needoh jellyfish
Worth a lookShows beatable incumbent ratings (3.0★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.0★avg incumbent rating — lower means beatable quality
Review moat
Incredible11.83avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Brand share
Great59%top-5 brand share — no brand owns this niche
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Growth
Okay+4.8%90-day search growth — must beat 0% to launch
Market size
Bad£97K£97K/yr · 357K searches
Avg price
Bad£8.76avg listing price — sweet spot $15–$100
Price range
Bad£5.08–£12.91cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, needoh jellyfish is a £97K/yr Amazon United Kingdom market (357K searches/yr). The top 5 brands hold 59% of demand. Verdict: Worth a look — 56/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
needoh jellyfish market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- £53K–£70K
- units × avg price
- Conversion rate
- 3.1%
- Avg BSR
- #1,087
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 97%
- Out of stock
- 49.6%
- Avg brand age
- -7 months
- Avg seller age
- 194 days
Competition & brand share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
22
Sellers
28
Top-5 brand share
59%
Top 20: 99%
Top-5 click share
44%
Top 20: 88%
Open market
34%
- Pipihome19%
- Lerkely13%
- CHANCCI9%
- Generic9%
- Hlayshing9%
- EliphonTowne7%
Demand
Weekly Amazon search volume, last 14 weeks — +4.8% search growth over the last 90 days.Top needoh jellyfish search terms
- needoh jellyfish153K/yr
- jellyfish needoh59K/yr
- needoh jelly squish23K/yr
- jellyfish squishy18K/yr
- jelly fish needoh20K/yr
- nee doh jellyfish12K/yr
- squishy jellyfish8K/yr
- jelly fish squishy8K/yr
- needoh jellyfish real5K/yr
- needoh jelly fish11K/yr
Top needoh jellyfish products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Glitter Jellyfish Squishy Toy Jellyfish Squeeze Toys Drop Malt Sugar Balls Relieve Stress Soft TPR Sensory Toy with Wiggly Tentacles Portable Anxiety Relief Squeeze Ball for Office (blue)
Lerkely£7.292.9★7 rev
Jellyfish Stress Balls Squishys Fidget Toys for Adults Soft Slow Rising Glitter Jellyfish Squeeze Sensory Stress Toys for Autism Anxiety Relief Office School & Travel
Pipihome£10.432.5★10 rev
Glitter Jellyfish Squeeze Toys Squishy Ultra Squishy and Moldable Slow Rise Portable Calming Fidget for Office Travel Party Birthday (Blue)
Generic£9.883.3★10 rev
Jellyfish Fidget Toy with Wiggly Tentacles Anxiety Relief Small Gifts for Office School Travel Birthday Party for Adults
EliphonTowne£7.805.0★5 rev
Jellyfish Stress Balls Squishys Fidget Toys for Adults Soft Slow Rising Glitter Jellyfish Squeeze Sensory Stress Toys for Autism Anxiety Relief Office School & Travel
Pipihome£9.972.5★10 rev
Newest
by launch date
Glitter Jellyfish Squishy Toy Cute Stress Relief Fidget Toys for Kids & Adults Soft Translucent Jellyfish Sensory Squeeze Ball Portable Relief Squeeze Ball for Office School (Pink)
HONG LIN£8.271 rev
Soft TPR Portable Anxiety Relief Squeeze Ball for Office Travel Party
Wukesify£12.910 rev
Glitter Jellyfish Squishy Toy Stress Relief Squishy Fidget Toy for Kids & Adults Soft TPR Jellyfish Sensory Toy with Wiggly Tentacles Portable Squeeze Ball for Office School
CHANCCI£6.137 rev
Glitter Jellyfish Squishy Toy Stress Relief Squishy Fidget Toy for Kids & Adults Soft TPR Jellyfish Sensory Toy with Wiggly Tentacles Portable Squeeze Ball for Office School (Purple)
CHANCCI£6.032 rev
Glitter Jellyfish Squishy Toy Stress Relief Fidget Toy Sensory Toys Portable Anxiety Relief Squeeze Ball for Relaxation Home Office Classroom (Blue)
EGSHUFU£8.321 rev
Trending
90-day click momentum
3PC Jellyfish Squishy Toy Jellyfish Squeeze Toys Stress Relief Fidget Toy for Adults Kids Cute Squishies Stress Toy Portable Anxiety Relief Squeeze Ball for Office School & Travel
Dandin£7.883.0★
Glitter Jellyfish Squishy Toy Stress Relief Fidget Toy Sensory Toys Portable Anxiety Relief Squeeze Ball for Relaxation Home Office Classroom (Blue)
EGSHUFU£8.321.0★
Glitter Jellyfish
Hlayshing£6.742.4★
Glitter Pink Jellyfish Squishy Toy Stress Relief Fidget Toy for Adults Soft TPR Sensory Toy with Wiggly Tentacles Portable Anxiety Relief Squeeze Ball for Office School & Travel
testlili£10.025.0★
2 Pack Glitter Jellyfish Squishy Toy Squishy Fidget Toys for Kids & Adults Soft TPR Squishies with Flexible Tentacles Slow Rising Stress Cube Squeeze Toy for Office School & Travel (Style3)
TOGETDREAM£11.505.0★
What buyers say about needoh jellyfish
What buyers praise and complain about, mined from review topics.What buyers love
“Fun for kids”
“durable”
“The squishies look good and feel great”
“Easy to Carry Around”
“Adorable design”
“Meets description”
“My daughter absolutely loves this she's autistic”
“Sturdy”
“glittery”
“Top quality”
What buyers complain about
“It looks bigger out of the box than in so don't worry”
“Broke instantly”
“Tiny thing for the price”
“the smell from them is awful”
“Cheap rubbish”
“Nothing like photos”
“Filling is sticky”
“Leaks”
“Poorly made”
“its a bit hard”
Top return reasons
Common questions
- Is needoh jellyfish profitable to sell on Amazon United Kingdom?
- The niche generates £97K/yr across 35 tracked products. 2 of 35 products launched in the last 360 days are still selling. 90-day search growth is +4.8%. Flapen's verdict: Worth a look (56/100).
- How competitive is the needoh jellyfish niche?
- 22 brands and 28 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 59% of demand.
- What do buyers complain about in needoh jellyfish?
- Top complaints mined from reviews: Size-Overall, Durability, Value For Money. The return rate is 0.1%.
- What does it cost to enter the needoh jellyfish niche?
- Listings span £5.08–£12.91; the average listing price is £8.76 (sweet spot $15–$100). The average incumbent carries 12 reviews — the moat a new listing must climb.