Is pokemon card sleeves profitable to sell on Amazon United Kingdom?

The niche generates £222K/yr across 21 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -6.6%. Flapen's verdict: Skip it (47/100).

How competitive is the pokemon card sleeves niche?

15 brands and 66 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 69% of demand.

What do buyers complain about in pokemon card sleeves?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Thickness. The return rate is 0.2%.

When does demand for pokemon card sleeves peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the pokemon card sleeves niche?

Listings span £2.62–£13.10; the average listing price is £5.59 (sweet spot $15–$100). The average incumbent carries 2,846 reviews — the moat a new listing must climb.

pokemon card sleeves

Skip it

Prices mostly outside the sweet spot ($2.62–$13.10) — this niche doesn't clear our bar today.

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Incredible12.7%

search→purchase rate — share of searches ending in a sale

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Market size

Okay£222K

£222K/yr · 314K searches

Review moat

Okay2,846.29

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-6.6%

90-day search growth — must beat 0% to launch

Avg price

Bad£5.59

avg listing price — sweet spot $15–$100

Price range

Bad£2.62–£13.10

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, pokemon card sleeves is a £222K/yr Amazon United Kingdom market (314K searches/yr). The top 5 brands hold 69% of demand. Verdict: Skip it — 47/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

pokemon card sleeves market data

Units sold / yr: 30K–40K; avg 1,250–1,500/product
Revenue / yr: £168K–£224K; units × avg price
Conversion rate: 12.7%
Avg BSR: #34
Page quality: 0%
Prime: 100%
Sponsored: 90%
Out of stock: 3.3%
Avg brand age: 24 months
Avg seller age: 169 days

Competition & brand share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 rising

Sellers

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

58%

Top 20: 99%

Open market

25%

Mlikero26%
MintKeeper16%
Ultra Pro16%
MYTHIC VAULT6%
Titan Cards6%
SMITH'S 20155%

Demand & seasonality

Weekly Amazon search volume, last 94 weeks — -6.6% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top pokemon card sleeves search terms

pokemon card sleeves152K/yr -2.9%11.8% conv.
pokemon sleeves72K/yr -3.3%9.8% conv.
pokemon sleeves for cards19K/yr +0.9%11.1% conv.
pokemon cards sleeves13K/yr -14.5%8.2% conv.
pokémon card sleeves12K/yr -7.2%8.0% conv.
football card sleeves10K/yr -9.7%7.1% conv.
clear card sleeves9K/yr -9.8%8.7% conv.
pokémon sleeves7K/yr -6.9%7.8% conv.
pokemon card sleeve6K/yr -14.6%11.8% conv.
card sleeves clear13K/yr -76.4%2.6% conv.

All search terms

Top pokemon card sleeves products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Mlikero 300 Pcs Clear Card Sleeves Standard Size Trading Card Sleeves Cards Protector Fit for MTG Football Sports Game Cards 66 x 91 mm

Mlikero£6.184.7★1,521 rev

Ultra Pro - AW11739 - Card Protector Sleeves - - Transparent - 100 Piece

Ultra Pro£2.814.6★22,848 rev

MintKeeper Top loaders Clear Hard Card 35pt Sleeves Compatible with Pokemon Sports and MTG Toploaders (25 Pack)

MintKeeper£5.154.7★1,511 rev

Mlikero 100 Pcs Clear Card Sleeves Standard Size Trading Cards Protector Fit for MTG Football Sports Game Cards 66 x 91 mm

Mlikero£3.264.7★1,521 rev

MYTHIC VAULT - 100 Protective Card Sleeves | Fits All Standard Sized Trading Cards

MYTHIC VAULT£5.114.4★59 rev

Newest

by launch date

khlerox Soft Clear Card Sleeves 600pcs Penny Sleeves Standard Size Protectors for Trading Football Baseball Sports Game MTG TCG Cards Dust & Water Resistant 91 x 66 mm

khlerox£6.0728 rev

3mo ago

MYTHIC VAULT - 100 Protective Card Sleeves | Fits All Standard Sized Trading Cards

MYTHIC VAULT£5.1159 rev

11mo ago

Guard-it 25 Pack Clear Toploaders Thick Rigid Hard Card Sleeves for Trading Cards Compatible with Pokemon Sports Cards and MTG

Guard-it£5.10111 rev

11mo ago

300pcs Card Sleeves Top Loader Compatible Penny Sleeves

WAIZHIUA£4.09108 rev

1y ago

Mlikero 100 Pcs Clear Card Sleeves Standard Size Trading Cards Protector Fit for MTG Football Sports Game Cards 66 x 91 mm

Mlikero£3.261,521 rev

1y ago

What buyers say about pokemon card sleeves

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall24%

“good quality and came fast”

Value For Money17%

“Price is very cheap”

Size-Overall14%

“Fit like a glove”

Advertised Vs Actual Product12%

“Exactly what I needed”

Ease Of Use6%

“Quick and easy”

Collectibles5%

“must buy for collectors”

Drop/Impact Protection4%

“Solid and great protection”

Durability4%

“Good Durability”

Strength3%

“Solid product”

Soft Feel2%

“Nice and smooth”

What buyers complain about

Size-Overall30%

“Do not fit”

Quality-Overall15%

“the sleeves themselves are obviously not great quality as they get lots of marks on it even after a day”

Thickness10%

“got the thickest ones”

Color8%

“have a weird purple tint”

Strength7%

“they are very flimsy”

Value For Money2%

“found it really expensive for what it is”

Advertised Vs Actual Product2%

“63mm x 88mm Not As Described”

Safety Standards2%

“these are 100% not safe for pokemon cards lol”

Product Condition2%

“Toploader came in vended and sleeves bags been opened.”

Display Colors1%

“It does not stop the cards being displayed properly”

Top return reasons

Size-Overall52%

Quality-Overall12%

Thin7%

Value For Money5%

Strength5%

Advertised Vs Actual Product4%

Adhesion/Stickiness2%

Material Quality2%

Defective Material/Parts2%

Flexibility1%

Common questions

Is pokemon card sleeves profitable to sell on Amazon United Kingdom?: The niche generates £222K/yr across 21 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -6.6%. Flapen's verdict: Skip it (47/100).
How competitive is the pokemon card sleeves niche?: 15 brands and 66 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 69% of demand.
What do buyers complain about in pokemon card sleeves?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Thickness. The return rate is 0.2%.
When does demand for pokemon card sleeves peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the pokemon card sleeves niche?: Listings span £2.62–£13.10; the average listing price is £5.59 (sweet spot $15–$100). The average incumbent carries 2,846 reviews — the moat a new listing must climb.