Lego Motor
FailShoppers spend only $36K a year here, so Lego Motor is a Fail.
- Flapen Score
- 45 / 100Top 44% of 1,773 Toys & Games niches · +1 vs the category median of 4445
- Market size
- £36K/yr72K searches / yr
- 90-day growth
- -20.2%search demand this quarter
- Competition
- 64%top-5 click share · 11 brands · 13 sellers
Flapen Score
Lego Motor against its category
The dotted line is the Toys & Games average. Past it, Lego Motor is stronger. Inside it, weaker.
Market
The Lego Motor market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Lego Motor 72K times last year and spent an estimated £36K. The top 5 brands take 86% of clicks. Demand peaks in Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
2.5% of searches ended in a purchase last week.
Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -20.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £36K a year.
- Searches, last 12 months
- 72K
- Growth, 90 days vs prior 90
- -20.2%
- Conversion, latest week
- 2.5%
- Market size, estimated
- £36Ka year
- Peak month
- December3.1× the quietest month
- Top search term
- lego motor34K searches a year
02 · Price
A sale here is worth £19.74.
Listings sell for £19.74 on average, from £4.77 to £37.01. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £19.74 that is £0 to £2K a year per listing.
- Average price
- £19.74inside the $15 to $100 sweet spot
- Price range
- £4.77–£37.01
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
84% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 20.3% of listings are out of stock. The average listing ranks #3,260 within Building & Construction Toys. It carries 44 reviews at 4.15 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 89%
- Out of stock, average day
- 20.3%
- Average rank
- #3,260in Building & Construction Toys
- Average rating
- 4.15 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 44per listing
- Listings tracked
- 19
04 · Newcomers
Amazon counts 2 of last year's 9 launches as successful.
9 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 9
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Lego Motor products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
36 Pcs Technic-Motor-Kit Power Functions Motor Set Servo Change Parts Extension Remote Control Wire Compatible with Major Brands Modification Accessories Building Set
- Price
- £27.82
- Rating
- 4.5/5
- Reviews
- 44
- Age
- 11mo ago

24 PCS Power Functions Set Power Function Motor Kit Change Parts Motor-Remote-Control-Box-Light Cable Control Switch Technical-Parts Compatible with Major Brands
- Price
- £25.51
- Rating
- 4.6/5
- Reviews
- 33
- Age
- 10mo ago

WANGCL For Lego M Motor 8883 For Electric Assembled Building Block Toy Accessories Electronic Motor
- Price
- £4.77
- Rating
- 4.4/5
- Reviews
- 141
- Age
- 4y ago

HOTUT 25 PCS Power Functions Motor Battery Box Remote Receiver Set Including 1L/2M/1 Servo Motors Remote Control Battery Box Extension Cord Switch Receiver
- Price
- £19.29
- Rating
- 4.3/5
- Reviews
- 215
- Age
- 2y ago

HOTUT 2 Pcs Power Functions Set Power Function Motorized Building Blocks Power Kit with Motor and Battery Box Compatible with Major Brands
- Price
- £7.09
- Rating
- 4.2/5
- Reviews
- 11
- Age
- 1y ago
Trending
90-day click momentum
XUZIE 6 PCS Power Functions Motor Battery Box Remote Receiver Set DIY Motorized Building Set Remote Control Receiver Battery Box Extension Wire Power Function Motor Set with M-Motor
- Price
- £14.12
- Rating
- 2.9/5
- Reviews
- 3
- Age
- 4mo ago

8-Piece Power Motor Building Set 2.4G Remote Control Rechargeable Battery Box Extension Cable Servo M L High Torque Motors Building Blocks Compatible STEM Technical Motorised Kit DIY MOC
- Price
- £19.30
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1mo ago

AYWHP Servo Motor Power Toy Function Set 45 Pieces Electric Toy Motors with M/L/XL/Servo/Train Motor Battery Box IR Remote Control Extension Cable
- Price
- £31.96
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 7mo ago

8 PCS Power Functions Building Set Motor Set Technic Motorized Kit Compatible with Lego Remote Control Battery Box Extension Cord Set Technic Compatible Brick Motors Accessories for DIY
- Price
- £19.19
- Rating
- 3.0/5
- Reviews
- 3
- Age
- 4mo ago

AYWHP Servo Motor Power Toy Function Set 11 Pieces Electric Toy Motors with L Motor Remote Control Battery Box Servo Motor LED Light Cable Extension Wire
- Price
- £24.06
- Rating
- 4.1/5
- Reviews
- 29
- Age
- 7mo ago
Newest
by launch date
8-Piece Power Motor Building Set 2.4G Remote Control Rechargeable Battery Box Extension Cable Servo M L High Torque Motors Building Blocks Compatible STEM Technical Motorised Kit DIY MOC
- Price
- £19.30
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1mo ago

8 PCS Power Functions Building Set Motor Set Technic Motorized Kit Compatible with Lego Remote Control Battery Box Extension Cord Set Technic Compatible Brick Motors Accessories for DIY
- Price
- £19.19
- Rating
- 3.0/5
- Reviews
- 3
- Age
- 4mo ago

XUZIE 6 PCS Power Functions Motor Battery Box Remote Receiver Set DIY Motorized Building Set Remote Control Receiver Battery Box Extension Wire Power Function Motor Set with M-Motor
- Price
- £14.12
- Rating
- 2.9/5
- Reviews
- 3
- Age
- 4mo ago

AYWHP Servo Motor Power Toy Function Set 45 Pieces Electric Toy Motors with M/L/XL/Servo/Train Motor Battery Box IR Remote Control Extension Cable
- Price
- £31.96
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 7mo ago

AYWHP Servo Motor Power Toy Function Set 11 Pieces Electric Toy Motors with L Motor Remote Control Battery Box Servo Motor LED Light Cable Extension Wire
- Price
- £24.06
- Rating
- 4.1/5
- Reviews
- 29
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
13
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
11%
- XUZIE43%
- HOTUT21%
- WANGCL10%
- Nixo1nice7%
- AYWHP4%
- Pasyru4%
- Open — no brand owns it (5 brands, 11%)
Demand
Lego Motor search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.1×
Search terms
Top Lego Motor search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- lego motor34K/yr
- lego motors19K/yr
- lego power functions8K/yr
- lego motor kit5K/yr
- lego technic motor5K/yr
Reviews and returns
What reviews say buyers love and hate about Lego Motor
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
poor explanation
no instructions
Caveat: there is no build instructions or examples
Didn't work
Unfortunately one of the motors didnt work
difficult to add batteries
Motor Doesn't work when putting batteries in
the low quality
Poor quality
Overall the quality is low
Be careful one of the battery housings got really hot
Love
Good value
It was worth the money
Great value
Reasonable quality, specially considering the price
A super kit well made
Good quality item
Easy to use
Very useful
Works fine with some fiddling/working out
everything worked perfectly
Lego battery works well
Return
1.4% Return rate 10% Fixable by listing
Unfortunately one of the motors didnt work
Didn't work
Unfortunately one of the motors didnt work
the connections because of how tight everything was
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lego Motor questions
Answered from the same tracked data.









