Men in Black Costume

Shoppers searched for this 365K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -42.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £159K a year.

Searches, last 12 months

365K

Growth, 90 days vs prior 90

-42.3%

Conversion, latest week

3.8%

Market size, estimated

£159Ka year

Top search term

men in black costume144K searches a year

Listings sell for £11.36 on average, from £5.13 to £19.49. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £11.36 that is £3K to £6K a year per listing.

Average price

£11.36under the $15 to $100 sweet spot

Price range

£5.13–£19.49

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

£3K–£6K

Returns

1.6%of orders · Amazon United Kingdom median 0.6%

94% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 19.1% of listings are out of stock. The average listing ranks #1,247 within Fancy Dress. It carries 62 reviews at 3.97 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

63%

Out of stock, average day

19.1%

Average rank

#1,247in Fancy Dress

Average rating

3.97 starsAmazon United Kingdom average 4.36 stars

Average reviews

62per listing

Listings tracked

16

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

35 months