paint by numbers for children
Skip itPrices mostly outside the sweet spot ($2.50–$14.74) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Review moat
Good530.39avg incumbent reviews — the moat a new listing must climb
Brand share
Good64%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Avg price
Okay£9.70avg listing price — sweet spot $15–$100
Market size
Bad£93K£93K/yr · 256K searches
Growth
Bad-27.0%90-day search growth — must beat 0% to launch
Price range
Bad£2.50–£14.74cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, paint by numbers for children is a £93K/yr Amazon United Kingdom market (256K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 48/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
paint by numbers for children market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- £58K–£78K
- units × avg price
- Conversion rate
- 3.8%
- Avg BSR
- #159
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 85%
- Out of stock
- 10.8%
- Avg brand age
- 28 months
- Avg seller age
- 202 days
Competition & brand share
The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.Brands
24 flat
Sellers
36
Top-5 brand share
64%
Top 20: 97%
Top-5 click share
40%
Top 20: 79%
Open market
31%
- WEMEON21%
- Pujeknm14%
- Mandun Art12%
- NEWENMO11%
- Viart7%
- MXJSUA5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -27.0% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 4.5×
Top paint by numbers for children search terms
- paint by numbers for children116K/yr
- paint by numbers for kids31K/yr
- kids paint by numbers22K/yr
- painting by numbers for kids26K/yr
- paint by numbers kids20K/yr
- kids painting by numbers15K/yr
- painting by numbers for kids 6-1215K/yr
- painting by numbers for children6K/yr
- paint by numbers kits for kids4K/yr
Top paint by numbers for children products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
WEMEON 4 Pack Paint by Numbers for Children with Framed- Easy Paint by Number for Kids Ages 4-8-12 Simple Painting Kits for Kids for Gift Home Wall Decor(8x8Inch)
WEMEON£12.244.4★40 rev
Paint by Numbers for Children Football Painting by Numbers Kits for Kids DIY Football Acrylic Oil Painting with Frame for Home Wall Art Decor Gift 7.8x7.8 Inch
Mandun Art£7.364.0★30 rev
NEWENMO 4 Pack Paint by Numbers Kit Cute Animals Paint by Number with Frame Painting by Numbers DIY Acrylic Art Painting on Canvas for Home Decor 20x20cm
NEWENMO£11.234.5★53 rev
4 Pack Animal Paint by Numbers for Children with Wooden Frame Ages 4-8-12
Pujeknm£11.304.6★158 rev
4 Pack Butterfly Paint by Numbers for Children with Wooden Frame Ages 8-12
Pujeknm£10.764.6★158 rev
Newest
by launch date
YALKIN 4 Packs Paint by Numbers for Kids Easy Animals Cartoon Painting by Number Kits On Canvas for Adults Without Frame DIY Color Oil Painting Acrylic Paints Home Wall Decor 7.8x7.8in/20x20cm
YALKIN£7.52436 rev
YarnWhimsy 4 Pack Paint by Numbers for Children with Wooden Frame Outer Space Painting by Numbers for Kids 6-12 DIY Planets Kids Paint by Number Acrylic Oil Canvas for Gift Home Wall Decor 20x20cm
YarnWhimsy£11.893 rev
Arttoplus Cartoon Paint by Numbers Kit for Children with Framed- Easy Paint by Numbers for Kids Ages 4-8-12 with Wooden Easel Acrylic Oil Painting by Number Kid for Gift Home Decor(8x12 inch)
Arttoplus£8.024 rev
Yaostarart Birds Paint by Numbers for Children with Frame and Wooden Easel Paint by Numbers for Kids 6-12 Painting by Numbers for Kids Easy Painting Kits for Home Decor and Gifts 8x8in
Yaostarart£8.082 rev
Viart Dog Paint by Numbers for Children with Frame Easy Paint by Number for Kids Ages 4-8-12 Dog Painting by Numbers for Kids Perfect for Gift Home Wall Decor(8x8 inch)
Viart£7.9026 rev
Trending
90-day click momentumYarnWhimsy 4 Pack Paint by Numbers for Children with Wooden Frame Outer Space Painting by Numbers for Kids 6-12 DIY Planets Kids Paint by Number Acrylic Oil Canvas for Gift Home Wall Decor 20x20cm
YarnWhimsy£11.894.0★
YALKIN 4 Packs Paint by Numbers for Kids Easy Animals Cartoon Painting by Number Kits On Canvas for Adults Without Frame DIY Color Oil Painting Acrylic Paints Home Wall Decor 7.8x7.8in/20x20cm
YALKIN£7.524.4★
Arttoplus Cartoon Paint by Numbers Kit for Children with Framed- Easy Paint by Numbers for Kids Ages 4-8-12 with Wooden Easel Acrylic Oil Painting by Number Kid for Gift Home Decor(8x12 inch)
Arttoplus£8.025.0★
Yaostarart Birds Paint by Numbers for Children with Frame and Wooden Easel Paint by Numbers for Kids 6-12 Painting by Numbers for Kids Easy Painting Kits for Home Decor and Gifts 8x8in
Yaostarart£8.085.0★
Paint by Numbers for Children with Frame and Woodeen Easel Turtle Painting by Numbers Kits for Kids Ages 4-8-12 DIY Turtle Acrylic Oil Painting for Home Wall Art Decor Gift 7.8x7.8Inch
Mandun Art£7.864.0★
What buyers say about paint by numbers for children
What buyers praise and complain about, mined from review topics.What buyers love
“The pictures are nice”
“Grandchildren enjoyed activity for 30 minutes”
“Would make a great gift”
“Good value of money”
“Easy to follow colours are lovely”
“do something creative”
“As described”
“the real appeal is how approachable it is for kids who are not used to painting”
“Nice design”
“Not too messy which is great”
What buyers complain about
“Too small”
“Dried up paint unusable”
“Very disappointed as it wasnt cheap”
“But more importantly what they mean by not framed is the canvas is folded up into a rectangle about 5x6 so its full of deep creases”
“Non of the colours were numbered correctly”
“Not very appropriate for a present for a seven year old girl”
“paints were extremely thick”
“the water colour was so bad”
“It didn't even work”
“Waste of money”
Top return reasons
Common questions
- Is paint by numbers for children profitable to sell on Amazon United Kingdom?
- The niche generates £93K/yr across 41 tracked products. 0 of 15 products launched in the last 360 days are still selling. 90-day search growth is -27.0%. Flapen's verdict: Skip it (48/100).
- How competitive is the paint by numbers for children niche?
- 24 brands and 36 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 64% of demand.
- What do buyers complain about in paint by numbers for children?
- Top complaints mined from reviews: Size-Overall, Paint Quality, Quality-Overall. The return rate is 0.7%.
- When does demand for paint by numbers for children peak?
- Demand peaks in Nov–Dec; the busiest month runs 4.5× the quietest.
- What does it cost to enter the paint by numbers for children niche?
- Listings span £2.50–£14.74; the average listing price is £9.70 (sweet spot $15–$100). The average incumbent carries 530 reviews — the moat a new listing must climb.