mtg card sleeves
Skip itA small market ($62K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Price range
Okay£4.47–£22.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,743.23avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay£10.14avg listing price — sweet spot $15–$100
Growth
Bad-2.8%90-day search growth — must beat 0% to launch
Brand share
Bad91%top-5 brand share — brand-locked demand
Market size
Bad£62K£62K/yr · 104K searches
According to Flapen's Amazon United Kingdom niche tracking, mtg card sleeves is a £62K/yr Amazon United Kingdom market (104K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 43/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
mtg card sleeves market data
- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- £51K–£61K
- units × avg price
- Conversion rate
- 5.9%
- Avg BSR
- #81
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 71%
- Out of stock
- 0.0%
- Avg brand age
- 25 months
- Avg seller age
- 180 days
Competition & brand share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.Brands
12 falling
Sellers
63
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
49%
Top 20: 87%
Open market
7%
- Dragon Shield40%
- TiopLior24%
- ViEinkaufen10%
- Mlikero9%
- Boltquan8%
- Homthy2%
- Open — no brand owns it (6 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 87 weeks — -2.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top mtg card sleeves search terms
- mtg sleeves45K/yr
- mtg card sleeves35K/yr
- magic the gathering sleeves12K/yr
- magic the gathering card sleeves8K/yr
- magic card sleeves4K/yr
Top mtg card sleeves products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Black Card Sleeves Fit for MTG 300 Pack Perfect Fit Standard Card Sleeves for Trading Cards Sports Cards Baseball Cards TCG Sturdy and Nice Shuffling
TiopLior£8.084.6★1,370 rev
Dragon Shield | Standard Size Card Matte Sleeves | 100 CT - Smooth & Tough Premium TCG Sleeves | Compatible with Pokemon Flesh & Blood One Piece & Magic the Gathering | Blood Red - Matte
Dragon Shield£9.894.8★12,161 rev
ViEinkaufen 500 Pcs Soft Sleeves 66 x 91 mm Standard Size Trading Card Sleeves for MTG TCG Sports and Game Cards
ViEinkaufen£9.994.4★97 rev
600ct Matte Card Sleeves - Premium Card Protectors for Trading Cards MTG TCG Magic and Collectible Card Games - Soft Touch Finish for Smooth Shuffling and Handling
TiopLior£14.154.4★255 rev
Arcane Tinmen ApS ART15062 Dragon Shield: Matte - Dual Soul (Metallic Purple)
Dragon Shield£10.634.7★5,554 rev
Newest
by launch date
Trading Card Sleeves 100 Count Smooth Matte Art Back & Clear Front (66 x 92 mm) Fits Standard Cards MTG Sports & Collector Decks - Sir Croakula
Boltquan£10.5911 rev
Trading Card Sleeves 100 Count Smooth Matte Art Back & Clear Front (66 x 92 mm) Fits Standard Cards MTG Sports & Collector Decks - Crimson Netherlord
Boltquan£10.6318 rev
600ct Matte Card Sleeves - Premium Card Protectors for Trading Cards MTG TCG Magic and Collectible Card Games - Soft Touch Finish for Smooth Shuffling and Handling
TiopLior£14.15255 rev
100 Pcs Trading Card Sleeves 66 x 91mm Clear Frosted Trading Card Sleeves Standard Card Sleeves for Magic MTG Sports Cards Game Cards (Red)
Viyohoh£4.6539 rev
Trading Card Sleeves 100 Count Glossy Art Back & Clear Front (66 x 92 mm) Fits Standard Cards MTG Sports & Collector Decks
Boltquan£10.4438 rev
Trending
90-day click momentum
AFIING MTG Deck Box for Commander Display Card Deck case Fits 100 Double Sleeved Cards Magic Commander TCG Card Storage Box with 2 Dividers Dice Bag and Toploader Black Green
AFIING£9.754.8★
100 Pcs Trading Card Sleeves 66 x 91mm Clear Frosted Trading Card Sleeves Standard Card Sleeves for Magic MTG Sports Cards Game Cards (Red)
Viyohoh£4.654.4★
Dragon Shield | Matte Dual Standard Size Card Sleeves | 100 CT - Smooth & Tough Premium TCG Sleeves - Compatible with Pokemon Flesh & Blood One Piece & Magic the Gathering | Power
Dragon Shield£11.324.7★
Trading Card Sleeves 100 Count Smooth Matte Art Back & Clear Front (66 x 92 mm) Fits Standard Cards MTG Sports & Collector Decks - Sir Croakula
Boltquan£10.594.6★
Dragon Shield | Standard Size Card Matte Sleeves | 100 CT - Smooth & Tough Premium TCG Sleeves | Compatible with Pokemon Flesh & Blood One Piece & Magic the Gathering | Forest Green
Dragon Shield£10.534.8★
What buyers say about mtg card sleeves
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality for cheap”
“Great fit”
“Cheap Price”
“Do the job”
“love the colour”
“Easy to use”
“Good shuffle feel”
“is very durable”
“Ideal for my cards”
“Good thickness and the size is spot on”
What buyers complain about
“Doesn't fit 100 cards”
“Can be too slippery”
“lower quality than others for similar price on Amazon”
“Avoid using those 2 colours”
“feel a little thicker”
“The quality and durability of these sleeves were exceedingly lacking they shuffle horribly and split which causes damage to the cards, they're really quite sticky which is especially awful while shuffling and probably what causes the damage with the rubbing against the cards”
“Meh flimsy easy to split when used”
“so bend the cards a bit”
“They are expensive I think”
Top return reasons
Common questions
- Is mtg card sleeves profitable to sell on Amazon United Kingdom?
- The niche generates £62K/yr across 35 tracked products. 1 of 9 products launched in the last 360 days are still selling. 90-day search growth is -2.8%. Flapen's verdict: Skip it (43/100).
- How competitive is the mtg card sleeves niche?
- 12 brands and 63 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in mtg card sleeves?
- Top complaints mined from reviews: Size-Overall, Grip, Quality-Overall. The return rate is 0.3%.
- When does demand for mtg card sleeves peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the mtg card sleeves niche?
- Listings span £4.47–£22.34; the average listing price is £10.14 (sweet spot $15–$100). The average incumbent carries 2,743 reviews — the moat a new listing must climb.