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Lego Mandalorian Starfighter

Fail

The top 5 brands take 100% of clicks, so Lego Mandalorian Starfighter is a Fail.

Flapen Score
31
31 / 100
Ranks 1,575 of 1,773 Toys & Games niches · −13 vs the category median of 44
Market size
£14K/yr10K searches / yr
90-day growth
-32.3%search demand this quarter
Competition
84%top-5 click share · 5 brands · 166 sellers

Flapen Score

Lego Mandalorian Starfighter against its category

The dotted line is the Toys & Games average. Past it, Lego Mandalorian Starfighter is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lego Mandalorian Starfighter market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Lego Mandalorian Starfighter 10K times last year and spent an estimated £14K. All 5 brands take every click. Demand peaks in Feb–Mar–May–Dec. Flapen scores it 31 out of 100, a Fail.

01 · Demand

3.5% of searches ended in a purchase last week.

Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -32.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £14K a year.

Searches, last 12 months
10K
Growth, 90 days vs prior 90
-32.3%
Conversion, latest week
3.5%
Market size, estimated
£14Ka year
Peak month
February3.1× the quietest month
Top search term
lego n1 starfighter2K searches a year

02 · Price

A sale here is worth £39.54.

Listings sell for £39.54 on average, from £13.35 to £77.16. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At £39.54 that is £0 to £4K a year per listing.

Average price
£39.54inside the $15 to $100 sweet spot
Price range
£13.35–£77.16
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
£0–£4K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

44% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,591 within Building & Construction Toys. It carries 2,271 reviews at 4.76 stars, so a new listing needs social proof before a better product.

Sponsored listings
44%
Prime listings
78%
Out of stock, average day
0.0%
Average rank
#1,591in Building & Construction Toys
Average rating
4.76 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,271per listing
Listings tracked
9

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Lego Mandalorian Starfighter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.

£0£3K£6K£9K£11K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 flat

Sellers

166

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

0%

  • LEGO83%
  • Jazwares5%
  • Star Wars5%
  • Hasbro4%
  • Revell3%

Demand

Lego Mandalorian Starfighter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

500300Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Feb, Mar, May, Dec · busiest ÷ quietest = 3.1×

Search terms

Top Lego Mandalorian Starfighter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lego n1 starfighter2K/yr
  • lego mandalorian starfighter3K/yr
  • n1 starfighter888/yr
  • lego 753251K/yr
  • mandalorian starfighter575/yr
  • 75325518/yr
  • lego star wars mandalorian starfighter2K/yr
  • lego 75316275/yr
  • n1 starfighter lego mandalorian5/yr

Reviews and returns

What reviews say buyers love and hate about Lego Mandalorian Starfighter

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall32%−0.03

It could be a little bigger

tiny parts

This version of the U-wing is smaller than the previous one

Defective Material/Parts8%+0.09

tiny parts

Quality-Overall8%+2.08

quality looks good bit smaller than thought compere to razor crest

Color7%+0.07

She was let down by incorrect colour matching on the legs

Love

Quality-Overall23%+2.08

Great product

It's LEGO what more can I say great quality and great product

I think this set is great overall

Design-Overall19%−0.01

Really enjoyed building this one

It was a really fun build

still great detailed model

Value For Money17%+1.27

And at a great price been looking for one for months

Good price

Worth Buying in Sales

Assembly/Installation8%+0.58

It is really easy for kids to put together

Easy enough to put together. without being too simple

Size-Overall6%−0.03

grogu is litteraly less than an inch tall its so cute

Return

1.1% Return rate 0% Fixable by listing

Gifting Purpose39%▅▂▅▆█▂
Defective Material/Parts21%▅▁█▁▁█

tiny parts

Scratch Resistance11%▁█▁▁▁▁
Assembly/Installation11%▁█▁▁▁█
Product Condition5%█▁▁█▁▁

FAQ

Common Lego Mandalorian Starfighter questions

Answered from the same tracked data.