%) keeps it on the watch list.

Market size 31Growth 13Conversion 12Competition 66Returns 67Price range 65Avg price 76Brand share 76Review moat 91Quality gap 82

Review moat

Great188.91

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Brand share

Great59%

top-5 brand share — no brand owns this niche

Avg price

Great£15.47

avg listing price — sweet spot $15–$100

Returns

Good2.3%

return rate — above 5% kills the launch gate

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Price range

Good£8.64–£26.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay£145K

£145K/yr · 1.0M searches

Growth

Bad-24.4%

90-day search growth — must beat 0% to launch

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United Kingdom niche tracking, police costume women is a £145K/yr Amazon United Kingdom market (1.0M searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 52/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

police costume women market data

Units sold / yr
6K–8K
avg 100–250/product
Revenue / yr
£93K–£124K
units × avg price
Conversion rate
0.9%
Avg BSR
#1,308
Page quality
0%
Prime
94%
Sponsored
30%
Out of stock
30.2%
Avg brand age
43 months
Avg seller age
194 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

22 falling

Sellers

44

Top-5 brand share

59%

Top 20: 98%

Top-5 click share

45%

Top 20: 83%

Open market

36%

  • KFLY23%
  • Spooktacular Creations12%
  • Discoball10%
  • Wicked Costumes8%
  • Weciau6%
  • HOTSO5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -24.4% search growth over the last 90 days.
225K175KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 33.0×

Top police costume women search terms

  • police costume women479K/yr
  • police costume132K/yr
  • sexy police outfit women52K/yr
  • police woman fancy dress25K/yr
  • sexy cop costume17K/yr
  • police outfit25K/yr
  • police outfit women19K/yr
  • womens police costume adult22K/yr
  • police woman costume47K/yr
  • police officer costume56K/yr
All search terms

Top police costume women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£14K20%£29K30%£43K40%£58K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about police costume women

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall26%

“Good quality accessories”

Value For Money18%

“Great Value”

Size-Overall14%

“Perfect sizing”

Fun/Entertainment Experience6%

“Good toy”

Durability5%

“great durability”

Collectibles3%

“Grandson really enjoyed this collection for his 5th Birthday”

Storage Capacity3%

“all can be stored in the bag it comes with”

Gifting Purpose3%

“Perfect gift”

Comfort-Overall3%

“Felt really comfortable and confident”

Advertised Vs Actual Product3%

“Better than expected”

What buyers complain about

Smell63%

“Bad smell”

Quality-Overall6%

“The dress is very poor quality”

Size-Overall6%

“it barely covers my bottom”

Advertised Vs Actual Product2%

“The picture of the product is a little miss-leading as you do not get a set of handcuffs”

Material Quality2%

“The handcuffs and truncheon are poor quality plastic and look bad”

Gifting Purpose2%

“I feel I can not give this to my child”

Durability1%

“its not to last”

Top return reasons

Size-Overall50%
Quality-Overall18%
Smell13%
Advertised Vs Actual Product3%
Material Quality3%
Functionality-Overall2%
Product Condition2%
Defective Material/Parts1%
Value For Money1%
Shape/Style1%

Common questions

Is police costume women profitable to sell on Amazon United Kingdom?
The niche generates £145K/yr across 33 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -24.4%. Flapen's verdict: Worth a look (52/100).
How competitive is the police costume women niche?
22 brands and 44 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 59% of demand.
What do buyers complain about in police costume women?
Top complaints mined from reviews: Smell, Quality-Overall, Size-Overall. The return rate is 2.3%.
When does demand for police costume women peak?
Demand peaks in Oct–Nov; the busiest month runs 33.0× the quietest.
What does it cost to enter the police costume women niche?
Listings span £8.64–£26.89; the average listing price is £15.47 (sweet spot $15–$100). The average incumbent carries 189 reviews — the moat a new listing must climb.