Police Badge
FailPrices span $2.33–$12.99, mostly outside the sweet spot, so Police Badge is a Fail.
- Flapen Score
- 41 / 100Ranks 1,034 of 1,773 Toys & Games niches · −3 vs the category median of 4441
- Market size
- £10K/yr63K searches / yr
- 90-day growth
- -4.8%search demand this quarter
- Competition
- 61%top-5 click share · 16 brands · 38 sellers
Flapen Score
Police Badge against its category
The dotted line is the Toys & Games average. Past it, Police Badge is stronger. Inside it, weaker.
Market
The Police Badge market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Police Badge 63K times last year and spent an estimated £10K. The top 5 brands take 71% of clicks. Demand peaks in Oct–Nov. Flapen scores it 41 out of 100, a Fail.
01 · Demand
3.0% of searches ended in a purchase last week.
Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -4.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £10K a year.
- Searches, last 12 months
- 63K
- Growth, 90 days vs prior 90
- -4.8%
- Conversion, latest week
- 3.0%
- Market size, estimated
- £10Ka year
- Peak month
- October7.4× the quietest month
- Top search term
- police badge46K searches a year
02 · Price
A sale here is worth £5.43.
Listings sell for £5.43 on average, from £2.33 to £12.99. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £5.43 that is £543 to £1K a year per listing.
- Average price
- £5.43under the $15 to $100 sweet spot
- Price range
- £2.33–£12.99
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £543–£1K
- Returns
- 1.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
62% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #2,058 within Dress-Up Accessories. It carries 68 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 62%
- Prime listings
- 90%
- Out of stock, average day
- 5.6%
- Average rank
- #2,058in Dress-Up Accessories
- Average rating
- 4.26 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 68per listing
- Listings tracked
- 21
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Police Badge products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
FUN FABLES Adult Silver Star Police Badge Necklace with Chain Police Officer Costume Accessory for Fancy Dress SWAT Detective Halloween Cosplay & Party Props
- Price
- £3.71
- Rating
- 4.1/5
- Reviews
- 27
- Age
- 1y ago

Storm&Lighthouse Adult Silver Police Badge with Chain and Star Design Special NYPD Cop Officer Adult Fancy Dress Police Costume Accessory
- Price
- £4.07
- Rating
- 4.2/5
- Reviews
- 5
- Age
- 1y ago

AOVNA Dress Up America Police Badge Pretend Play Police Costume Accessories Police Fancy Dress for Halloween FBI Dress Up
- Price
- £5.12
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 2y ago

Henbrandt Adult Silver Police Badge with Star Decoration Special Metal Badge Halloween Zombie NYPD Cops and Robbers Cosplay Unisex Police Officer Fancy Dress Accessories
- Price
- £3.27
- Rating
- 4.2/5
- Reviews
- 77
- Age
- 2y ago

Smiffys Police Badge Silver in Wallet Cops & Robbers Fancy Dress Cops and Robbers Dress Up Accessories Halloween
- Price
- £6.23
- Rating
- 4.5/5
- Reviews
- 809
- Age
- 18y ago
Trending
90-day click momentum
Police Badge T Shirt Pocket Gym Clothing Bodybuilding Training Workout Exercise Boxing MMA Tee Top (UK Alpha L Regular Regular Black)
- Price
- £12.99
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

Storm&Lighthouse Adult Silver Police Badge with Chain and Star Design Special NYPD Cop Officer Adult Fancy Dress Police Costume Accessory
- Price
- £4.07
- Rating
- 4.2/5
- Reviews
- 5
- Age
- 1y ago

RmKbe Adult Police Radio Set Policeman Costume Accessories Role-Playing Accessories Police Toys Fancy Dress
- Price
- £5.83
- Rating
- 3.6/5
- Reviews
- 15
- Age
- 1y ago

Bristol Novelty BA382 Police Badge metal One Size Halloween
- Price
- £2.33
- Rating
- 4.2/5
- Reviews
- 63
- Age
- 16y ago

GWAWG 5pc Adult Police Costume Accessories Including Police Hat Black Sunglasses Checked Fancy Dress Tie Metal Handcuffs with Keys and Badge for Halloween Cop Outfit Men or Womens Fancy Dress
- Price
- £8.98
- Rating
- 4.2/5
- Reviews
- 14
- Age
- 1y ago
Newest
by launch date
GWAWG 5pc Adult Police Costume Accessories Including Police Hat Black Sunglasses Checked Fancy Dress Tie Metal Handcuffs with Keys and Badge for Halloween Cop Outfit Men or Womens Fancy Dress
- Price
- £8.98
- Rating
- 4.2/5
- Reviews
- 14
- Age
- 1y ago

FUN FABLES Adult Silver Star Police Badge Necklace with Chain Police Officer Costume Accessory for Fancy Dress SWAT Detective Halloween Cosplay & Party Props
- Price
- £3.71
- Rating
- 4.1/5
- Reviews
- 27
- Age
- 1y ago

SAIIURV 2 Pack Fake Metal Police Badge with Star Decoration Police Officer Badge Policeman Swat Badge for Kids Adult Police Costume Accessories for Halloween Cop Swat and FBI Cosplay Party Festival.
- Price
- £5.10
- Rating
- 4.0/5
- Reviews
- 10
- Age
- 1y ago

Fake Police Swat Badge for Adult Kids 2 Pcs Silver Police Badge with Star Decoration Policeman Metal Officer Costume Accessories for Cosplay Party Festival
- Price
- £4.17
- Rating
- 4.2/5
- Reviews
- 9
- Age
- 1y ago

Storm&Lighthouse Adult Silver Police Badge with Star Design Special Police Metal Badge Officer NYPD Cops and Polices Officer NYPD Unisex Polices Accessories Fancy Dress
- Price
- £3.44
- Rating
- 3.7/5
- Reviews
- 6
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
38
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
61%
Top 20: 99%
Open market
21%
- Storm&Lighthouse22%
- FUN FABLES18%
- AOVNA11%
- HENBRANDT10%
- Smiffys10%
- RmKbe8%
Demand
Police Badge search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 7.4×
Search terms
Top Police Badge search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- police badge46K/yr
- nypd badge5K/yr
- police badge uk4K/yr
- detective badge5K/yr
- police badge necklace3K/yr
Reviews and returns
What reviews say buyers love and hate about Police Badge
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Letter sizing is iregular
Too long
a bit small
waste of money
Kind of flimsy
Love
As described
Great fit
Whilst the quality is generally good
Great dress up costume
Return
1.4% Return rate 32% Fixable by listing
Letter sizing is iregular
Too long
a bit small
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Police Badge questions
Answered from the same tracked data.









