October Festival Costume Women

Shoppers searched for this 267K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.

Searches, last 12 months

267K

Growth, 90 days vs prior 90

+1.9%

Conversion, latest week

0.4%

Market size, estimated

£28Ka year

Peak month

October25.0× the quietest month

Top search term

dirndl dress women54K searches a year

Listings sell for £28.82 on average, from £10.63 to £93.28. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £28.82 that is £0 to £3K a year per listing.

Average price

£28.82inside the $15 to $100 sweet spot

Price range

£10.63–£93.28

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

£0–£3K

Returns

10.6%of orders · Amazon United Kingdom median 0.6%

19% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 20.6% of listings are out of stock. The average listing ranks #3,043 within Fancy Dress. It carries 243 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings

19%

Prime listings

74%

Out of stock, average day

20.6%

Average rank

#3,043in Fancy Dress

Average rating

4.12 starsAmazon United Kingdom average 4.36 stars

Average reviews

243per listing

Listings tracked

47

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months