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Paddling Pool with Slide

Maybe

Search demand grew +802.5% this quarter. But buyers convert on only 1.3% of searches, so Paddling Pool with Slide is a Maybe.

Filters Trending
Flapen Score
63
63 / 100
Top 5% of 1,773 Toys & Games niches · +19 vs the category median of 44
Market size
£189K/yr373K searches / yr
90-day growth
+802.5%search demand this quarter
Competition
32%top-5 click share · 14 brands · 192 sellers

Flapen Score

Paddling Pool with Slide against its category

The dotted line is the Toys & Games average. Past it, Paddling Pool with Slide is stronger. Inside it, weaker.

63Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Paddling Pool with Slide market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Paddling Pool with Slide 373K times last year and spent an estimated £189K. The top 5 brands take 87% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 373K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +802.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £189K a year.

Searches, last 12 months
373K
Growth, 90 days vs prior 90
+802.5%
Conversion, latest week
1.3%
Market size, estimated
£189Ka year
Peak month
July190.5× the quietest month
Top search term
paddling pool with slide169K searches a year

02 · Price

A sale here is worth £38.63.

Listings sell for £38.63 on average, from £4.04 to £358.71. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £38.63 that is £4K to £10K a year per listing.

Average price
£38.63inside the $15 to $100 sweet spot
Price range
£4.04–£358.71
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£4K–£10K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #40 within Sports Toys & Outdoor. It carries 4,311 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
93%
Out of stock, average day
4.2%
Average rank
#40in Sports Toys & Outdoor
Average rating
4.19 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,311per listing
Listings tracked
46

04 · Newcomers

3 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
3Amazon's first-year sales bar
Average brand age
27 months

Products

Top Paddling Pool with Slide products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 32% of clicks, no more. An open shelf where new products get seen.

£0£6K£11K£17K£23K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

192

Est. top-5 brand share

87%

Top 20: 100%

Est. top-5 click share

32%

Top 20: 76%

Open market

10%

  • Intex49%
  • Bestway23%
  • Splosh7%
  • JAN & JUL4%
  • DivingBirds3%
  • JOYIN3%
  • Open — no brand owns it (8 brands, 10%)

Demand

Paddling Pool with Slide search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KBlack Friday '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 190.5×

Search terms

Top Paddling Pool with Slide search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • paddling pool with slide169K/yr
  • baby pool105K/yr
  • paddling pool for kids with slide31K/yr
  • baby swimming pool28K/yr
  • small paddling pool for toddlers8K/yr
  • kids splash pool6K/yr
  • small inflatable pool7K/yr
  • chad valley paddling pool4K/yr
  • swimming pool toddler4K/yr
  • little paddling pool3K/yr

Reviews and returns

What reviews say buyers love and hate about Paddling Pool with Slide

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Value For Money”
16%of negative reviews mention “Quality-Overall”
0.6%of orders come back
“Absolute garbage”
A buyer, on “Quality-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Paddling Pool with Slide questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data