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loom band board

Skip it

A small market ($16K/yr) — this niche doesn't clear our bar today.

Market size 4Growth 29Conversion 29Competition 14Returns 97Price range 50Avg price 52Brand share 26Review moat 76Quality gap 55

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Review moat

Great471.08

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Good£12.26

avg listing price — sweet spot $15–$100

Price range

Good£4.87–£25.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+2.8%

90-day search growth — must beat 0% to launch

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Competition

Bad83%

top-5 click share — a locked-up shelf

Market size

Bad£16K

£16K/yr · 57K searches

According to Flapen's Amazon United Kingdom niche tracking, loom band board is a £16K/yr Amazon United Kingdom market (57K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Aug. Verdict: Skip it — 37/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

loom band board market data

Units sold / yr
1K–2K
avg 0–100/product
Revenue / yr
£15K–£18K
units × avg price
Conversion rate
2.3%
Avg BSR
#217
Page quality
0%
Prime
83%
Sponsored
50%
Out of stock
13.9%
Avg brand age
33 months
Avg seller age
213 days

Competition & brand share

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

Brands

10 rising

Sellers

22

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

8%

  • TheWorks31%
  • Rainbow Loom30%
  • Toyland13%
  • CRA-Z-ART12%
  • LEXIBOOK4%
  • Learning Resources3%
  • Open — no brand owns it (4 brands, 8%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +2.8% search growth over the last 90 days.
3K2KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 2.0×

Top loom band board search terms

  • loom band board35K/yr
  • loom board5K/yr
  • loom band board only6K/yr
  • loom bands board4K/yr
  • loom band kit with board3K/yr
  • loom band loom3K/yr
  • loom bands starter kit with board95/yr
All search terms

Top loom band board products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£2K20%£3K30%£5K40%£6K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

What buyers say about loom band board

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Really really good loom bands”

Value For Money23%

“Good value for money”

Fun/Entertainment Experience14%

“enjoys making her loom bands”

Gifting Purpose11%

“Great present”

Noise Level9%

“Great to keep the kids quiet”

Color9%

“Bright colors”

Add-Ons/Attachments5%

“lovely set with lots of different accessories”

Advertised Vs Actual Product5%

“As expected”

Strength2%

“loom is sturdy”

What buyers complain about

Instructions/User Manual/Troubleshooting29%

“No English instructions”

Durability25%

“Broke after a couple of uses”

Strength17%

“Flimsy and arrived broken”

Gifting Purpose13%

“other products in there so I couldnt use as a gift as planned”

Material Quality13%

“Cheap plastic breaks easily”

Quality-Overall4%

“The bands aren't the best quality either”

Top return reasons

Defective Material/Parts27%
Quality-Overall13%
Color11%
Value For Money8%
Gifting Purpose8%
Size-Overall7%
Advertised Vs Actual Product6%
Strength4%
Functionality-Overall3%
Assembly/Installation2%

Common questions

Is loom band board profitable to sell on Amazon United Kingdom?
The niche generates £16K/yr across 12 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +2.8%. Flapen's verdict: Skip it (37/100).
How competitive is the loom band board niche?
10 brands and 22 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in loom band board?
Top complaints mined from reviews: Instructions/User Manual/Troubleshooting, Durability, Strength. The return rate is 0.5%.
When does demand for loom band board peak?
Demand peaks in Aug; the busiest month runs 2.0× the quietest.
What does it cost to enter the loom band board niche?
Listings span £4.87–£25.18; the average listing price is £12.26 (sweet spot $15–$100). The average incumbent carries 471 reviews — the moat a new listing must climb.