Skip to content

Magnetic Drawing Board

Fail

Prices span $3.70–$17.42, mostly outside the sweet spot, so Magnetic Drawing Board is a Fail.

Flapen Score
43
43 / 100
Ranks 908 of 1,773 Toys & Games niches · −1 vs the category median of 44
Market size
£75K/yr178K searches / yr
90-day growth
-11.9%search demand this quarter
Competition
53%top-5 click share · 17 brands · 51 sellers

Flapen Score

Magnetic Drawing Board against its category

The dotted line is the Toys & Games average. Past it, Magnetic Drawing Board is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Magnetic Drawing Board market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Magnetic Drawing Board 178K times last year and spent an estimated £75K. The top 5 brands take 74% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

4.0% of searches ended in a purchase last week.

Shoppers searched for this 178K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £75K a year.

Searches, last 12 months
178K
Growth, 90 days vs prior 90
-11.9%
Conversion, latest week
4.0%
Market size, estimated
£75Ka year
Peak month
December3.8× the quietest month
Top search term
magnetic drawing board78K searches a year

02 · Price

A sale here is worth £10.53.

Listings sell for £10.53 on average, from £3.70 to £17.42. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £10.53 that is £1K to £3K a year per listing.

Average price
£10.53under the $15 to $100 sweet spot
Price range
£3.70–£17.42
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #25 within Arts & Crafts. It carries 3,815 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
97%
Out of stock, average day
0.8%
Average rank
#25in Arts & Crafts
Average rating
4.42 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,815per listing
Listings tracked
29

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Magnetic Drawing Board products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£12K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

51

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

53%

Top 20: 92%

Open market

23%

  • SGILE28%
  • AiTuiTui25%
  • Genialba8%
  • Kikidex7%
  • Character Options5%
  • YYDeek3%

Demand

Magnetic Drawing Board search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.8×

Search terms

Top Magnetic Drawing Board search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • magnetic drawing board78K/yr
  • magnetic drawing board kids27K/yr
  • magna doodle9K/yr
  • magnetic drawing board for 1 year old8K/yr
  • magnetic writing board for kids5K/yr
  • magnetic drawing board for 2 year old9K/yr
  • kids magnetic drawing board6K/yr
  • megasketcher6K/yr
  • magnet drawing board4K/yr
  • magnetic writing board4K/yr

Reviews and returns

What reviews say buyers love and hate about Magnetic Drawing Board

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall23%−0.15

It is currently quite short

Very small

I would say the shape stamps are a bit small for the age

Quality-Overall15%−0.06

Bit rubbish

Poor quality

just overall rubbish purchase

Strength10%

This is very flimsy

Not very sturdy

Bit flimsy

Value For Money9%

Was not really worth the price

I would say its prob worth £10 no more

So all in all a waste of money

Color6%−0.03

colours very faint

The writing also changes colour which makes it not very clear to read

the colours were so muted

Love

Quality-Overall18%−0.06

Excellent product

Good quality

Brilliant products

Fun/Entertainment Experience15%+1.44

Great toy

Good fun for kids

Hours of fun

Value For Money10%

Good value for money

Good for price

Worth the money

Gifting Purpose10%+0.65

It was a gift

Great present

Birthday present

Size-Overall6%−0.15

just the right size

Good travel size

Good board size

Return

1.1% Return rate 43% Fixable by listing

Size-Overall31%▆▇▆▆█▇

It is currently quite short

Very small

I would say the shape stamps are a bit small for the age

Quality-Overall13%▅█▆▆▆▆

Bit rubbish

Poor quality

just overall rubbish purchase

Defective Material/Parts8%▃▆▅█▆▃
Functionality-Overall6%▁▄▆█▃▆
Strength6%█▄▃▆▇▅

This is very flimsy

Not very sturdy

Bit flimsy

FAQ

Common Magnetic Drawing Board questions

Answered from the same tracked data.