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Play Sink with Running Water

Pass

Play Sink with Running Water scores 65 out of 100, a Pass. Shoppers spend $56K a year here, search demand grew +91.0% this quarter, and returns run at 1.5% of orders.

Flapen Score
65
65 / 100
Top 3% of 1,773 Toys & Games niches · +21 vs the category median of 44
Market size
£56K/yr117K searches / yr
90-day growth
+91.0%search demand this quarter
Competition
47%top-5 click share · 16 brands · 22 sellers

Flapen Score

Play Sink with Running Water against its category

The dotted line is the Toys & Games average. Past it, Play Sink with Running Water is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Play Sink with Running Water market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Play Sink with Running Water 117K times last year and spent an estimated £56K. The top 5 brands take 66% of clicks. Demand peaks in May–Jun–Jul–Dec. Flapen scores it 65 out of 100, a Pass.

01 · Demand

2.1% of searches ended in a purchase last week.

Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +91.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £56K a year.

Searches, last 12 months
117K
Growth, 90 days vs prior 90
+91.0%
Conversion, latest week
2.1%
Market size, estimated
£56Ka year
Peak month
May3.3× the quietest month
Top search term
play sink with running water30K searches a year

02 · Price

A sale here is worth £22.92.

Listings sell for £22.92 on average, from £11.61 to £29.68. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £22.92 that is £0 to £2K a year per listing.

Average price
£22.92inside the $15 to $100 sweet spot
Price range
£11.61–£29.68
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
1.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 14.5% of listings are out of stock. The average listing ranks #114 within Kitchen & Food Toys. It carries 165 reviews at 3.84 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
94%
Out of stock, average day
14.5%
Average rank
#114in Kitchen & Food Toys
Average rating
3.84 starsAmazon United Kingdom average 4.36 stars
Average reviews
165per listing
Listings tracked
31

04 · Newcomers

Amazon counts 1 of last year's 15 launches as successful.

15 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
15
Successful launches
1Amazon's first-year sales bar
Average brand age
27 months

Products

Top Play Sink with Running Water products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£8K£11K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

16 rising

Sellers

22

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

47%

Top 20: 87%

Open market

28%

  • cute stone22%
  • Lavliy20%
  • deAO12%
  • Maycoly6%
  • Ark miido6%
  • FRUSE6%

Demand

Play Sink with Running Water search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Dec · busiest ÷ quietest = 3.3×

Search terms

Top Play Sink with Running Water search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • play sink with running water30K/yr
  • play sink26K/yr
  • toy sink with running water12K/yr
  • kids sink with running water8K/yr
  • kids play sink with running water6K/yr
  • toy sink11K/yr
  • kids play sink5K/yr
  • kids sink5K/yr
  • sink toy5K/yr
  • toddler sink with running water4K/yr

Reviews and returns

What reviews say buyers love and hate about Play Sink with Running Water

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability31%−0.59

Broke

Broken

Broke within a week

Size-Overall7%−0.06

Its on the bigger side

A lot smaller than expected too

tiny

Battery Life7%−0.11

Batteries die fast

Tap only worked once change batteries still doesnt work

the batteries wore out easily

Quality-Overall7%

Bad quality

Overall not great quality for the price

Bad quality and design caused safety hazard

Value For Money6%

a huge waste of money for the price

Not worth £19 probably better ones around

Its overpriced and tiny

Love

Fun/Entertainment Experience40%+3.32

Great toy

Hours of fun

Fun toy

Quality-Overall7%

The build quality is decent for a plastic toy

Excellent product

well made with smooth surface

Value For Money6%

Worth the money

Good Value

Money well spent

Assembly/Installation4%+0.22

The installation is very simple

Assembly is fairly straightforward

easy to assemble

Add-Ons/Attachments3%+0.20

Lots of accessories so lots of fun

accessories are adorable

The sheer number of accessories is fantastic – from the brushes and plates to the realistic-looking fruits and vegetables

Return

1.5% Return rate 9% Fixable by listing

Functionality-Overall24%█▃▄▄▅▃

Doesn't work

Stopped working

Tap does not work

Defective Material/Parts13%▁▅█▇▆▃
Durability13%█▁▁▄▃▅

Broke

Broken

Broke within a week

Battery Inclusion8%▁▄█▆▄▅
Size-Overall7%█▃▁▂▂▄

Its on the bigger side

A lot smaller than expected too

tiny

FAQ

Common Play Sink with Running Water questions

Answered from the same tracked data.