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Pirate Costume Adult Women

Maybe

The products selling today average only 4.1★. But buyers convert on only 1.6% of searches, so Pirate Costume Adult Women is a Maybe.

Flapen Score
62
62 / 100
Top 6% of 1,773 Toys & Games niches · +18 vs the category median of 44
Market size
£261K/yr967K searches / yr
90-day growth
+36.2%search demand this quarter
Competition
32%top-5 click share · 28 brands · 55 sellers

Flapen Score

Pirate Costume Adult Women against its category

The dotted line is the Toys & Games average. Past it, Pirate Costume Adult Women is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pirate Costume Adult Women market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Pirate Costume Adult Women 967K times last year and spent an estimated £261K. The top 5 brands take 53% of clicks. Demand peaks in Oct–Nov. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

1.6% of searches ended in a purchase last week.

Shoppers searched for this 967K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +36.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £261K a year.

Searches, last 12 months
967K
Growth, 90 days vs prior 90
+36.2%
Conversion, latest week
1.6%
Market size, estimated
£261Ka year
Peak month
October25.1× the quietest month
Top search term
pirate costume women475K searches a year

02 · Price

A sale here is worth £17.09.

Listings sell for £17.09 on average, from £3.61 to £34.43. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At £17.09 that is £0 to £2K a year per listing.

Average price
£17.09inside the $15 to $100 sweet spot
Price range
£3.61–£34.43
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
4.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 16.5% of listings are out of stock. The average listing ranks #517 within Fancy Dress. It carries 349 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
98%
Out of stock, average day
16.5%
Average rank
#517in Fancy Dress
Average rating
4.13 starsAmazon United Kingdom average 4.36 stars
Average reviews
349per listing
Listings tracked
51

04 · Newcomers

Amazon counts 0 of last year's 13 launches as successful.

13 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Pirate Costume Adult Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

£0£10K£21K£31K£42K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

28 falling

Sellers

55

Top-5 brand share

53%

Top 20: 93%

Top-5 click share

32%

Top 20: 69%

Open market

43%

  • GOLDSTITCH17%
  • Wicked Costumes13%
  • Vercico9%
  • Bryndo8%
  • minkasic5%
  • Morph5%

Demand

Pirate Costume Adult Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

175K125KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 25.1×

Search terms

Top Pirate Costume Adult Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pirate costume women475K/yr
  • pirate costume143K/yr
  • womens pirate costume adult24K/yr
  • adult pirate costume23K/yr
  • pirate outfit22K/yr
  • pirate costumes31K/yr
  • womens pirate costume56K/yr
  • ladies pirate costume adult11K/yr
  • pirate costume adult12K/yr
  • pirate dress50K/yr

Reviews and returns

What reviews say buyers love and hate about Pirate Costume Adult Women

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall37%−0.27

Bigger than expected

Not a great fit for the size

Sizing is completely off

Quality-Overall15%−0.11

Looks cheap and messy

Low quality

Not good quality

Advertised Vs Actual Product9%−0.01

wont go into a shape anything like the picture

And the hat looks nothing like the one on the picture it looks like a pancake on your head

nothing like the picture

Value For Money6%+1.08

the current price of £24.98 doesn't seem worth it

Overpriced for what it is

Poor value

Durability5%−0.08

All the pieces of the necklaces have broken within less than half an hour of opening package

Necklace fell apart so couldn't wear it

Love

Size-Overall30%−0.27

Perfect fit

Other than that pretty true to size

Great outfit fitted to the size

Value For Money14%+1.08

Good value for money

Good value

well worth the price

Quality-Overall11%−0.11

Good Quality set

Really good quality

Great quality and value for money

Advertised Vs Actual Product8%−0.01

As expected

it was exactly as the photo description

Just what I needed

Comfort-Overall6%+1.00

comfortable too

it stayed incredibly comfortable

Comfy to wear well worth the money worn it a few times for pirate day at work

Return

4.3% Return rate 82% Fixable by listing

Size-Overall72%█▆▆▇▇▇

Bigger than expected

Not a great fit for the size

Sizing is completely off

Quality-Overall8%▁█▇▄▅▃

Looks cheap and messy

Low quality

Not good quality

Material Quality4%▁█▆▇▄▇
Advertised Vs Actual Product3%▁▁█▂▄▄

wont go into a shape anything like the picture

And the hat looks nothing like the one on the picture it looks like a pancake on your head

nothing like the picture

Defective Material/Parts2%▁▄█▁▄▃

FAQ

Common Pirate Costume Adult Women questions

Answered from the same tracked data.