Nerf Gun

Shoppers searched for this 2.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £723K a year.

Searches, last 12 months

2.3M

Growth, 90 days vs prior 90

-3.9%

Conversion, latest week

1.8%

Market size, estimated

£723Ka year

Peak month

December3.1× the quietest month

Top search term

nerf gun1.0M searches a year

Listings sell for £17.35 on average, from £5.80 to £46.22. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,250 to 1,500 of them. At £17.35 that is £22K to £26K a year per listing.

Average price

£17.35inside the $15 to $100 sweet spot

Price range

£5.80–£46.22

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

1,250–1,500

Revenue per listing a year

£22K–£26K

Returns

1.2%of orders · Amazon United Kingdom median 0.6%

42% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #31 within Dress-Up Accessories. It carries 3,593 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

42%

Prime listings

100%

Out of stock, average day

6.8%

Average rank

#31in Dress-Up Accessories

Average rating

4.31 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,593per listing

Listings tracked

31

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

35 months