Milo and Chip Plush

Shoppers searched for this 120K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +161.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £32K a year.

Searches, last 12 months

120K

Growth, 90 days vs prior 90

+161.7%

Conversion, latest week

2.4%

Market size, estimated

£32Ka year

Top search term

milo and chip48K searches a year

Listings sell for £10.96 on average, from £6.06 to £20.70. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £10.96 that is £1K to £3K a year per listing.

Average price

£10.96under the $15 to $100 sweet spot

Price range

£6.06–£20.70

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

47% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 32.2% of listings are out of stock. The average listing ranks #1,413 within Dolls & Accessories. It carries 10 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings

47%

Prime listings

63%

Out of stock, average day

32.2%

Average rank

#1,413in Dolls & Accessories

Average rating

4.10 starsAmazon United Kingdom average 4.36 stars

Average reviews

10per listing

Listings tracked

19

17 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

17

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months