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Poker Set

Maybe

Products sell for $27.30 on average, inside the sweet spot. But demand is soft, at -24.5% this quarter, so Poker Set is a Maybe.

Flapen Score
61
61 / 100
Top 7% of 1,773 Toys & Games niches · +17 vs the category median of 44
Market size
£857K/yr706K searches / yr
90-day growth
-24.5%search demand this quarter
Competition
50%top-5 click share · 18 brands · 27 sellers

Flapen Score

Poker Set against its category

The dotted line is the Toys & Games average. Past it, Poker Set is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Poker Set market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Poker Set 706K times last year and spent an estimated £857K. The top 5 brands take 57% of clicks. Demand peaks in Nov–Dec. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 706K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -24.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £857K a year.

Searches, last 12 months
706K
Growth, 90 days vs prior 90
-24.5%
Conversion, latest week
4.5%
Market size, estimated
£857Ka year
Peak month
December3.1× the quietest month
Top search term
poker set275K searches a year

02 · Price

A sale here is worth £27.30.

Listings sell for £27.30 on average, from £5.34 to £114.98. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At £27.30 that is £20K to £27K a year per listing.

Average price
£27.30inside the $15 to $100 sweet spot
Price range
£5.34–£114.98
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
750–1,000
Revenue per listing a year
£20K–£27K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #12 within Games & Accessories. It carries 522 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
73%
Out of stock, average day
10.8%
Average rank
#12in Games & Accessories
Average rating
4.53 starsAmazon United Kingdom average 4.36 stars
Average reviews
522per listing
Listings tracked
26

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Poker Set products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 50% of clicks. Leaders hold, but buyers still shop past them.

£0£43K£86K£129K£171K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 falling

Sellers

27

Est. top-5 brand share

57%

Top 20: 100%

Est. top-5 click share

50%

Top 20: 92%

Open market

37%

  • TANNESS20%
  • Oypla12%
  • display4top10%
  • Queensell8%
  • Trendi7%
  • JUNGLE STONE5%

Demand

Poker Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.1×

Search terms

Top Poker Set search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • poker set275K/yr
  • poker chips195K/yr
  • poker85K/yr
  • poker chips set30K/yr
  • poker sets with chips30K/yr
  • casino chips18K/yr
  • poker sets21K/yr
  • texas holdem poker set14K/yr
  • poker set 500 piece9K/yr
  • poker chip set7K/yr

Reviews and returns

What reviews say buyers love and hate about Poker Set

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Quality-Overall”
75%of negative reviews mention “Quality-Overall”
1.1%of orders come back
“Not very high quality”
A buyer, on “Quality-Overall”75% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Poker Set questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data