Pirate Hat

Shoppers searched for this 389K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +60.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £151K a year.

Searches, last 12 months

389K

Growth, 90 days vs prior 90

+60.1%

Conversion, latest week

4.4%

Market size, estimated

£151Ka year

Peak month

October11.5× the quietest month

Top search term

pirate hat238K searches a year

Listings sell for £8.83 on average, from £4.48 to £21.25. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £8.83 that is £4K to £7K a year per listing.

Average price

£8.83under the $15 to $100 sweet spot

Price range

£4.48–£21.25

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

£4K–£7K

Returns

1.9%of orders · Amazon United Kingdom median 0.6%

78% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #823 within Dress-Up Accessories. It carries 165 reviews at 4.04 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

89%

Out of stock, average day

2.9%

Average rank

#823in Dress-Up Accessories

Average rating

4.04 starsAmazon United Kingdom average 4.36 stars

Average reviews

165per listing

Listings tracked

45

18 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

18

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months