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Marbling Kit

Fail

Demand is soft, at -20.2% this quarter, so Marbling Kit is a Fail.

Flapen Score
42
42 / 100
Ranks 971 of 1,773 Toys & Games niches · −2 vs the category median of 44
Market size
£66K/yr76K searches / yr
90-day growth
-20.2%search demand this quarter
Competition
80%top-5 click share · 13 brands · 37 sellers

Flapen Score

Marbling Kit against its category

The dotted line is the Toys & Games average. Past it, Marbling Kit is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Marbling Kit market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Marbling Kit 76K times last year and spent an estimated £66K. The top 5 brands take 84% of clicks. Demand peaks in Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 7.1% of those searches ended in a purchase.

Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -20.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £66K a year.

Searches, last 12 months
76K
Growth, 90 days vs prior 90
-20.2%
Conversion, latest week
7.1%
Market size, estimated
£66Ka year
Peak month
December3.9× the quietest month
Top search term
marbling kit11K searches a year

02 · Price

A sale here is worth £12.24.

Listings sell for £12.24 on average, from £5.13 to £26.46. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At £12.24 that is £6K to £9K a year per listing.

Average price
£12.24under the $15 to $100 sweet spot
Price range
£5.13–£26.46
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
£6K–£9K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 17.7% of listings are out of stock. The average listing ranks #640 within Arts & Crafts. It carries 979 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
93%
Out of stock, average day
17.7%
Average rank
#640in Arts & Crafts
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
979per listing
Listings tracked
15

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Marbling Kit products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 80% of clicks. A locked shelf that new listings rarely crack.

£0£7K£13K£20K£26K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

37

Est. top-5 brand share

84%

Top 20: 100%

Est. top-5 click share

80%

Top 20: 100%

Open market

13%

  • Klever Kits29%
  • Coodoo28%
  • Hapikids20%
  • JUPITEARTH4%
  • GOLDGE3%
  • Jacquard2%
  • Open — no brand owns it (7 brands, 13%)

Demand

Marbling Kit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.9×

Search terms

Top Marbling Kit search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • marbling kit11K/yr
  • marbling kit for kids13K/yr
  • marble painting kit kids8K/yr
  • marble paint5K/yr
  • marbling kit for adults5K/yr
  • marble art5K/yr
  • marble art kit kids4K/yr
  • marbling paint4K/yr
  • marble painting4K/yr
  • marbling4K/yr

Reviews and returns

What reviews say buyers love and hate about Marbling Kit

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Fun/Entertainment Experience”
31%of negative reviews mention “Color”
0.5%of orders come back
“Colours hardly show”
A buyer, on “Color”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Marbling Kit questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data