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Kids Hairdressing Set

Maybe

An estimated 0.9% of orders come back. But shoppers spend an estimated $23K a year here, so Kids Hairdressing Set is a Maybe.

Flapen Score
54
54 / 100
Top 19% of 1,773 Toys & Games niches · +10 vs the category median of 44
Market size
£23K/yr41K searches / yr
90-day growth
-11.1%search demand this quarter
Competition
46%top-5 click share · 26 brands · 59 sellers

Flapen Score

Kids Hairdressing Set against its category

The dotted line is the Toys & Games average. Past it, Kids Hairdressing Set is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kids Hairdressing Set market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Kids Hairdressing Set 41K times last year and spent an estimated £23K. The top 5 brands take 50% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £23K a year.

Searches, last 12 months
41K
Growth, 90 days vs prior 90
-11.1%
Conversion, latest week
3.9%
Market size, estimated
£23Ka year
Peak month
December6.2× the quietest month
Top search term
kids hairdressing set17K searches a year

02 · Price

A sale here is worth £14.27.

Listings sell for £14.27 on average, from £7.03 to £22.28. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £14.27 that is £0 to £1K a year per listing.

Average price
£14.27under the $15 to $100 sweet spot
Price range
£7.03–£22.28
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 26.9% of listings are out of stock. The average listing ranks #82 within Dress-Up Accessories. It carries 437 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
88%
Out of stock, average day
26.9%
Average rank
#82in Dress-Up Accessories
Average rating
4.26 starsAmazon United Kingdom average 4.36 stars
Average reviews
437per listing
Listings tracked
34

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Kids Hairdressing Set products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.

£0£921£2K£3K£4K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

26 rising

Sellers

59

Est. top-5 brand share

50%

Top 20: 94%

Est. top-5 click share

46%

Top 20: 85%

Open market

44%

  • GAGAKU16%
  • deAO11%
  • Style Girlz9%
  • Sanlebi8%
  • Casdon6%
  • Theo Klein6%

Demand

Kids Hairdressing Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Prime Day '25Black Friday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 6.2×

Search terms

Top Kids Hairdressing Set search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • kids hairdressing set17K/yr
  • toy hairdressing set9K/yr
  • toy hairdryer7K/yr
  • hairdresser role play for kids3K/yr
  • pretend hairdressing set2K/yr
  • childrens hairdressing set4K/yr

Reviews and returns

What reviews say buyers love and hate about Kids Hairdressing Set

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Fun/Entertainment Experience”
11%of negative reviews mention “Noise Level”
0.9%of orders come back
“Barely makes a noise”
A buyer, on “Noise Level”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Kids Hairdressing Set questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data