Peekaboo Elephant
FailShoppers spend only $34K a year here, so Peekaboo Elephant is a Fail.
- Flapen Score
- 42 / 100Ranks 971 of 1,773 Toys & Games niches · −2 vs the category median of 4442
- Market size
- £34K/yr48K searches / yr
- 90-day growth
- -6.0%search demand this quarter
- Competition
- 82%top-5 click share · 8 brands · 19 sellers
Flapen Score
Peekaboo Elephant against its category
The dotted line is the Toys & Games average. Past it, Peekaboo Elephant is stronger. Inside it, weaker.
Market
The Peekaboo Elephant market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Peekaboo Elephant 48K times last year and spent an estimated £34K. The top 5 brands take 92% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
4.2% of searches ended in a purchase last week.
Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £34K a year.
- Searches, last 12 months
- 48K
- Growth, 90 days vs prior 90
- -6.0%
- Conversion, latest week
- 4.2%
- Market size, estimated
- £34Ka year
- Peak month
- November5.9× the quietest month
- Top search term
- peekaboo elephant32K searches a year
02 · Price
A sale here is worth £16.98.
Listings sell for £16.98 on average, from £8.16 to £28.57. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At £16.98 that is £4K to £8K a year per listing.
- Average price
- £16.98inside the $15 to $100 sweet spot
- Price range
- £8.16–£28.57
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £4K–£8K
- Returns
- 1.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #821 within Soft Toys. It carries 562 reviews at 4.19 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 80%
- Out of stock, average day
- 5.1%
- Average rank
- #821in Soft Toys
- Average rating
- 4.19 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 562per listing
- Listings tracked
- 10
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Peekaboo Elephant products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Tippi Peek a Boo Elephant Toy - Interactive Singing Elephant Teddy
- Price
- £13.46
- Rating
- 4.7/5
- Reviews
- 952
- Age
- 1y ago

Tihoho Peek A Boo Elephant Talking Singing Plush Huggable Toy Baby Animated Elephant Plush Cute Toys Gift Stuffed Doll for Baby Tollders Kids Boys Girls Gift Adjust Sound (Pink)
- Price
- £19.98
- Rating
- 4.6/5
- Reviews
- 2,035
- Age
- 5y ago

Tippi Peek a Boo Teddy Bear Toy - Interactive Talking Teddy With Comforter
- Price
- £14.30
- Rating
- 4.6/5
- Reviews
- 282
- Age
- 1y ago

eJog Pup Peek a Boo Elephant Interactive Elephant Toy Singing Dancing Plush Animal Gift for Toddlers Kids Boys Girls
- Price
- £28.57
- Rating
- 4.5/5
- Reviews
- 146
- Age
- 11mo ago

Tihoho Peek A Boo Elephant Talking Singing Elephant Plush Huggable Toy Animated Plush Cute Toys Gift Stuffed Doll for Baby Tollders Kids Boys Girls Gift Adjust Sound (Blue)
- Price
- £19.19
- Rating
- 4.6/5
- Reviews
- 2,035
- Age
- 5y ago
Trending
90-day click momentum
Savealot Pika Boo Elephant (Blue)
- Price
- £19.93
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 1mo ago

BAIR XS Peek-a-boo Elephant Singing Musical Baby Plush Toy Animated Stuffed Animal with Interactive Play Grey and Pink Soft Cuddly Doll for Infants and Toddlers (Pink/Grey)
- Price
- £11.97
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago

eJog Pup Peek a Boo Elephant Interactive Elephant Toy Singing Dancing Plush Animal Gift for Toddlers Kids Boys Girls
- Price
- £28.57
- Rating
- 4.5/5
- Reviews
- 146
- Age
- 11mo ago

OUKEYI 32cm Musical Peek-a-Boo Elephant Plush Toy - Interactive Stuffed Animal With Moving Ears for Hide and Seek Fun
- Price
- £15.19
- Rating
- 4.5/5
- Reviews
- 7
- Age
- 2y ago

Tippi Peek a Boo Teddy Bear Toy - Interactive Talking Teddy With Comforter
- Price
- £14.30
- Rating
- 4.6/5
- Reviews
- 282
- Age
- 1y ago
Newest
by launch date
Savealot Pika Boo Elephant (Blue)
- Price
- £19.93
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 1mo ago

BAIR XS Peek-a-boo Elephant Singing Musical Baby Plush Toy Animated Stuffed Animal with Interactive Play Grey and Pink Soft Cuddly Doll for Infants and Toddlers (Pink/Grey)
- Price
- £11.97
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago

eJog Pup Peek a Boo Elephant Interactive Elephant Toy Singing Dancing Plush Animal Gift for Toddlers Kids Boys Girls
- Price
- £28.57
- Rating
- 4.5/5
- Reviews
- 146
- Age
- 11mo ago

Tippi Peek a Boo Teddy Bear Toy - Interactive Talking Teddy With Comforter
- Price
- £14.30
- Rating
- 4.6/5
- Reviews
- 282
- Age
- 1y ago

GUND Baby Peek-a-Boo Flappy Elephant Plush Elephant Stuffed Animal Baby Toy for Ages 0 and Up Grey 18 cm
- Price
- £8.16
- Rating
- 4.7/5
- Reviews
- 95
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.
Brands
8 rising
Sellers
19
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
82%
Top 20: 100%
Open market
5%
- Tippi49%
- Tihoho24%
- eJog Pup10%
- OUKEYI6%
- BAIR XS4%
- GUND3%
- Open — no brand owns it (2 brands, 5%)
Demand
Peekaboo Elephant search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.9×
Reviews and returns
What reviews say buyers love and hate about Peekaboo Elephant
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Dont work
Failure to work
Rip off
Poor quality
Very disappointing quality
Poor product
The only negative is that I think it could be a little bit louder
Too quiet
its so quiet that you cant actually hear what its saying unless the room is totally silent
Didnt work tried several different batteries waiting for refund disappointed
However, after only a couple of weeks, it started to only work intermittently and would stop part way through
so Ive had to hold it in place with sellotape not really safe for a child now
Love
Great Fun
We were very happy with the toy
Great little toy
Great value for money
Good Value For Money
Good Value
Perfect birthday present
Beautiful gift
Lovely gift for our new baby niece
Excellent product
Great quality
the product is high quality great price
Nice and soft
Beautiful soft fur
Cute, soft toy with childs gentle voice
Return
1.4% Return rate 10% Fixable by listing
Dont work
Failure to work
Rip off
Doesnt come with batteries
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Peekaboo Elephant questions
Answered from the same tracked data.









