Othello Board Game
brand-locked demand (top 5 brands take 100% of clicks) — Othello Board Game doesn't clear our bar today.
Flapen Score
Is Othello Board Game profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Othello Board Game is a £24K/yr Amazon United Kingdom market (36K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 34/100.
Othello Board Game: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -23.1% over the last 90 days and 5.5% of searches end in a purchase.
£24K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 7 products
Top Othello Board Game products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Ideal Othello Classic Game: A minute to learn One Colour One Size
- Price
- £16.50
- Rating
- 4.7/5
- Reviews
- 2,921
- Age
- 14y ago
Ideal | John Adams Othello No Lose Pieces Nylon One Size
- Price
- £14.32
- Rating
- 4.4/5
- Reviews
- 687
- Age
- 12y ago
Othello Classic Strategy Board Game Full Set for Two Players Perfect for Family Game Nights and Competitive Play
- Price
- £18.29
- Rating
- 4.4/5
- Reviews
- 17
- Age
- 11mo ago
John Adams Ideal Othello On the Move travel game: A minute to learn a lifetime to master Family Strategy Game For 2 Players Ages 7+ Multicolor
- Price
- £9.42
- Rating
- 4.3/5
- Reviews
- 278
- Age
- 13y ago
TOYANDONA 1 Set Magnetic Board Game Toys Reversi Game Draughts Board Game Set Folding Travel Games Black White Gobang
- Price
- £12.05
- Rating
- 4.1/5
- Reviews
- 26
- Age
- 5y ago
Trending
90-day click momentumOthello Classic Strategy Board Game Full Set for Two Players Perfect for Family Game Nights and Competitive Play
- Price
- £18.29
- Rating
- 4.4/5
- Reviews
- 17
- Age
- 11mo ago
John Adams Ideal Othello On the Move travel game: A minute to learn a lifetime to master Family Strategy Game For 2 Players Ages 7+ Multicolor
- Price
- £9.42
- Rating
- 4.3/5
- Reviews
- 278
- Age
- 13y ago
KOKOSUN Reversi Travel Board Game Set -20 Centimeters Magnetic Folding Strategy Board Game set Family Fun Game Gift for Kids/Adults
- Price
- £7.23
- Rating
- 4.3/5
- Reviews
- 22
- Age
- 1y ago
TOYANDONA 1 Set Magnetic Board Game Toys Reversi Game Draughts Board Game Set Folding Travel Games Black White Gobang
- Price
- £12.05
- Rating
- 4.1/5
- Reviews
- 26
- Age
- 5y ago
Ideal | John Adams Othello No Lose Pieces Nylon One Size
- Price
- £14.32
- Rating
- 4.4/5
- Reviews
- 687
- Age
- 12y ago
Newest
by launch dateOthello Classic Strategy Board Game Full Set for Two Players Perfect for Family Game Nights and Competitive Play
- Price
- £18.29
- Rating
- 4.4/5
- Reviews
- 17
- Age
- 11mo ago
KOKOSUN Reversi Travel Board Game Set -20 Centimeters Magnetic Folding Strategy Board Game set Family Fun Game Gift for Kids/Adults
- Price
- £7.23
- Rating
- 4.3/5
- Reviews
- 22
- Age
- 1y ago
KOKOSUN Reversi Board Game Mini Set -7.9 With Magnetic Folding Board Family Fun Game Toys for Kids/Adults
- Price
- £7.19
- Rating
- 4.3/5
- Reviews
- 368
- Age
- 4y ago
TOYANDONA 1 Set Magnetic Board Game Toys Reversi Game Draughts Board Game Set Folding Travel Games Black White Gobang
- Price
- £12.05
- Rating
- 4.1/5
- Reviews
- 26
- Age
- 5y ago
Ideal | John Adams Othello No Lose Pieces Nylon One Size
- Price
- £14.32
- Rating
- 4.4/5
- Reviews
- 687
- Age
- 12y ago
Competition: brands, sellers & click share
The top 5 products capture 92% of clicks — a locked-up shelf that new listings rarely crack.
Brands
4 rising
Sellers
33
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
92%
Top 20: 100%
Open market
0%
- Ideal73%
- SAJTOX13%
- KOKOSUN8%
- TOYANDONA6%
- Open — no brand owns it (0%)
Othello Board Game demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 6.9×
What reviews say buyers love and hate about Othello Board Game
What buyers mention most, as a share of all reviews.
What buyers love
100% of reviews“great game for all ages”
“good the counters fit in their own grooves”
“Made a great Christmas present”
“Easy to learn”
“Good quality”
What buyers complain about
100% of reviews“A bit fiddly”
Othello Board Game return rate & reasons
Why buyers send it back, as a share of all return requests.
1.0%
Return rate
48%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Othello Board Game questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
