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Needoh Gummy Bear

Maybe

Returns run at only 0.2% of orders. But shoppers spend only $22K a year here, so Needoh Gummy Bear is a Maybe.

Flapen Score
64
64 / 100
Top 4% of 1,773 Toys & Games niches · +20 vs the category median of 44
Market size
£22K/yr112K searches / yr
90-day growth
+43.8%search demand this quarter
Competition
26%top-5 click share · 48 brands · 58 sellers

Flapen Score

Needoh Gummy Bear against its category

The dotted line is the Toys & Games average. Past it, Needoh Gummy Bear is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Needoh Gummy Bear market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Needoh Gummy Bear 112K times last year and spent an estimated £22K. The top 5 brands take 37% of clicks. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

2.2% of searches ended in a purchase last week.

Shoppers searched for this 112K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +43.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £22K a year.

Searches, last 12 months
112K
Growth, 90 days vs prior 90
+43.8%
Conversion, latest week
2.2%
Market size, estimated
£22Ka year
Top search term
needoh gummy bear33K searches a year

02 · Price

A sale here is worth £8.76.

Listings sell for £8.76 on average, from £0.00 to £26.19. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £8.76 that is £0 to £876 a year per listing.

Average price
£8.76under the $15 to $100 sweet spot
Price range
£0.00–£26.19
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£876
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 32.4% of listings are out of stock. The average listing ranks #2,252 within Novelty & Gag Toys. It carries 48 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
85%
Out of stock, average day
32.4%
Average rank
#2,252in Novelty & Gag Toys
Average rating
4.01 starsAmazon United Kingdom average 4.36 stars
Average reviews
48per listing
Listings tracked
68

04 · Newcomers

Amazon counts 1 of last year's 63 launches as successful.

63 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 8 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
63
Successful launches
1Amazon's first-year sales bar
Average brand age
8 months

Products

Top Needoh Gummy Bear products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

£0£432£864£1K£2K110100 Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted

Brands

48 rising

Sellers

58

Top-5 brand share

37%

Top 20: 76%

Top-5 click share

26%

Top 20: 64%

Open market

57%

  • Bukbas8%
  • Vutlace8%
  • Fineron7%
  • CRTLNYH7%
  • vecora7%
  • Gifton5%

Demand

Needoh Gummy Bear search demand

Weekly searches over the year. Pick a range.

5K3KJun '26Jun '26Jun '26Jun '26Jul '26Jul '26Jul '26Jul '26

Search terms

Top Needoh Gummy Bear search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • needoh gummy bear33K/yr
  • gummy bear squishy24K/yr
  • bear squishy12K/yr
  • squishy bear11K/yr
  • gummy bear needoh9K/yr
  • needoh bear11K/yr
  • nee doh gummy bear7K/yr
  • squishy gummy bear5K/yr

Reviews and returns

What reviews say buyers love and hate about Needoh Gummy Bear

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall16%−0.16

It looks bigger out of the box than in so don't worry

really small

Much smaller than expected

Smell11%−0.19

still smells so bad

very strong chemical scent

Strongly smells of chemicals like petrol

Quality-Overall9%−0.05

Cheap and nasty

Compared to some pricier ones weve had. which hold their shape longer and rise more slowly., this one feels a bit lower quality,

Not very good quality

Value For Money9%−0.04

I would prefer it were under half the price

Expensive for what it is

is a bit overpriced

Adhesion/Stickiness7%−0.08

that goes away its not sticky yuck

Sticky

Abit sticky

Love

Fun/Entertainment Experience23%+1.67

I am very happy with this toy

Great fun

Fun for kids

Soft Feel12%

The toys are soft

soft cute teddy

It has a nice soft feel

Quality-Overall9%−0.05

seem well made

It seems well made for the price

Good quality

Color8%+0.86

The color is a lovely pink

Love the colours

The colours look cool

Size-Overall7%−0.16

They are a good size

a good size for little hands

Small - its nice

Return

0.2% Return rate 25% Fixable by listing

Leak-Proof17%▁▁█▃▅▅

was leaking something very sticky

The bear shaped squishy became damaged after use, and a clear, thick, sticky liquid similar to glue started leaking out from a small split

what actually is leaking out of them

Size-Overall14%▁▁█▆▄█

It looks bigger out of the box than in so don't worry

really small

Much smaller than expected

Smell11%▁▇▁▃▂█

still smells so bad

very strong chemical scent

Strongly smells of chemicals like petrol

Quality-Overall9%▁▁▁▅▆█

Cheap and nasty

Compared to some pricier ones weve had. which hold their shape longer and rise more slowly., this one feels a bit lower quality,

Not very good quality

Durability8%▁██▃▃▄

Rubbish burst within a few hours of using

Didn't last long

split after 3 days waste of money

FAQ

Common Needoh Gummy Bear questions

Answered from the same tracked data.