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Magnetic Colour and Number Maze

Fail

Shoppers spend only $5K a year here, so Magnetic Colour and Number Maze is a Fail.

Flapen Score
45
45 / 100
Top 44% of 1,773 Toys & Games niches · +1 vs the category median of 44
Market size
£5K/yr13K searches / yr
90-day growth
+9.9%search demand this quarter
Competition
57%top-5 click share · 17 brands · 22 sellers

Flapen Score

Magnetic Colour and Number Maze against its category

The dotted line is the Toys & Games average. Past it, Magnetic Colour and Number Maze is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Magnetic Colour and Number Maze market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Magnetic Colour and Number Maze 13K times last year and spent an estimated £5K. The top 5 brands take 69% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

3.5% of searches ended in a purchase last week.

Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £5K a year.

Searches, last 12 months
13K
Growth, 90 days vs prior 90
+9.9%
Conversion, latest week
3.5%
Market size, estimated
£5Ka year
Peak month
December4.0× the quietest month
Top search term
magnetic maze8K searches a year

02 · Price

A sale here is worth £10.66.

Listings sell for £10.66 on average, from £5.31 to £17.26. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £10.66 that is £0 to £1K a year per listing.

Average price
£10.66under the $15 to $100 sweet spot
Price range
£5.31–£17.26
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #75 within Baby & Toddler Toys. It carries 245 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
10.3%
Average rank
#75in Baby & Toddler Toys
Average rating
4.42 starsAmazon United Kingdom average 4.36 stars
Average reviews
245per listing
Listings tracked
20

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
29 months

Products

Top Magnetic Colour and Number Maze products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

£0£505£1K£2K£2K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

17 rising

Sellers

22

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

27%

  • Nawchedo26%
  • Melofaver14%
  • Tymokcall13%
  • JKGIFTS8%
  • Konijiwa7%
  • ZHXGO4%

Demand

Magnetic Colour and Number Maze search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K800Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.0×

Search terms

Top Magnetic Colour and Number Maze search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • magnetic maze8K/yr
  • magnetic colour and number maze2K/yr
  • magnetic colour maze749/yr
  • magnetic color and number maze497/yr
  • magnetic colour sorting board2K/yr
  • magnetic maze for toddlers130/yr

Reviews and returns

What reviews say buyers love and hate about Magnetic Colour and Number Maze

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Magnetic Strength/Adsorption27%−0.17

Cheap and weak magnet

the magnet isnt very strong

Magnet on pen can fall out

Quality-Overall12%−0.08

Not very well made

Not much good

Size-Overall10%−0.04

Smaller than expected

The wand is quite small

Developmental Needs8%+0.26

Not for children under 5

Durability4%−0.01

doesnt hold atention very long

Love

Fun/Entertainment Experience41%+3.07

Perfect toys

Good Fun

Fun toy

Quality-Overall11%−0.08

A well made product

Great product

quality toy

Educational-Overall9%+0.32

can be used as a good educational tool

Educational and good fun

Great educational game

Gifting Purpose5%+0.29

I would definitely recommend this as a gift

Fab gift

Birthday gift

Ease Of Use4%+0.15

Easy to use

Easy to use and kids liver

user friendly

Return

1.3% Return rate 35% Fixable by listing

Size-Overall19%▁▆▃▄█▇

Smaller than expected

The wand is quite small

Magnetic Strength/Adsorption17%█▅▂▄▄▅

Cheap and weak magnet

the magnet isnt very strong

Magnet on pen can fall out

Quality-Overall13%▁▂█▃█▃

Not very well made

Not much good

Functionality-Overall7%█▃▃▂▄▂
Color6%▁▁█▄▂▅

FAQ

Common Magnetic Colour and Number Maze questions

Answered from the same tracked data.