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Mario Stickers

Fail

Prices span $2.19–$10.69, mostly outside the sweet spot, so Mario Stickers is a Fail.

Flapen Score
39
39 / 100
Ranks 1,153 of 1,773 Toys & Games niches · −5 vs the category median of 44
Market size
£18K/yr37K searches / yr
90-day growth
-7.3%search demand this quarter
Competition
76%top-5 click share · 10 brands · 22 sellers

Flapen Score

Mario Stickers against its category

The dotted line is the Toys & Games average. Past it, Mario Stickers is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mario Stickers market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Mario Stickers 37K times last year and spent an estimated £18K. The top 5 brands take 84% of clicks. Demand peaks in Apr. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 8.1% of those searches ended in a purchase.

Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £18K a year.

Searches, last 12 months
37K
Growth, 90 days vs prior 90
-7.3%
Conversion, latest week
8.1%
Market size, estimated
£18Ka year
Peak month
April1.8× the quietest month
Top search term
mario stickers24K searches a year

02 · Price

A sale here is worth £6.02.

Listings sell for £6.02 on average, from £2.19 to £10.69. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £6.02 that is £602 to £2K a year per listing.

Average price
£6.02under the $15 to $100 sweet spot
Price range
£2.19–£10.69
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
£602–£2K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

58% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.6% of listings are out of stock. The average listing ranks #164 within Arts & Crafts. It carries 664 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
58%
Prime listings
100%
Out of stock, average day
13.6%
Average rank
#164in Arts & Crafts
Average rating
4.36 starsAmazon United Kingdom average 4.36 stars
Average reviews
664per listing
Listings tracked
12

04 · Newcomers

3 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
3Amazon's first-year sales bar
Average brand age
32 months

Products

Top Mario Stickers products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 76% of clicks. A locked shelf that new listings rarely crack.

£0£2K£4K£5K£7K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 flat

Sellers

22

Est. top-5 brand share

84%

Top 20: 100%

Est. top-5 click share

76%

Top 20: 100%

Open market

10%

  • Canverlens28%
  • NTGFU19%
  • Ainvliya15%
  • Panini14%
  • Pyeunglloon7%
  • CloverCy6%
  • Open — no brand owns it (4 brands, 10%)

Demand

Mario Stickers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K800Spike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr · busiest ÷ quietest = 1.8×

Reviews and returns

What reviews say buyers love and hate about Mario Stickers

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Quality-Overall”
67%of negative reviews mention “Advertised Vs Actual Product”
0.1%of orders come back
“Item was not as described”
A buyer, on “Advertised Vs Actual Product”67% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Mario Stickers questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data