Little Tikes Car
FailThe top 5 brands take 100% of clicks, so Little Tikes Car is a Fail.
- Flapen Score
- 42 / 100Ranks 971 of 1,773 Toys & Games niches · −2 vs the category median of 4442
- Market size
- £57K/yr43K searches / yr
- 90-day growth
- +20.1%search demand this quarter
- Competition
- 81%top-5 click share · 3 brands · 35 sellers
Flapen Score
Little Tikes Car against its category
The dotted line is the Toys & Games average. Past it, Little Tikes Car is stronger. Inside it, weaker.
Market
The Little Tikes Car market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Little Tikes Car 43K times last year and spent an estimated £57K. All 3 brands take every click. Demand peaks in Aug–Sep–Oct–Nov–Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
3.1% of searches ended in a purchase last week.
Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +20.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £57K a year.
- Searches, last 12 months
- 43K
- Growth, 90 days vs prior 90
- +20.1%
- Conversion, latest week
- 3.1%
- Market size, estimated
- £57Ka year
- Peak month
- December6.3× the quietest month
- Top search term
- cozy coupe car14K searches a year
02 · Price
A sale here is worth £43.05.
Listings sell for £43.05 on average, from £4.80 to £83.23. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £43.05 that is £0 to £4K a year per listing.
- Average price
- £43.05inside the $15 to $100 sweet spot
- Price range
- £4.80–£83.23
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£4K
- Returns
- 0.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
27% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #288 within Sports Toys & Outdoor. It carries 2,704 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 27%
- Prime listings
- 82%
- Out of stock, average day
- 0.0%
- Average rank
- #288in Sports Toys & Outdoor
- Average rating
- 4.42 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,704per listing
- Listings tracked
- 11
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Little Tikes Car products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
little tikes Cozy Coupe - Ride On for Kids with Real Working Horn Clicking Ignition Switch & Fuel Cap - For Kids 18+ Months
- Price
- £49.90
- Rating
- 4.5/5
- Reviews
- 194
- Age
- 1y ago

little tikes Cozy Coupe Dino - Ride On with Real Working Horn Clicking Ignition Switch & Fuel Cap - for Kids 18 Months - 5 Years
- Price
- £52.10
- Rating
- 4.2/5
- Reviews
- 96
- Age
- 1y ago

Little Tikes Ladybug Cozy Coupe Car - Ride-On with Real Working Horn Clicking Ignition Switch & Fuel Cap
- Price
- £58.74
- Rating
- 4.1/5
- Reviews
- 41
- Age
- 1y ago

little tikes 173165E3 Fairy Cozy Coupe (Amazon Exclusive) L
- Price
- £83.23
- Rating
- 4.5/5
- Reviews
- 8,376
- Age
- 10y ago

little tikes Bluey Grannies Coupe Ride On Car with 2 Accessories and Sound Features Bluey Foot-to-Floor Ride-On for Age 18+ Months Boys and Girls
- Price
- £58.38
- Rating
- 4.7/5
- Reviews
- 623
- Age
- 1y ago
Trending
90-day click momentum
little tikes 630750M Coupe Vehicles Pink
- Price
- £71.38
- Rating
- 4.7/5
- Reviews
- 8,718
- Age
- 13y ago

Little Tikes Ladybug Cozy Coupe Car - Ride-On with Real Working Horn Clicking Ignition Switch & Fuel Cap
- Price
- £58.74
- Rating
- 4.1/5
- Reviews
- 41
- Age
- 1y ago

little tikes Cozy Coupe Trailer - Toy Trailer for Toddlers & Children Encourages Creative Play Suitable for Ages 3 to 10 Years Red
- Price
- £24.68
- Rating
- 4.6/5
- Reviews
- 10,801
- Age
- 1y ago

Bonna cover for outdoor Cozy Coupe Car toys Foot to Floor Slider car Kids Ride-On car toddler toys car cover
- Price
- £11.95
- Rating
- 4.4/5
- Reviews
- 259
- Age
- 4y ago

little tikes Cozy Coupe Dino - Ride On with Real Working Horn Clicking Ignition Switch & Fuel Cap - for Kids 18 Months - 5 Years
- Price
- £52.10
- Rating
- 4.2/5
- Reviews
- 96
- Age
- 1y ago
Newest
by launch date
little tikes Cozy Coupe Trailer - Toy Trailer for Toddlers & Children Encourages Creative Play Suitable for Ages 3 to 10 Years Red
- Price
- £24.68
- Rating
- 4.6/5
- Reviews
- 10,801
- Age
- 1y ago

little tikes Bluey Grannies Coupe Ride On Car with 2 Accessories and Sound Features Bluey Foot-to-Floor Ride-On for Age 18+ Months Boys and Girls
- Price
- £58.38
- Rating
- 4.7/5
- Reviews
- 623
- Age
- 1y ago

little tikes Cozy Coupe - Ride On for Kids with Real Working Horn Clicking Ignition Switch & Fuel Cap - For Kids 18+ Months
- Price
- £49.90
- Rating
- 4.5/5
- Reviews
- 194
- Age
- 1y ago

little tikes Cozy Coupe Dino - Ride On with Real Working Horn Clicking Ignition Switch & Fuel Cap - for Kids 18 Months - 5 Years
- Price
- £52.10
- Rating
- 4.2/5
- Reviews
- 96
- Age
- 1y ago

Little Tikes Ladybug Cozy Coupe Car - Ride-On with Real Working Horn Clicking Ignition Switch & Fuel Cap
- Price
- £58.74
- Rating
- 4.1/5
- Reviews
- 41
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
35
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
0%
- little tikes92%
- Bonna5%
- Generic3%
- Open — no brand owns it (0%)
Demand
Little Tikes Car search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 6.3×
Search terms
Top Little Tikes Car search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cozy coupe car14K/yr
- cozy coupe9K/yr
- cosy coupe6K/yr
- bubble car4K/yr
- cosy coupe car7K/yr
- coupe car3K/yr
Reviews and returns
What reviews say buyers love and hate about Little Tikes Car
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Extremely difficult to assemble
Quite difficult to put together takes time
Takes a while to assemble
Had to return it missing stuff and no instructions
the instructions that came with the coupe rode on car are useless
Slightly different to the picture as advertised when it arrived
having problems with front wheel still
Love
Great quality cover
Excellent product
Good quality
worth it
Great value great product purchased for my grandson who loves it for his 1st birthday
Great value for money
Endless fun for kids
Plenty of hours of fun
It really is the most adorable toy for little ones
Great gift
Great gift for a 2 year old comes flat packed
Great gift for my 2 year old granddaughter
Little tikes cosy coupe dino ride on kids car
Return
0.9% Return rate 31% Fixable by listing
Extremely difficult to assemble
Quite difficult to put together takes time
Takes a while to assemble
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Little Tikes Car questions
Answered from the same tracked data.









