Minion Costume

Shoppers searched for this 707K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -76.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £303K a year.

Searches, last 12 months

707K

Growth, 90 days vs prior 90

-76.7%

Conversion, latest week

3.1%

Market size, estimated

£303Ka year

Peak month

October17.4× the quietest month

Top search term

minion costume268K searches a year

Listings sell for £13.79 on average, from £6.55 to £55.61. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At £13.79 that is £3K to £7K a year per listing.

Average price

£13.79under the $15 to $100 sweet spot

Price range

£6.55–£55.61

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

£3K–£7K

Returns

2.7%of orders · Amazon United Kingdom median 0.6%

76% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 15.8% of listings are out of stock. The average listing ranks #721 within Fancy Dress. It carries 91 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

97%

Out of stock, average day

15.8%

Average rank

#721in Fancy Dress

Average rating

4.26 starsAmazon United Kingdom average 4.36 stars

Average reviews

91per listing

Listings tracked

33

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months