poker set
Worth a lookShows a sweet-spot price point ($27.30 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible£27.30avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Brand share
Great57%top-5 brand share — no brand owns this niche
Price range
Great£5.34–£114.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great£857K£857K/yr · 706K searches
Review moat
Good522.08avg incumbent reviews — the moat a new listing must climb
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-24.5%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, poker set is a £857K/yr Amazon United Kingdom market (706K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 61/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
poker set market data
- Units sold / yr
- 25K–30K
- avg 750–1,000/product
- Revenue / yr
- £683K–£819K
- units × avg price
- Conversion rate
- 4.5%
- Avg BSR
- #12
- Page quality
- 0%
- Prime
- 73%
- Sponsored
- 88%
- Out of stock
- 10.8%
- Avg brand age
- 48 months
- Avg seller age
- 191 days
Competition & brand share
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.Brands
18 falling
Sellers
27
Top-5 brand share
57%
Top 20: 100%
Top-5 click share
50%
Top 20: 92%
Open market
37%
- TANNESS20%
- Oypla12%
- display4top10%
- Queensell8%
- Trendi7%
- JUNGLE STONE5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -24.5% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 3.1×
Top poker set search terms
- poker set275K/yr
- poker chips195K/yr
- poker85K/yr
- poker chips set30K/yr
- poker sets with chips30K/yr
- casino chips18K/yr
- poker sets21K/yr
- texas holdem poker set14K/yr
- poker set 500 piece9K/yr
- poker chip set7K/yr
Top poker set products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Tanness 200 Pcs Poker Set Casino Texas Holdem Poker Set with Chips Poker Mat & Tin Box | Gambling Cards & Casino Chips for Black Jack Games
TANNESS£9.744.4★555 rev
Oypla Poker Set - 300 Piece Texas Hold Em Complete With Casino Style Case
Oypla£22.624.7★471 rev
Queensell 300-Piece Poker Set with 300 Professional Weight Poker Chips for Texas Holdem Poker Chip Set with Aluminum Carrying Case Playing Cards Dealer Buttons & Dice
Queensell£37.414.7★91 rev
Trendi Black Edition 300 Piece Texas Holdem Poker Chip Set with Aluminium Case Casino Grade Chips Blackjack Mat Playing Cards & Dealer Buttons Ultimate Poker Night Kit for Home Games
Trendi£22.074.6★19 rev
JUNGLE STONE 200 Piece Poker Set Casino Style Game Texas Holdem Poker and Blackjack Game with Felt Double Side Mat Chips Chip Deck Playing Cards and Metal Tin Gift Box
JUNGLE STONE£10.084.4★136 rev
Newest
by launch date
Aspect Texas Holdem Poker Set 300 Piece Set in Aluminium Case with 11.5g Heavyweight Chips 1 Sided Poker Mat 2 Decks of Playing Cards Dealer Big Blind Small Blind Buttons 5 Dice
Aspect£25.994 rev
Aspect Poker Set Casino Texas Holdem 200pcs Poker Set with Chips Poker Mat & Tin Box One Sided Mat Gambling Cards & Casino Chips for Black Jack Games Complete Game Kit
Aspect£9.5921 rev
Trendi Black Edition 300 Piece Texas Holdem Poker Chip Set with Aluminium Case Casino Grade Chips Blackjack Mat Playing Cards & Dealer Buttons Ultimate Poker Night Kit for Home Games
Trendi£22.0719 rev
Queensell 300-Piece Poker Set with 300 Professional Weight Poker Chips for Texas Holdem Poker Chip Set with Aluminum Carrying Case Playing Cards Dealer Buttons & Dice
Queensell£37.4191 rev
Soom Games Poker Set Compact Size with 110 Chips Dealer Button Big & Small Blind Buttons and Playing Cards Premium Poker Chips Set for 25 Players for Texas Holdem Blackjack Casino Games & More
Soom Games£7.74394 rev
Trending
90-day click momentumQueensell 300-Piece Poker Set with 300 Professional Weight Poker Chips for Texas Holdem Poker Chip Set with Aluminum Carrying Case Playing Cards Dealer Buttons & Dice
Queensell£37.414.7★
display4top Clay Poker Chips Set for Texas Holdem Poker Chips with Denominations Features a high-end Carrying case with Leather Interior Design and German Polycarbonate Shell (300pcs-13.5g)
display4top£64.344.9★
Zocipro 120Pcs Poker Chips Set Plastic Tokens with Denominations
Zocipro£7.534.6★
JUNGLE STONE 200 Piece Poker Set Casino Style Game Texas Holdem Poker and Blackjack Game with Felt Double Side Mat Chips Chip Deck Playing Cards and Metal Tin Gift Box
JUNGLE STONE£10.084.4★
Oypla Poker Set - 500 Piece Texas Hold Em Complete With Casino Style Case
Oypla£27.784.5★
What buyers say about poker set
What buyers praise and complain about, mined from review topics.What buyers love
“Chips are fairly good quality”
“Great value”
“Great gift”
“As described”
“the felt double sided cloth is nice little extra”
“I like the colour scheme”
“Nice heavy chips, great value”
“Love how its all in a compact tin”
What buyers complain about
“Not very high quality”
“The box is a little big”
“heavy if anyone was thinking it was small”
Top return reasons
Common questions
- Is poker set profitable to sell on Amazon United Kingdom?
- The niche generates £857K/yr across 26 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -24.5%. Flapen's verdict: Worth a look (61/100).
- How competitive is the poker set niche?
- 18 brands and 27 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 57% of demand.
- What do buyers complain about in poker set?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Weight Heavy. The return rate is 1.1%.
- When does demand for poker set peak?
- Demand peaks in Nov–Dec; the busiest month runs 3.1× the quietest.
- What does it cost to enter the poker set niche?
- Listings span £5.34–£114.98; the average listing price is £27.30 (sweet spot $15–$100). The average incumbent carries 522 reviews — the moat a new listing must climb.