Pirate Ship
MaybeProducts sell for $24.00 on average, inside the sweet spot. But shoppers spend only $65K a year here, so Pirate Ship is a Maybe.
- Flapen Score
- 56 / 100Top 14% of 1,773 Toys & Games niches · +12 vs the category median of 4456
- Market size
- £65K/yr122K searches / yr
- 90-day growth
- +10.8%search demand this quarter
- Competition
- 35%top-5 click share · 31 brands · 221 sellers
Flapen Score
Pirate Ship against its category
The dotted line is the Toys & Games average. Past it, Pirate Ship is stronger. Inside it, weaker.
Market
The Pirate Ship market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Pirate Ship 122K times last year and spent an estimated £65K. The top 5 brands take 56% of clicks. Demand peaks in Nov–Dec. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
2.2% of searches ended in a purchase last week.
Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £65K a year.
- Searches, last 12 months
- 122K
- Growth, 90 days vs prior 90
- +10.8%
- Conversion, latest week
- 2.2%
- Market size, estimated
- £65Ka year
- Peak month
- December2.6× the quietest month
- Top search term
- pirate ship35K searches a year
02 · Price
A sale here is worth £24.00.
Listings sell for £24.00 on average, from £4.16 to £73.33. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £24.00 that is £0 to £2K a year per listing.
- Average price
- £24.00inside the $15 to $100 sweet spot
- Price range
- £4.16–£73.33
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
70% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #640 within Building & Construction Toys. It carries 1,956 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 96%
- Out of stock, average day
- 8.5%
- Average rank
- #640in Building & Construction Toys
- Average rating
- 4.46 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,956per listing
- Listings tracked
- 46
04 · Newcomers
Amazon counts 3 of last year's 10 launches as successful.
10 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 10
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Pirate Ship products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
THE TWIDDLERS - Pretend Play Pirate Ship with Model Pirate Figures Toy for Kids & Enthusiasts - Includes Ship & 6 Pirates
- Price
- £12.48
- Rating
- 4.0/5
- Reviews
- 820
- Age
- 6y ago

Playmobil 71418 Pirates: Small Pirate Vessel exciting adventures on the high seas complete with extensive accessories fun imaginative role-play playsets suitable for children ages 4+
- Price
- £27.26
- Rating
- 4.6/5
- Reviews
- 2,078
- Age
- 2y ago

Fisher-Price Imaginext Preschool Toy Shark Bite Pirate Ship Playset
- Price
- £46.66
- Rating
- 4.8/5
- Reviews
- 759
- Age
- 3y ago

Playmobil Large Pirate Ship with Crew
- Price
- £57.20
- Rating
- 4.7/5
- Reviews
- 770
- Age
- 2y ago

Spidey and his Amazing Friends Marvel Water-Webs Webs Ahoy Bubble Pirate Ship Playset 43 cm with Real Bubble Maker Spidey & Green Goblin Figures Accessories Toy for Kids Ages 3+
- Price
- £21.19
- Rating
- 4.8/5
- Reviews
- 910
- Age
- 1y ago
Trending
90-day click momentum
Tooky Toy - Wooden Pirate Ship
- Price
- £16.75
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 1y ago

Playmobil DuoPack Pirates 2 Figure Set with Accessories for Swashbuckling Adventure Play
- Price
- £4.16
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 5mo ago

IMAGILAND Pirates - Treasure Hunt Strategy Card Game for Kids Ages 5+ | Family Travel Game for 2-4 Players | 15 Minutes Playing Time | 52 Round Cards in a Metal Tin | Pirate Toy Gift
- Price
- £9.61
- Rating
- 4.0/5
- Reviews
- 8
- Age
- 5mo ago

TYCOLE Pirate Ship Building Block Set with Lights Mayflower Boat Model Toy
- Price
- £46.53
- Rating
- 3.9/5
- Reviews
- 61
- Age
- 11mo ago

Pirate Ship Building Block Sets Black Pearl Ship Toy Set Black Ship Block Home Office Decor Creative Gift for Kids 8-16+ & Adults (921 PCS)
- Price
- £21.20
- Rating
- 4.2/5
- Reviews
- 29
- Age
- 6mo ago
Newest
by launch date
IMAGILAND Pirates - Treasure Hunt Strategy Card Game for Kids Ages 5+ | Family Travel Game for 2-4 Players | 15 Minutes Playing Time | 52 Round Cards in a Metal Tin | Pirate Toy Gift
- Price
- £9.61
- Rating
- 4.0/5
- Reviews
- 8
- Age
- 5mo ago

Playmobil DuoPack Pirates 2 Figure Set with Accessories for Swashbuckling Adventure Play
- Price
- £4.16
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 5mo ago

Pirate Ship Building Block Sets Black Pearl Ship Toy Set Black Ship Block Home Office Decor Creative Gift for Kids 8-16+ & Adults (921 PCS)
- Price
- £21.20
- Rating
- 4.2/5
- Reviews
- 29
- Age
- 6mo ago

TYCOLE Pirate Ship Building Block Set with Lights Mayflower Boat Model Toy
- Price
- £46.53
- Rating
- 3.9/5
- Reviews
- 61
- Age
- 11mo ago

TYCOLE Pirate Ship Building Kit (916 Pcs) with LED Lights - Standard Brick - Compatible Creative Pirate Toy Model for Kids Teens Adults & Boys Ages 8-12 (Birthday/Christmas/Party)
- Price
- £23.35
- Rating
- 4.3/5
- Reviews
- 136
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 35% of clicks. An open shelf where new products get seen.
Brands
31 flat
Sellers
221
Top-5 brand share
56%
Top 20: 91%
Top-5 click share
35%
Top 20: 76%
Open market
39%
- Playmobil27%
- THE TWIDDLERS12%
- Fisher-Price6%
- PIRATIX ADVENTURE WORLD6%
- TYCOLE5%
- Marvel4%
Demand
Pirate Ship search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.6×
Search terms
Top Pirate Ship search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pirate ship35K/yr
- pirate toys30K/yr
- pirate ship toy34K/yr
- pirate toy9K/yr
- toy pirate ship5K/yr
- pirate ship bath toy5K/yr
- wooden pirate ship3K/yr
Reviews and returns
What reviews say buyers love and hate about Pirate Ship
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Confusing instructions,
Tricky thing to build
bit of a tricky build
The game is a little more expensive than I was expecting
It's not a cheap game
Maybe overpriced
Very bad instructions and pieces missing
unclear instructions
Rubbish the instructions are not clear we are disappointed in the item
very fragile
not very robust
Not very strong easily breaks
Cheaply made
Quality bad
The quality isn't as good as it used to be
Love
Fun toy
Good fun
Fun game
Good quality
The cards are good quality
The build quality is solid
Awesome and great looking
sturdy design
Brilliantly designed set
Worth it
Good price
Excellent value for money
Enjoyable present
Birthday gift
The perfect gift
Return
1.2% Return rate 9% Fixable by listing
Just wont pop up
that didnt work either
Unfortunately this item doesnt work for us
Unfortunately this item doesnt work for us
small parts get lost though
This is one large set
Smaller than I remember
Some parts are very small so be sure to take extra care when pressing out the pieces
Cheaply made
Quality bad
The quality isn't as good as it used to be
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pirate Ship questions
Answered from the same tracked data.









