Lego Castle

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £137K a year.

Searches, last 12 months

116K

Growth, 90 days vs prior 90

-16.9%

Conversion, latest week

0.9%

Market size, estimated

£137Ka year

Peak month

December3.6× the quietest month

Top search term

lego castle109K searches a year

Listings sell for £127.01 on average, from £29.25 to £435.11. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 100 to 250 of them. At £127.01 that is £13K to £32K a year per listing.

Average price

£127.01above the $15 to $100 sweet spot

Price range

£29.25–£435.11

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–1K

Units per listing a year

100–250

Revenue per listing a year

£13K–£32K

Returns

1.2%of orders · Amazon United Kingdom median 0.6%

69% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,288 within Building & Construction Toys. It carries 661 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

85%

Out of stock, average day

0.0%

Average rank

#2,288in Building & Construction Toys

Average rating

4.65 starsAmazon United Kingdom average 4.36 stars

Average reviews

661per listing

Listings tracked

13

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

28 months