Lego Dog

Shoppers searched for this 126K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -31.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £121K a year.

Searches, last 12 months

126K

Growth, 90 days vs prior 90

-31.7%

Conversion, latest week

2.6%

Market size, estimated

£121Ka year

Peak month

December4.9× the quietest month

Top search term

lego dog68K searches a year

Listings sell for £36.79 on average, from £5.65 to £97.30. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £36.79 that is £4K to £9K a year per listing.

Average price

£36.79inside the $15 to $100 sweet spot

Price range

£5.65–£97.30

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

£4K–£9K

Returns

0.7%of orders · Amazon United Kingdom median 0.6%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #673 within Building & Construction Toys. It carries 700 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

4.5%

Average rank

#673in Building & Construction Toys

Average rating

4.56 starsAmazon United Kingdom average 4.36 stars

Average reviews

700per listing

Listings tracked

11

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

23 months