Pirate Hat
PassPirate Hat scores 68 out of 100, a Pass. Shoppers spend $151K a year here, search demand grew +60.1% this quarter, and returns run at 1.9% of orders.
- Flapen Score
- 68 / 100Top 2% of 1,773 Toys & Games niches · +24 vs the category median of 4468
- Market size
- £151K/yr389K searches / yr
- 90-day growth
- +60.1%search demand this quarter
- Competition
- 33%top-5 click share · 34 brands · 76 sellers
Flapen Score
Pirate Hat against its category
The dotted line is the Toys & Games average. Past it, Pirate Hat is stronger. Inside it, weaker.
Market
The Pirate Hat market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Pirate Hat 389K times last year and spent an estimated £151K. The top 5 brands take 43% of clicks. Demand peaks in Oct–Nov. Flapen scores it 68 out of 100, a Pass.
01 · Demand
4.4% of searches ended in a purchase last week.
Shoppers searched for this 389K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +60.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £151K a year.
- Searches, last 12 months
- 389K
- Growth, 90 days vs prior 90
- +60.1%
- Conversion, latest week
- 4.4%
- Market size, estimated
- £151Ka year
- Peak month
- October11.5× the quietest month
- Top search term
- pirate hat238K searches a year
02 · Price
A sale here is worth £8.83.
Listings sell for £8.83 on average, from £4.48 to £21.25. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £8.83 that is £4K to £7K a year per listing.
- Average price
- £8.83under the $15 to $100 sweet spot
- Price range
- £4.48–£21.25
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £4K–£7K
- Returns
- 1.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
78% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #823 within Dress-Up Accessories. It carries 165 reviews at 4.04 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 89%
- Out of stock, average day
- 2.9%
- Average rank
- #823in Dress-Up Accessories
- Average rating
- 4.04 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 165per listing
- Listings tracked
- 45
04 · Newcomers
Amazon counts 0 of last year's 18 launches as successful.
18 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 18
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Pirate Hat products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
SOPSTUO Pirate Accessories Pirate Hat for Adult Skull Print Captain Costume Cap with Eye Patch for Funny Party Caribbean Fancy Dress
- Price
- £4.90
- Rating
- 4.4/5
- Reviews
- 51
- Age
- 1y ago

Brown Pirate Hat for Adult Pirate Accessories for Men Women Tricorn Hat Pirates Cap Halloween Costume Accessories Fancy Dress Colonial Medieval Accessory for Pirates Theme Party Halloween Cosplay
- Price
- £7.35
- Rating
- 4.0/5
- Reviews
- 40
- Age
- 1y ago

Pirate Hat Adult Women Men Tricorn Leather Brown Pirate Hats Accessories
- Price
- £7.58
- Rating
- 3.8/5
- Reviews
- 21
- Age
- 1y ago

Bryndo 6 Pcs Pirate Costuem Set Pirate Fancy Dress Kit for Party Supplies-Dark Red
- Price
- £11.75
- Rating
- 3.9/5
- Reviews
- 27
- Age
- 1y ago

Bryndo 5PCS Pirate Costume Accessories for Adults Hat Headscarf Sash Belt Eye Patch Anchor Necklace Fancy Dress for Halloween Pirate Role Play Party
- Price
- £11.45
- Rating
- 3.9/5
- Reviews
- 43
- Age
- 1y ago
Trending
90-day click momentum
Vervora Pirate Tricorn Hat Adult Vintage Distressed Pirate Captain Hat Colonial Tricorn Pirate Hat Fancy Dress Costume Accessory for Halloween Cosplay Party Stage Performance (Brown Pirate Hat)
- Price
- £5.89
- Rating
- 2.3/5
- Reviews
- 6
- Age
- 4mo ago

Vervora Pirate Tricorn Hat Adult Vintage Distressed Pirate Captain Hat Colonial Tricorn Pirate Hat Fancy Dress Costume Accessory for Halloween Cosplay Party Stage Performance (Black Pirate Hat)
- Price
- £6.18
- Rating
- 2.3/5
- Reviews
- 6
- Age
- 4mo ago

Pirate Hat for Adults Premium Brown Tricorn Hat for Halloween Captain Costume Party Supplies Tough Guy Style Cosplay Accessory Fancy Dress Medieval Role Play Hat for Themed Events Halloween Cospaly
- Price
- £7.25
- Rating
- 3.4/5
- Reviews
- 4
- Age
- 10mo ago

Tanganan Pirate Hat Costume Halloween Woolen Lace Feathers Style Tricorn Hat Pirate Cap Fancy Dress Colonial Medieval Accessory Black Red for Women Men (Black)
- Price
- £21.25
- Rating
- 4.4/5
- Reviews
- 13
- Age
- 9mo ago

Bodeshis 1 Pcs Tricorn Hat Pirate Hat for Women Adult Pirate Costume Accessory Themed Party Hat Brown Leather Tricorn Hat for Role Play Halloween Costume Cosplay and Fancy Dress
- Price
- £6.82
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 11mo ago
Newest
by launch date
Vervora Pirate Tricorn Hat Adult Vintage Distressed Pirate Captain Hat Colonial Tricorn Pirate Hat Fancy Dress Costume Accessory for Halloween Cosplay Party Stage Performance (Black Pirate Hat)
- Price
- £6.18
- Rating
- 2.3/5
- Reviews
- 6
- Age
- 4mo ago

Vervora Pirate Tricorn Hat Adult Vintage Distressed Pirate Captain Hat Colonial Tricorn Pirate Hat Fancy Dress Costume Accessory for Halloween Cosplay Party Stage Performance (Brown Pirate Hat)
- Price
- £5.89
- Rating
- 2.3/5
- Reviews
- 6
- Age
- 4mo ago

Tanganan Pirate Hat Costume Halloween Woolen Lace Feathers Style Tricorn Hat Pirate Cap Fancy Dress Colonial Medieval Accessory Black Red for Women Men (Black)
- Price
- £21.25
- Rating
- 4.4/5
- Reviews
- 13
- Age
- 9mo ago

Pirate Hat for Adults Premium Brown Tricorn Hat for Halloween Captain Costume Party Supplies Tough Guy Style Cosplay Accessory Fancy Dress Medieval Role Play Hat for Themed Events Halloween Cospaly
- Price
- £7.25
- Rating
- 3.4/5
- Reviews
- 4
- Age
- 10mo ago

Brown Pirate Hat for Adult Pirate Hat Pirates Accessories for Men Women Halloween Costume Accessories Tricorn Hat Pirates Cap Colonial Medieval Accessory for Pirated Theme Party Halloween Cosplay
- Price
- £7.32
- Rating
- 3.9/5
- Reviews
- 8
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
34 flat
Sellers
76
Top-5 brand share
43%
Top 20: 86%
Top-5 click share
33%
Top 20: 73%
Open market
52%
- SOPSTUO10%
- Bryndo10%
- Bristol Novelty9%
- QKEINV7%
- Tanganan6%
- couduan6%
Demand
Pirate Hat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 11.5×
Search terms
Top Pirate Hat search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pirate hat238K/yr
- pirate hat adult28K/yr
- pirate hats17K/yr
- pirate hat women29K/yr
- tricorn hat10K/yr
- tricorn hat adult7K/yr
- womens pirate hat7K/yr
- pirate hat men6K/yr
- adult pirate hat6K/yr
- black pirate hat11K/yr
Reviews and returns
What reviews say buyers love and hate about Pirate Hat
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
was also slightly large for her
shame it didn't fit
Too Small
Substandard
Dreadful quality, doesnt even button properly
Poor quality
shape it a bit to fit to your head shape
wont go into a shape anything like the picture
is oddly shaped
wont go into a shape anything like the picture
Nothing like the picture
It looks nothing like the photo
A little pricey
Total waste of money
Love
of a size that nicely
fits up to adults L
The size feels universal
This is a very good quality pirate's hat
Excellent quality
absolutely fantastic product
Worth the money
Good value for money
Good for the price
Does the product work as advertised/expected: Yes
as per the description
And it looks just like the photo
Solid - stable - very pretty
hat is well made and strong
Sturdy material and easy to shape, with the right technique
Return
1.9% Return rate 77% Fixable by listing
was also slightly large for her
shame it didn't fit
Too Small
Substandard
Dreadful quality, doesnt even button properly
Poor quality
shape it a bit to fit to your head shape
wont go into a shape anything like the picture
is oddly shaped
Total rubbish it's more like a cardboard hat that's been flat packed looks nothing like the picture unknown material
That said, it does feel fairly cheap, with lightweight materials that aren't especially premium
wont go into a shape anything like the picture
Nothing like the picture
It looks nothing like the photo
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pirate Hat questions
Answered from the same tracked data.









