multiplication pop it 12x12
Skip itSoft demand (-57.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Review moat
Incredible74.24avg incumbent reviews — the moat a new listing must climb
Conversion
Great9.4%search→purchase rate — share of searches ending in a sale
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Brand share
Good72%top-5 brand share — brands hold most of the demand
Price range
Okay£4.23–£24.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£7.48avg listing price — sweet spot $15–$100
Market size
Bad£48K£48K/yr · 69K searches
Growth
Bad-57.3%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, multiplication pop it 12x12 is a £48K/yr Amazon United Kingdom market (69K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Feb–Sep–Oct–Nov–Dec. Verdict: Skip it — 46/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
multiplication pop it 12x12 market data
- Units sold / yr
- 8K–10K
- avg 250–500/product
- Revenue / yr
- £60K–£75K
- units × avg price
- Conversion rate
- 9.4%
- Avg BSR
- #258
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 10.2%
- Avg brand age
- 17 months
- Avg seller age
- 239 days
Competition & brand share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
18 rising
Sellers
29
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
48%
Top 20: 96%
Open market
24%
- Guhupoy22%
- Generic20%
- WaelthKey14%
- Wanheart8%
- Penitue8%
- Twinsun4%
Demand & seasonality
Weekly Amazon search volume, last 82 weeks — -57.3% search growth over the last 90 days.Peak months: Feb, Sep, Oct, Nov, Dec · busiest ÷ quietest = 23.2×
Top multiplication pop it 12x12 search terms
- times table poppet32K/yr
- multiplication pop it19K/yr
- times tables poppit6K/yr
- times table pop it3K/yr
- maths poppet times tables6K/yr
- multiplication pop it 12x124K/yr
Top multiplication pop it 12x12 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Times Table 12x12 Multiplication Pop It Educational Rainbow Fidget Toy Stress Relief Toy for Teachers And Students Classroom and Home Use
WaelthKey£6.444.6★11 rev
Times Table Poppet 12x12 Math Fidget Toy Multiplication Popper Fidget Toy Relieve Stress and Anxiety 12x12 for Classroom and Home Use(Orange Edge Macaron 1-144)
Guhupoy£5.914.8★11 rev
Times Table Pop Fidget Toy 12x12 Multiplication Math Learning Toy for Kids
Generic£6.744.6★71 rev
Times Table 12x12 Multiplication Pop Fidget Toy Rainbow Educational Math Sensory Tool Stress Relief Poppet for Kids Ages 5-7+ for Classroom Homeschool and Home Learning Aid
Wanheart£5.804.6★13 rev
Rainbow Multiplication Times Table Poppet Game 12x12 Interactive Multiplication Facts Learning Tool Educational Math Chart for Classroom & Homeschool Kids Learning Toys
Penitue£7.414.6★23 rev
Newest
by launch date
4-Piece Times Table Poppet Educational Multiplication Toy Set Multiplication Tables Interactive Learning Tools for Maths Practice with Reusable Number Cards and Pens
BeoTnp£8.050 rev
Times Table Poppet 12x12 Double Math Fidget Toy with a Hook Side Multiplication Popper Addition Poppet Fidget Toy Relieve Stress and Anxiety 12x12&12+12 (Right angle rainbow 1-144) (GREEN)
Zynqo£5.193 rev
12x12 Multiplication Pop It Rainbow Multiplication Times Table Educational Rainbow Math Sensory Tool for Teachers and Students Stress Relief
Plumaire£5.592 rev
Multiplication Pop Fidget Toy Maths Chart with 332 PCS Math Flash Card Times Tables Pop 12x12 12+12 Math Fidget Toy Calculation Board Multiplication Board Addition Subtraction&Division Educational Toy
Broytain£24.8466 rev
MAIGELITE Times Table Poppet Fidget Toy 12x12 Multiplication Popper
Generic£6.249 rev
Trending
90-day click momentum12x12 Multiplication Pop It Rainbow Multiplication Times Table Educational Rainbow Math Sensory Tool for Teachers and Students Stress Relief
Plumaire£5.594.5★
Multiplication Pop Fidget Toy Maths Chart with 332 PCS Math Flash Card Times Tables Pop 12x12 12+12 Math Fidget Toy Calculation Board Multiplication Board Addition Subtraction&Division Educational Toy
Broytain£24.844.4★
4-Piece Times Table Poppet Educational Multiplication Toy Set Multiplication Tables Interactive Learning Tools for Maths Practice with Reusable Number Cards and Pens
BeoTnp£8.050.0★
Girihe Silicone Times Tables Poster Times Tables Game Multiplication Table Pop It 12x12 & 12+12 Multiplication Table for Kids Maths Fidget Stress and Anxiety Relief Appliance
Girihe£4.235.0★
Times Table Poppet 12x12 Double Math Fidget Toy with a Hook Side Multiplication Popper Addition Poppet Fidget Toy Relieve Stress and Anxiety 12x12&12+12 (Right angle rainbow 1-144) (GREEN)
Zynqo£5.194.2★
What buyers say about multiplication pop it 12x12
What buyers praise and complain about, mined from review topics.What buyers love
“Great fun”
“Great for kids to learn”
“Build quality is decent”
“Very easy to use”
“Colourful”
“The flash cards are sturdy and well finished, the rings make using them easy and tidy”
“Great product good size”
“Extra gift for my grandson lovely bright colours”
“its actually worked better than I expected”
“the popping part works well without sticking”
What buyers complain about
“I hate false advertising”
“This is quite small”
“although pretty expensive at £27.99”
“It really hasn't for her yet, and what she knows, she knows through learning through rote rather than by understanding how numbers work and relate”
“- Flashcards are a bit thin”
“Bubbles feel slightly stiff”
“Pretty flimsy too”
“wont last for ages”
“Not the best”
“hard to read”
Top return reasons
Common questions
- Is multiplication pop it 12x12 profitable to sell on Amazon United Kingdom?
- The niche generates £48K/yr across 25 tracked products. 1 of 17 products launched in the last 360 days are still selling. 90-day search growth is -57.3%. Flapen's verdict: Skip it (46/100).
- How competitive is the multiplication pop it 12x12 niche?
- 18 brands and 29 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 72% of demand.
- What do buyers complain about in multiplication pop it 12x12?
- Top complaints mined from reviews: Advertised Vs Actual Product, Size-Overall, Value For Money. The return rate is 0.3%.
- When does demand for multiplication pop it 12x12 peak?
- Demand peaks in Feb–Sep–Oct–Nov–Dec; the busiest month runs 23.2× the quietest.
- What does it cost to enter the multiplication pop it 12x12 niche?
- Listings span £4.23–£24.84; the average listing price is £7.48 (sweet spot $15–$100). The average incumbent carries 74 reviews — the moat a new listing must climb.