Magnetic Shapes
FailShoppers spend only $36K a year here, so Magnetic Shapes is a Fail.
- Flapen Score
- 45 / 100Top 44% of 1,773 Toys & Games niches · +1 vs the category median of 4445
- Market size
- £36K/yr40K searches / yr
- 90-day growth
- -11.8%search demand this quarter
- Competition
- 50%top-5 click share · 18 brands · 34 sellers
Flapen Score
Magnetic Shapes against its category
The dotted line is the Toys & Games average. Past it, Magnetic Shapes is stronger. Inside it, weaker.
Market
The Magnetic Shapes market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Magnetic Shapes 40K times last year and spent an estimated £36K. The top 5 brands take 74% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
5.9% of searches ended in a purchase last week.
Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -11.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £36K a year.
- Searches, last 12 months
- 40K
- Growth, 90 days vs prior 90
- -11.8%
- Conversion, latest week
- 5.9%
- Market size, estimated
- £36Ka year
- Peak month
- November2.7× the quietest month
- Top search term
- magnetic shapes20K searches a year
02 · Price
A sale here is worth £15.48.
Listings sell for £15.48 on average, from £4.42 to £28.15. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £15.48 that is £0 to £2K a year per listing.
- Average price
- £15.48inside the $15 to $100 sweet spot
- Price range
- £4.42–£28.15
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #89 within Building & Construction Toys. It carries 2,722 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 97%
- Out of stock, average day
- 5.5%
- Average rank
- #89in Building & Construction Toys
- Average rating
- 4.63 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,722per listing
- Listings tracked
- 30
04 · Newcomers
Amazon counts 4 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Magnetic Shapes products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Magnetic Tiles for Kids 50PCS Magnetic Building Blocks Magnetic Tiles
- Price
- £12.37
- Rating
- 4.6/5
- Reviews
- 1,807
- Age
- 2y ago

Science Kidz Magnetic Tiles - 100 Piece Set + 4 Play Figures + Storage Bag
- Price
- £23.39
- Rating
- 4.8/5
- Reviews
- 810
- Age
- 1y ago

Desire Deluxe Magnetic Building Blocks 40pc Construction Toys Set for Kids Game | STEM Creativity Educational Magnets Toy Blocks for Boys Girls Age 3 4 5 6 7 Year Old
- Price
- £12.19
- Rating
- 4.7/5
- Reviews
- 10,835
- Age
- 8y ago

Desire Deluxe Magnetic Building Blocks Gift 94PC Kids Magnetics Construction Block Games for Boys and Girls Creativity Educational Childrens Toys for Age 3 4 5 6 7 Year Old
- Price
- £17.08
- Rating
- 4.6/5
- Reviews
- 13,789
- Age
- 8y ago

Xekel 40PCS Magnetic Tiles Magnetic Building Blocks 3D Kids Toys STEM Educational Toys Travel Sets for Kids Game Building Preschool Construction Toys for 3+ Years Old Girls and Boys Gifts
- Price
- £13.32
- Rating
- 4.7/5
- Reviews
- 130
- Age
- 1y ago
Trending
90-day click momentum
Zippytoys Travel Magnetic Tiles 48PCS 3D Mini Magnetic Tiles Building Blocks with Mini Car for Kids Strong Magnets Portable STEM Montessori Educational Toy with Metal Storage Tin for Boys Girls 3+
- Price
- £10.84
- Rating
- 4.6/5
- Reviews
- 9
- Age
- 4mo ago

ZMAXKIC Magnetic Tiles 122PCS Magnetic Building Blocks with 2 Cars Large Magnet Building Set STEM Sensory Educational Toys Gift for Toddlers Kids Boys Girls.
- Price
- £23.78
- Rating
- 4.8/5
- Reviews
- 92
- Age
- 6mo ago

Zippytoys Magnetic Tiles Building Blocks Set for Kids 40PCS 3D Magnetic Construction Toy with Wheel Cart & Storage Bag STEM Learning Toy for Boys & Girls Age 3+ Strong Magnets & Safe ABS Plastic
- Price
- £15.99
- Rating
- 4.7/5
- Reviews
- 18
- Age
- 9mo ago

Gemmicc Magnetic Tiles 100 PCS with 2 Cars STEM Approved Educational Magnet BuildingToys Magnet Puzzles Stacking Blocks for Boys Girls
- Price
- £20.79
- Rating
- 4.8/5
- Reviews
- 4,716
- Age
- 3y ago

Magnetic Building Blocks 74PCS Magnetic Tiles Magnetic Tiles for Kids
- Price
- £11.98
- Rating
- 4.6/5
- Reviews
- 1,516
- Age
- 1y ago
Newest
by launch date
Zippytoys Travel Magnetic Tiles 48PCS 3D Mini Magnetic Tiles Building Blocks with Mini Car for Kids Strong Magnets Portable STEM Montessori Educational Toy with Metal Storage Tin for Boys Girls 3+
- Price
- £10.84
- Rating
- 4.6/5
- Reviews
- 9
- Age
- 4mo ago

ZMAXKIC Magnetic Tiles 122PCS Magnetic Building Blocks with 2 Cars Large Magnet Building Set STEM Sensory Educational Toys Gift for Toddlers Kids Boys Girls.
- Price
- £23.78
- Rating
- 4.8/5
- Reviews
- 92
- Age
- 6mo ago

Zippytoys Magnetic Tiles Building Blocks Set for Kids 60PCS 3D Magnetic Construction Toy with Wheel Cart & Storage Bag STEM Learning Toy for Boys & Girls Age 3+ Strong Magnets & Safe ABS Plastic
- Price
- £20.44
- Rating
- 4.8/5
- Reviews
- 22
- Age
- 9mo ago

Zippytoys Magnetic Tiles Building Blocks Set for Kids 40PCS 3D Magnetic Construction Toy with Wheel Cart & Storage Bag STEM Learning Toy for Boys & Girls Age 3+ Strong Magnets & Safe ABS Plastic
- Price
- £15.99
- Rating
- 4.7/5
- Reviews
- 18
- Age
- 9mo ago

Magneverse 123PCS Magnetic Tiles 2026 Upgrade Kids Toys - Magnetic Building Blocks Learning Educational Construction Toys Brithdays Gifts for Boys Girls Age 3 4 5 6 7 8 9 10 Year Old
- Price
- £28.15
- Rating
- 4.7/5
- Reviews
- 73
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 falling
Sellers
34
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
50%
Top 20: 90%
Open market
22%
- Desire Deluxe28%
- aaczly21%
- Science Kidz12%
- Xekel8%
- Mauikay5%
- Zippytoys5%
Demand
Magnetic Shapes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.7×
Search terms
Top Magnetic Shapes search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- magnetic shapes20K/yr
- magnetic squares10K/yr
- magnetic shapes for kids8K/yr
- magnetic shapes for toddlers364/yr
- magnetic squares kids1K/yr
Reviews and returns
What reviews say buyers love and hate about Magnetic Shapes
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
magnets are not strong enough
found a magnet piece loose
The magnets are very weak
Picture is deceiving
Misleading
It feels very misleading
falls apart easily
then she smashed it up
they the novelty wore off
they are bigger than the normal magnetic squares
it seems small
not happy about size of bag
not the best
Poor quality
Love
Amazing fun
Fun to build
Great toy
Excellent product
high build quality
Good quality set
magnets hold well
Magnetic tiles
Great magnets
value for money
Good Value
Excellent value
Perfect creativity
Great creative fun
encourages creativity
Return
0.7% Return rate 27% Fixable by listing
magnets are not strong enough
found a magnet piece loose
The magnets are very weak
they are bigger than the normal magnetic squares
it seems small
not happy about size of bag
not the best
Poor quality
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Magnetic Shapes questions
Answered from the same tracked data.









