Magic Tricks
MaybeReturns run at only 1.3% of orders. But buyers convert on only 0.7% of searches, so Magic Tricks is a Maybe.
- Flapen Score
- 58 / 100Top 11% of 1,773 Toys & Games niches · +14 vs the category median of 4458
- Market size
- £36K/yr332K searches / yr
- 90-day growth
- +35.6%search demand this quarter
- Competition
- 33%top-5 click share · 26 brands · 75 sellers
Flapen Score
Magic Tricks against its category
The dotted line is the Toys & Games average. Past it, Magic Tricks is stronger. Inside it, weaker.
Market
The Magic Tricks market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Magic Tricks 332K times last year and spent an estimated £36K. The top 5 brands take 65% of clicks. Demand peaks in Nov–Dec. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
0.7% of searches ended in a purchase last week.
Shoppers searched for this 332K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +35.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £36K a year.
- Searches, last 12 months
- 332K
- Growth, 90 days vs prior 90
- +35.6%
- Conversion, latest week
- 0.7%
- Market size, estimated
- £36Ka year
- Peak month
- December2.4× the quietest month
- Top search term
- magic185K searches a year
02 · Price
A sale here is worth £16.63.
Listings sell for £16.63 on average, from £3.20 to £120.83. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £16.63 that is £0 to £2K a year per listing.
- Average price
- £16.63inside the $15 to $100 sweet spot
- Price range
- £3.20–£120.83
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #177 within Novelty & Gag Toys. It carries 808 reviews at 4.21 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 94%
- Out of stock, average day
- 3.4%
- Average rank
- #177in Novelty & Gag Toys
- Average rating
- 4.21 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 808per listing
- Listings tracked
- 51
04 · Newcomers
Amazon counts 1 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Magic Tricks products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Coin in the Bottle 10p / Folding Coin Magic Trick/Close Up Coin Magic
- Price
- £8.02
- Rating
- 4.2/5
- Reviews
- 494
- Age
- 12y ago

Gmuret Magic article paper Funny magic card Magic trick to make smoke with your fingers performance props
- Price
- £3.39
- Rating
- 3.6/5
- Reviews
- 29
- Age
- 5y ago

Marvins Magic Dynamic Coins Magic Trick Set - Coin Illusion Age 8+
- Price
- £16.09
- Rating
- 4.2/5
- Reviews
- 21
- Age
- 10mo ago

Marvins Magic Magic Card Tricks Set - Kids & Adults Age 6+
- Price
- £17.27
- Rating
- 4.3/5
- Reviews
- 7,293
- Age
- 15y ago

Marvins Magic Lights From Anywhere - Teen & Adult Edition - Age 8+
- Price
- £13.19
- Rating
- 4.2/5
- Reviews
- 2,720
- Age
- 14y ago
Trending
90-day click momentum
Klever Kits 180+ Magic Set My First Magic Tricks Kit with Step-by-Step Video Lessons Magic Tricks for Kids Age 6 7 8 9+ Amazing Magician Toy Including Wand & Illusion Cards Gifts for Boys & Girls
- Price
- £18.48
- Rating
- 4.2/5
- Reviews
- 376
- Age
- 1y ago

Wyjuan Black Stick to Rose Magic Tricks Magic Wand to Flower Easy Magic Tricks Funny Toys Show Performance Prop for Adults Teenagers Magician Accessories Magic Kits and Accessories
- Price
- £5.51
- Rating
- 4.0/5
- Reviews
- 11
- Age
- 1y ago

VIANBYE Magic Set - Magic Tricks for Kids 24 in 1 Magician Performance Props Kit with Wand Cards - Kids Toy with Beginner Video Instructions Christmas Birthday Gift for 5 6 7 8 9 10 11 Boys Girls
- Price
- £16.21
- Rating
- 4.3/5
- Reviews
- 72
- Age
- 11mo ago

1Pc Little Hand Coin Disappeared Trick Toy Tools Close-Up Magic Show Props Stylish and Popular Joke Magic Coins Disappear Gimmicks Magic Kits and Accessories
- Price
- £4.52
- Rating
- 4.4/5
- Reviews
- 10
- Age
- 1y ago

Marvins Magic Dynamic Coins Magic Trick Set - Coin Illusion Age 8+
- Price
- £16.09
- Rating
- 4.2/5
- Reviews
- 21
- Age
- 10mo ago
Newest
by launch date
Marvins Magic Dynamic Coins Magic Trick Set - Coin Illusion Age 8+
- Price
- £16.09
- Rating
- 4.2/5
- Reviews
- 21
- Age
- 10mo ago

Marvins Magic Lights From Anywhere - Junior Edition - Magic Set Age 8+
- Price
- £12.52
- Rating
- 4.2/5
- Reviews
- 2,720
- Age
- 10mo ago

Marvins Magic Deluxe Box of Tricks - Signature Magic Set Age 8+
- Price
- £81.81
- Rating
- 4.3/5
- Reviews
- 264
- Age
- 11mo ago

VIANBYE Magic Set - Magic Tricks for Kids 24 in 1 Magician Performance Props Kit with Wand Cards - Kids Toy with Beginner Video Instructions Christmas Birthday Gift for 5 6 7 8 9 10 11 Boys Girls
- Price
- £16.21
- Rating
- 4.3/5
- Reviews
- 72
- Age
- 11mo ago

Kids Magic Set - Magic Tricks with Magic Hat & Kids Magician Costume
- Price
- £18.46
- Rating
- 4.6/5
- Reviews
- 1,065
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
26 rising
Sellers
75
Top-5 brand share
65%
Top 20: 97%
Top-5 click share
33%
Top 20: 74%
Open market
31%
- Marvin's Magic30%
- QUICK PICK MAGIC16%
- Gmuret8%
- DINORUN7%
- Rebetomo5%
- MilesMagic4%
Demand
Magic Tricks search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.4×
Search terms
Top Magic Tricks search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- magic185K/yr
- magic tricks81K/yr
- magic tricks for adults36K/yr
- magic trick25K/yr
- tricks5K/yr
Reviews and returns
What reviews say buyers love and hate about Magic Tricks
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
feels a bit expensive for what you get as some of the items are used repeatedly for other tricks of slight variation
Isnt worth the price
Returned it waste of money
I would've liked it to be shorter
small even for a child to use
waistcoat are far too small
Instructions for use are pretty poor with no explanation of how the unfolded coin can be retrieved from a glass bottle without breaking the bottle
This doesnt help much with faith in the rest of the instructions
No instructions vague for how trick works
Disappointed only 20 card decks thought they're would be full 60 card decks, misleading advertising
Not as described
Augmented Reality Tricks do NOT work
Love
My son has enjoyed playing with these
Good fun
Great source of entertainment
good gift
Amazing gift
Birthday present
Great quality magic kit
Excellent product
All good fun and lovely quality items as I would expect from this brand, a decent and enjoyable starter set
Excellent value for money
Value for Money
Good value
Ease of use
Easy to read
easy to understand
Return
1.3% Return rate 16% Fixable by listing
Augmented Reality Tricks do NOT work
I would've liked it to be shorter
small even for a child to use
waistcoat are far too small
Poor fabrication
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Magic Tricks questions
Answered from the same tracked data.









