Matchbox Cars

Shoppers searched for this 157K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -19.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £52K a year.

Searches, last 12 months

157K

Growth, 90 days vs prior 90

-19.8%

Conversion, latest week

2.5%

Market size, estimated

£52Ka year

Peak month

December3.0× the quietest month

Top search term

matchbox cars93K searches a year

Listings sell for £13.27 on average, from £1.39 to £54.04. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £13.27 that is £1K to £3K a year per listing.

Average price

£13.27under the $15 to $100 sweet spot

Price range

£1.39–£54.04

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

15% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #363 within Hobbies. It carries 7,124 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

15%

Prime listings

85%

Out of stock, average day

3.3%

Average rank

#363in Hobbies

Average rating

4.52 starsAmazon United Kingdom average 4.36 stars

Average reviews

7,124per listing

Listings tracked

26

The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months