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Moon Ball

Maybe

Returns run at only 0.4% of orders. But the top 5 brands take 93% of clicks, so Moon Ball is a Maybe.

Flapen Score
54
54 / 100
Top 19% of 1,773 Toys & Games niches · +10 vs the category median of 44
Market size
£98K/yr164K searches / yr
90-day growth
+27.7%search demand this quarter
Competition
43%top-5 click share · 11 brands · 36 sellers

Flapen Score

Moon Ball against its category

The dotted line is the Toys & Games average. Past it, Moon Ball is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Moon Ball market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Moon Ball 164K times last year and spent an estimated £98K. The top 5 brands take 93% of clicks. Demand peaks in Dec. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

6.9% of searches ended in a purchase last week.

Shoppers searched for this 164K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.9% of those searches ended in a purchase. Searches in the last 90 days moved +27.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £98K a year.

Searches, last 12 months
164K
Growth, 90 days vs prior 90
+27.7%
Conversion, latest week
6.9%
Market size, estimated
£98Ka year
Peak month
December2.9× the quietest month
Top search term
moon ball116K searches a year

02 · Price

A sale here is worth £8.65.

Listings sell for £8.65 on average, from £3.33 to £21.10. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £8.65 that is £4K to £6K a year per listing.

Average price
£8.65under the $15 to $100 sweet spot
Price range
£3.33–£21.10
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
£4K–£6K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #339 within Novelty & Gag Toys. It carries 892 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
90%
Out of stock, average day
1.7%
Average rank
#339in Novelty & Gag Toys
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
892per listing
Listings tracked
29

04 · Newcomers

Amazon counts 1 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
1Amazon's first-year sales bar
Average brand age
38 months

Products

Top Moon Ball products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£12K£16K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

36

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

43%

Top 20: 91%

Open market

6%

  • Waboba83%
  • SEMINISMAR4%
  • louuuou2%
  • Syylqyr2%
  • WitMbg2%
  • Generic2%
  • Open — no brand owns it (5 brands, 6%)

Demand

Moon Ball search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.9×

Search terms

Top Moon Ball search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • moon ball116K/yr
  • moonball13K/yr
  • waboba moon ball9K/yr
  • moon balls8K/yr
  • moon ball bounce back4K/yr
  • space ball6K/yr
  • moonballs4K/yr
  • moon balls for kids4K/yr

Reviews and returns

What reviews say buyers love and hate about Moon Ball

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall18%+0.32

Not the quality we were led to believe

Horrendous quality- not vibrant at all like the photo

Bad quality

Value For Money17%+1.35

the fees make it expensive

Ok. Cheap and quite hard

Think a bit overpriced

Brightness/Shine/Glow9%−0.08

Don't light up

Durability9%−0.07

Was a lot of fun until it broke - only had a few uses

They didn't last even an hour, immediately organised a return and refund

Hard Feel5%−0.04

Cheap and quite hard

Love

Value For Money21%+1.35

Value for money

Good value

Worth it

Fun/Entertainment Experience21%−0.01

Good fun

Its really fun solid ball

Fun for the kids

Quality-Overall19%+0.32

Good quality really like it for my kid delivered on time so fast delivery

good quality

Great product

Advertised Vs Actual Product7%+0.55

As described

Nyc product same shown as picture

Exactly as you would expect

Weight Light6%+0.87

This ball is light

Its very light

Return

0.4% Return rate 53% Fixable by listing

Size-Overall28%▁▅▄█▄▃

It is so small

Quality-Overall10%▁▁▅▁▆█

Not the quality we were led to believe

Horrendous quality- not vibrant at all like the photo

Bad quality

Color8%▁█▁▃▄▃

Horrendous quality- not vibrant at all like the photo

Gifting Purpose6%▁█▁▇▁█
Durability6%▁▁▃▁▂█

Was a lot of fun until it broke - only had a few uses

They didn't last even an hour, immediately organised a return and refund

FAQ

Common Moon Ball questions

Answered from the same tracked data.