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lego star trek

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 26Growth 16Conversion 10Competition 0Returns 99Price range 32Avg price 71Brand share 0Review moat 63Quality gap 47

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Avg price

Good£112.11

avg listing price — sweet spot $15–$100

Review moat

Good975.33

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay£16.89–£280.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay£105K

£105K/yr · 123K searches

Growth

Bad-18.2%

90-day search growth — must beat 0% to launch

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, lego star trek is a £105K/yr Amazon United Kingdom market (123K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 30/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

lego star trek market data

Units sold / yr
750–1K
avg 100–250/product
Revenue / yr
£84K–£112K
units × avg price
Conversion rate
0.8%
Avg BSR
#277
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
16.7%
Avg brand age
38 months
Avg seller age
172 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 falling

Sellers

71

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • LEGO95%
  • LIGHTAILING6%

Demand

Weekly Amazon search volume, last 26 weeks — -18.2% search growth over the last 90 days.
4K3KSpike '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26Jul '26

Top lego star trek search terms

  • lego star trek41K/yr
  • star trek lego37K/yr
  • lego enterprise14K/yr
  • lego star trek enterprise11K/yr
  • lego enterprise d9K/yr
  • lego uss enterprise2K/yr
  • star trek lego set for adults5K/yr
  • lego star trek enterprise d3K/yr
All search terms

Top lego star trek products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%25%£26K50%£52K75%£78K100%£105K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 3 tracked products in this niche — three views at once, no toggling.

What buyers say about lego star trek

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money19%

“good value at the price point”

Design-Overall18%

“it looks amazing built”

Collectibles12%

“A fantastic addition to my collection”

Fun/Entertainment Experience11%

“fun to build”

Quality-Overall9%

“The quality is brilliant, like you expect with Lego, and the instructions were nice and clear”

Gifting Purpose6%

“It was a gift”

Instructions/User Manual/Troubleshooting5%

“clear instructions”

Assembly/Installation4%

“great to assemble”

Size-Overall3%

“everything fit well”

Display-Overall3%

“Now it has a special place on my display stand”

What buyers complain about

Assembly/Installation19%

“Not had chance to build”

Instructions/User Manual/Troubleshooting15%

“Nice lights, poor instructions and some strange choices”

Value For Money8%

“overpriced”

Size-Overall8%

“the size is small”

Print Quality4%

“only complaint is I wish they'd use printed brinks not stickers”

Design-Overall4%

“after this the designer seems to have given up”

Advertised Vs Actual Product4%

“Amazon need to update the description as it is false advertising”

Product Condition4%

“even though all the boxes I receive get reused or recycled”

Weight Heavy4%

“this LEGO DeLorean is heavy”

Top return reasons

Gifting Purpose59%
Value For Money14%
Defective Material/Parts11%
Size-Overall8%
Product Condition2%
Leak-Proof1%
Instructions/User Manual/Troubleshooting1%
Scratch Resistance1%
Moist/Dry1%
Assembly/Installation1%

Common questions

Is lego star trek profitable to sell on Amazon United Kingdom?
The niche generates £105K/yr across 3 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -18.2%. Flapen's verdict: Skip it (30/100).
How competitive is the lego star trek niche?
2 brands and 71 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in lego star trek?
Top complaints mined from reviews: Assembly/Installation, Instructions/User Manual/Troubleshooting, Value For Money. The return rate is 0.2%.
What does it cost to enter the lego star trek niche?
Listings span £16.89–£280.13; the average listing price is £112.11 (sweet spot $15–$100). The average incumbent carries 975 reviews — the moat a new listing must climb.