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Money Heist Costume

Fail

Shoppers spend only $0 a year here, so Money Heist Costume is a Fail.

Flapen Score
39
39 / 100
Ranks 1,153 of 1,773 Toys & Games niches · −5 vs the category median of 44
Market size
£0/yr74K searches / yr
90-day growth
+12.0%search demand this quarter
Competition
63%top-5 click share · 12 brands · 20 sellers

Flapen Score

Money Heist Costume against its category

The dotted line is the Toys & Games average. Past it, Money Heist Costume is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Money Heist Costume market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Money Heist Costume 74K times last year and spent an estimated £0. The top 5 brands take 90% of clicks. Demand peaks in Oct–Nov. Flapen scores it 39 out of 100, a Fail.

01 · Demand

0.0% of searches ended in a purchase last week.

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £0 a year.

Searches, last 12 months
74K
Growth, 90 days vs prior 90
+12.0%
Conversion, latest week
0.0%
Market size, estimated
£0a year
Peak month
October36.9× the quietest month
Top search term
money heist17K searches a year

02 · Price

A sale here is worth £18.18.

Listings sell for £18.18 on average, from £4.41 to £29.80. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £18.18 that is £0 to £2K a year per listing.

Average price
£18.18inside the $15 to $100 sweet spot
Price range
£4.41–£29.80
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
4.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 18.3% of listings are out of stock. The average listing ranks #4,313 within Dress-Up Accessories. It carries 95 reviews at 3.95 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
57%
Out of stock, average day
18.3%
Average rank
#4,313in Dress-Up Accessories
Average rating
3.95 starsAmazon United Kingdom average 4.36 stars
Average reviews
95per listing
Listings tracked
21

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Money Heist Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

£0£0£0£0£01101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 rising

Sellers

20

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

63%

Top 20: 99%

Open market

8%

  • Anxicer46%
  • Funidelia16%
  • IndustraCare12%
  • I LOVE FANCY DRESS9%
  • Original Cup6%
  • Halloweenmania2%
  • Open — no brand owns it (6 brands, 8%)

Demand

Money Heist Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 36.9×

Reviews and returns

What reviews say buyers love and hate about Money Heist Costume

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall33%−0.47

Smaller than you think

Comes up very small

Material Quality33%−0.47

Light cotton

Advertised Vs Actual Product33%−0.47

Not as described

Love

Quality-Overall100%+4.90

Good quality jumpsuit

Return

4.5% Return rate 70% Fixable by listing

Size-Overall73%▁█▁█▅▁

Smaller than you think

Comes up very small

Defective Material/Parts9%▁▁▁▁█▁
Quality-Overall9%▁▁▁▁█▁
Thin5%▁▁█▁▁▁
Stitch/Finish/Polish5%▁▁▁▁▁█

FAQ

Common Money Heist Costume questions

Answered from the same tracked data.