Melissa and Doug Ice Cream

Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £92K a year.

Searches, last 12 months

69K

Growth, 90 days vs prior 90

+8.8%

Conversion, latest week

4.6%

Market size, estimated

£92Ka year

Peak month

November6.5× the quietest month

Top search term

melissa and doug ice cream63K searches a year

Listings sell for £28.73 on average, from £14.38 to £55.92. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 1,000 to 1,250 of them. At £28.73 that is £29K to £36K a year per listing.

Average price

£28.73inside the $15 to $100 sweet spot

Price range

£14.38–£55.92

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

1,000–1,250

Revenue per listing a year

£29K–£36K

Returns

1.4%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #26 within Kitchen & Food Toys. It carries 3,967 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#26in Kitchen & Food Toys

Average rating

4.73 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,967per listing

Listings tracked

4

The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months