Personalised Jigsaw
FailDemand is soft, at -29.3% this quarter, so Personalised Jigsaw is a Fail.
- Flapen Score
- 44 / 100Ranks 850 of 1,773 Toys & Games niches · on the category median44
- Market size
- £42K/yr105K searches / yr
- 90-day growth
- -29.3%search demand this quarter
- Competition
- 64%top-5 click share · 15 brands · 17 sellers
Flapen Score
Personalised Jigsaw against its category
The dotted line is the Toys & Games average. Past it, Personalised Jigsaw is stronger. Inside it, weaker.
Market
The Personalised Jigsaw market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Personalised Jigsaw 105K times last year and spent an estimated £42K. The top 5 brands take 75% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
3.5% of searches ended in a purchase last week.
Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -29.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £42K a year.
- Searches, last 12 months
- 105K
- Growth, 90 days vs prior 90
- -29.3%
- Conversion, latest week
- 3.5%
- Market size, estimated
- £42Ka year
- Peak month
- December9.9× the quietest month
- Top search term
- personalised jigsaw42K searches a year
02 · Price
A sale here is worth £11.61.
Listings sell for £11.61 on average, from £4.48 to £18.34. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £11.61 that is £0 to £1K a year per listing.
- Average price
- £11.61under the $15 to $100 sweet spot
- Price range
- £4.48–£18.34
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 11% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #1,359 within Jigsaws & Puzzles. It carries 173 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 11%
- Out of stock, average day
- 8.4%
- Average rank
- #1,359in Jigsaws & Puzzles
- Average rating
- 4.26 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 173per listing
- Listings tracked
- 18
04 · Newcomers
Amazon counts 0 of last year's 9 launches as successful.
9 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 9
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Personalised Jigsaw products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Personalised Jigsaw Puzzle Custom 300/500/1000 Piece Wooden Photo Puzzle Make Your Own Anniversary Wedding Valentines Gifts for Him and Her
- Price
- £16.62
- Rating
- 4.5/5
- Reviews
- 175
- Age
- 1y ago

Custom Jigsaw Puzzle from Photo - 70/300/500/1000/ Personalised Jigsaw Puzzle Customized Wood with Picture Gifts for Family Friend Lover on Wedding Birthday Christmas Valentines Day (70 PCS)
- Price
- £7.44
- Rating
- 4.4/5
- Reviews
- 138
- Age
- 1y ago

Personalised Jigsaw Puzzle 120 Pieces A4 sized with your Photo/Message Gift
- Price
- £11.04
- Rating
- 3.9/5
- Reviews
- 92
- Age
- 7y ago

Personalised Photo Jigsaw Puzzle - Custom 300 Pieces A3 sized Paper Puzzle for Kids & Adults Unique Gift for Any Occasion
- Price
- £12.45
- Rating
- 3.8/5
- Reviews
- 5
- Age
- 3mo ago

Easycosy Personalised Photo Jigsaw Puzzle 1000/500/300 Pieces for Adults Custom Picture Text Birthday Memorial Personalised Photo Gifts for Women Men Her Him Kids-Horizontal/Vertical
- Price
- £15.33
- Rating
- 4.3/5
- Reviews
- 55
- Age
- 6mo ago
Trending
90-day click momentum
Personalised Photo Jigsaw Puzzle Custom 80 Piece A5 sized Picture Puzzle for Kids & Adults Unique Gift for Any Occasion
- Price
- £8.30
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Personalised Photo Jigsaw Puzzle - Custom 300 Pieces A3 sized Paper Puzzle for Kids & Adults Unique Gift for Any Occasion
- Price
- £12.45
- Rating
- 3.8/5
- Reviews
- 5
- Age
- 3mo ago

Personalised Jigsaw Puzzles for Adults Wooden Custom Photo Jigsaw Unique Personalised Puzzle for Women Mum Dad Pet Graduation Wedding Birthday Gift 1000/500/344/312/300/200/70/35 Pieces
- Price
- £9.81
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago

Personalised Jigsaw Puzzle Custom Photo Puzzle Gift for Family & Kids
- Price
- £10.46
- Rating
- 3.8/5
- Reviews
- 4
- Age
- 3mo ago

Fody Zou Custom Photo Puzzle HD Print Durable Board 120-1314Pcs
- Price
- £18.34
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago
Newest
by launch date
Personalised Jigsaw Puzzles for Adults Wooden Custom Photo Jigsaw Unique Personalised Puzzle for Women Mum Dad Pet Graduation Wedding Birthday Gift 1000/500/344/312/300/200/70/35 Pieces
- Price
- £9.81
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago

Fody Zou Custom Photo Puzzle HD Print Durable Board 120-1314Pcs
- Price
- £18.34
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago

Personalised Jigsaw Puzzle Custom Photo Puzzle Gift for Family & Kids
- Price
- £10.46
- Rating
- 3.8/5
- Reviews
- 4
- Age
- 3mo ago

Personalised Photo Jigsaw Puzzle - Custom 300 Pieces A3 sized Paper Puzzle for Kids & Adults Unique Gift for Any Occasion
- Price
- £12.45
- Rating
- 3.8/5
- Reviews
- 5
- Age
- 3mo ago

Personalised Photo Jigsaw Puzzle Custom 80 Piece A5 sized Picture Puzzle for Kids & Adults Unique Gift for Any Occasion
- Price
- £8.30
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 rising
Sellers
17
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
19%
- TheDogTagCo28%
- Jachsia22%
- YATEDIY13%
- Easycosy6%
- S&H&OU6%
- Star Online6%
Demand
Personalised Jigsaw search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 9.9×
Search terms
Top Personalised Jigsaw search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- personalised jigsaw42K/yr
- personalised puzzle31K/yr
- custom puzzle9K/yr
- photo jigsaw7K/yr
- personalised puzzles for adults4K/yr
- personalised jigsaw puzzle9K/yr
- photo jigsaw puzzle personalised 5003K/yr
Reviews and returns
What reviews say buyers love and hate about Personalised Jigsaw
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
shockingly poor quality control
Poor quality
the picture quality is shockingly bad
the puzzle was meant to be a gift
Not good for a gift
as it's a present I'm very disappointed that it didn't come with a presentation box which I've now got to find in order to give it for a present
Only thing it was slightly to big for my puzzle board
My mum liked it although I would say it was quite small I didnt expect it to be that tiny it was supposed to be one of our main presents for Christmas
Slightly big for 1000 pce board
Only critique is that it came 'assembled'
even then it was not easy to put together
Pictures are misleading
Misleading photos
Love
Extremely good quality
a well made product
Good quality puzzle
A nice gift for a birthday, Christmas present etc
Lovely as a gift
Great gift
Brilliant product and reasonably priced and delivered on time
Good value for money
Very pleased for the price
exactly as described
Its exactly what I wanted
As described with prompt delivery
Very enjoyable
Personalised jigsaws are great, as you choose your favourite photos and memorable moments
Bought as a present for brother who loves doing puzzles
Return
0.2% Return rate 0% Fixable by listing
cost just as much to post as is to buy
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Personalised Jigsaw questions
Answered from the same tracked data.









