How competitive is the Poke in Art niche on Amazon United Kingdom?

19 brands and 27 sellers compete in Poke in Art on Amazon United Kingdom. The top 5 Poke in Art products take 54% of clicks and its top 5 brands hold 71% of demand.

What does it cost to enter the Poke in Art niche?

Poke in Art sells for £10.78 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £6.15–£13.65. The average incumbent carries 661 reviews — the moat a new listing must climb.

Poke in Art

prices mostly outside the sweet spot ($6.15–$13.65) — Poke in Art doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Poke in Art profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Poke in Art is a £79K/yr Amazon United Kingdom market (109K searches/yr). The top 5 brands hold 71% of demand. Verdict: Skip it — 44/100.

Poke in Art: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -29.0% over the last 90 days and 6.7% of searches end in a purchase.

£79K

revenue / yr

Units sold / yr8K

Search volume / yr-29.0%109K

Conversion rate6.7%

Avg price£10.78

Who owns the niche?

The top 5 brands hold 71% of demand, so 29% of the market is open.

29%

open market share

Brands · sellers19 · 27

Top-5 product click share54%

Open market29%

Avg brand age20 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 28 products

Top Poke in Art products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Skillmatics Poke-in Art Magical Princesses DIY Sewing Craft Kits

Price: £12.15
Rating: 4.7/5
Reviews: 3,929
Age: 2y ago

Poke in Art - Animal Kingdom 900pc Sensory Craft Kits for Kids Mess Free Arts and Crafts for Kids Activity Packs Travel Activities for Kids Boys & Girls Birthday Presents for Ages 4 5 6 7 8 9

Price: £13.26
Rating: 4.7/5
Reviews: 80
Age: 1y ago

ZOOI Craft Kits for Kids Poke Art Set for Girls Age 4-9 10 Designs

Price: £10.32
Rating: 4.6/5
Reviews: 260
Age: 1y ago

Skillmatics Poke-in Art Flower Bouquet Mess-Free Sewing Craft Kit

Price: £11.39
Rating: 4.7/5
Reviews: 3,929
Age: 2y ago

Skillmatics Poke-in Art - Underwater Animals Mess-Free DIY Sewing Craft Kit

Price: £12.09
Rating: 4.7/5
Reviews: 3,928
Age: 1y ago

Newest

by launch date

Dalugo Poke in Art Craft Kits for Kids Flower Bouquet Kids Crafts Creative Educational Gifts for 4 5 6 7 8 9 10 Years Old Girls Birthday Presents Party Favors

Price: £6.15
Rating: 4.0/5
Reviews: 2
Age: 3mo ago

Gifts for 6 7 8 9 10 5 Year Old Girls Poke in Arts and Crafts for Kids Age 5 6 8 10 DIY Craft Kits for Kids With LED Lights Flower Girls Toys Birthday Presents Age 4-12 Window Garden Home Decoration

Price: £13.53
Rating: 4.6/5
Reviews: 98
Age: 3mo ago

PURPLE LADYBUG 3D Unicorn Poke in Art Kit - Mess-Free Unicorn Craft Kit Poke Art Girls Crafts and Arts Kit for Kids DIY Floral Decorating Kids Art Unicorn Gift for Girls Ages 4 5 6 7 8 9

Price: £8.57
Rating: 3.9/5
Reviews: 32
Age: 6mo ago

GSrenyu Arts and Craft Kits for Kids Poke-in Art Gifts for 4 5 6 7 8 Year Old Girls Birthday Presents Kid Craft Activity Party Favors Supplies Educational Toys Flower Gifts for Girls Toys Age 4-12

Price: £6.97
Rating: 4.8/5
Reviews: 13
Age: 8mo ago

Zefy Poke in Art Flower Bouquet Mess Free Arts and Crafts for Kids

Price: £11.73
Rating: 4.4/5
Reviews: 26
Age: 8mo ago

Competition: brands, sellers & click share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 rising

Sellers

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

54%

Top 20: 92%

Open market

25%

Skillmatics35%
KraftyKits13%
ZOOI11%
JRD&BS WINL8%
Eichhoo4%
Unwynd4%

Poke in Art demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume109KCVR6.7%Products28Brands19Top 5 Brands71%OOS Rate18.5%Rating4.5★Reviews661Avg BSR#587

Top Poke in Art search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

poke art33K/yr -23.9%4.0% conv.
poke in art46K/yr -28.2%6.0% conv.
poke in art for girls18K/yr -33.6%7.9% conv.
poke art for girls8K/yr -39.4%5.4% conv.
poke in art boys5K/yr -43.9%4.4% conv.

What reviews say buyers love and hate about Poke in Art

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews

Fun/Entertainment Experience34%

“Great fun”

Gifting Purpose22%

“Perfect for gifting”

Ease Of Use12%

“Simple to use”

Quality-Overall11%

“This kit is very good”

Creativity5%

“Great craft”

What buyers complain about

37% of reviews

Ease Of Use13%

“Never having done this before, I was, I admit, a little unsure of ease of use and finished effect”

Functionality-Overall8%

“it didn't really work as well”

Value For Money8%

“Price point a little high”

Color8%

“My daughter didn't follow the colours that might match”

Poke in Art return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gifting Purpose

39%

2Value For Money

18%

3Quality-Overall

16%

4Size-Overall

5Adhesion/Stickiness

Common Poke in Art questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Poke in Art 44/100 on Amazon United Kingdom — Skip it. The niche generates £79K/yr across 28 tracked products. 0 of 7 products launched in the last 360 days are still selling. Search demand moved -29.0% over the last 90 days.

Poke in Art buyers on Amazon United Kingdom complain most about Ease Of Use, Functionality-Overall, Value For Money, the themes mined from the niche's reviews. Its return rate is 0.5%.