Kerplunk
FailThe top 5 products take 93% of clicks, so Kerplunk is a Fail.
- Flapen Score
- 34 / 100Ranks 1,428 of 1,773 Toys & Games niches · −10 vs the category median of 4434
- Market size
- £70K/yr140K searches / yr
- 90-day growth
- -20.5%search demand this quarter
- Competition
- 93%top-5 click share · 7 brands · 58 sellers
Flapen Score
Kerplunk against its category
The dotted line is the Toys & Games average. Past it, Kerplunk is stronger. Inside it, weaker.
Market
The Kerplunk market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Kerplunk 140K times last year and spent an estimated £70K. The top 5 brands take 95% of clicks. Demand peaks in Nov–Dec. Flapen scores it 34 out of 100, a Fail.
01 · Demand
4.2% of searches ended in a purchase last week.
Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -20.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £70K a year.
- Searches, last 12 months
- 140K
- Growth, 90 days vs prior 90
- -20.5%
- Conversion, latest week
- 4.2%
- Market size, estimated
- £70Ka year
- Peak month
- December10.9× the quietest month
- Top search term
- kerplunk78K searches a year
02 · Price
A sale here is worth £11.90.
Listings sell for £11.90 on average, from £5.17 to £24.70. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,250 to 1,500 of them. At £11.90 that is £15K to £18K a year per listing.
- Average price
- £11.90under the $15 to $100 sweet spot
- Price range
- £5.17–£24.70
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- £15K–£18K
- Returns
- 1.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #117 within Games & Accessories. It carries 10,371 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #117in Games & Accessories
- Average rating
- 4.35 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 10,371per listing
- Listings tracked
- 8
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Kerplunk products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Toyrific | Marble Mayhem Toy Traditional Educational Family Game with 30 Marbles and Balancing Sticks for Kids Boys and Girls Ages 3+
- Price
- £7.93
- Rating
- 4.0/5
- Reviews
- 1,671
- Age
- 16y ago

Mattel Ker Plunk Game
- Price
- £24.70
- Rating
- 4.5/5
- Reviews
- 17,281
- Age
- 15y ago

Cheerful Children Toys Jumbo Kids Dart Board Set (Dinosaur-2 73cm)
- Price
- £8.56
- Rating
- 4.6/5
- Reviews
- 209
- Age
- 11mo ago

TOMY Pop Up Pirate Classic Childrens Action Board Game Family and Preschool Kids Game for Children 4 5 6 7 8 Year Old Boys Girls Adults Packaging may vary Wood - Choc Brown
- Price
- £7.63
- Rating
- 4.5/5
- Reviews
- 59,834
- Age
- 22y ago

Montessori Game Wooden Board Games 48 Colorful Sticks Kids Games with 12 Balls Educational Toys for 3 4 5 6 Year Old Math Learning & Fine Motor Skills Toy Family Travel Game Gifts for Boys Girls
- Price
- £15.73
- Rating
- 4.4/5
- Reviews
- 113
- Age
- 6mo ago
Trending
90-day click momentum
Magnetic Dart Board for Kids 12pcs Magnetic Darts 15 Double Sided Board Game Set Safe Indoor Outdoor Family Game Best Toy Gift for Teenager 5 6 7 8 9 10 11 12 13 14 15 Years Old Boys (15)
- Price
- £11.44
- Rating
- 4.1/5
- Reviews
- 630
- Age
- 5y ago

Cheerful Children Toys Jumbo Kids Dart Board Set (Dinosaur-2 73cm)
- Price
- £8.56
- Rating
- 4.6/5
- Reviews
- 209
- Age
- 11mo ago

Montessori Game Wooden Board Games 48 Colorful Sticks Kids Games with 12 Balls Educational Toys for 3 4 5 6 Year Old Math Learning & Fine Motor Skills Toy Family Travel Game Gifts for Boys Girls
- Price
- £15.73
- Rating
- 4.4/5
- Reviews
- 113
- Age
- 6mo ago

Mattel Ker Plunk Game
- Price
- £24.70
- Rating
- 4.5/5
- Reviews
- 17,281
- Age
- 15y ago

Toyrific | Complete Traditional Classic Family Game Board Click and Jump Frustration for Kids and Adults
- Price
- £5.17
- Rating
- 4.3/5
- Reviews
- 3,002
- Age
- 15y ago
Newest
by launch date
Montessori Game Wooden Board Games 48 Colorful Sticks Kids Games with 12 Balls Educational Toys for 3 4 5 6 Year Old Math Learning & Fine Motor Skills Toy Family Travel Game Gifts for Boys Girls
- Price
- £15.73
- Rating
- 4.4/5
- Reviews
- 113
- Age
- 6mo ago

Cheerful Children Toys Jumbo Kids Dart Board Set (Dinosaur-2 73cm)
- Price
- £8.56
- Rating
- 4.6/5
- Reviews
- 209
- Age
- 11mo ago

Montessori Game Wooden Board Games 42 Colorful Wooden Sticks Dice Games Math Educational Toys for 3 4 5 6 Years Old Fine Motor Skills & Counting Toy Family Travel Game for Kids Gifts
- Price
- £14.03
- Rating
- 4.4/5
- Reviews
- 224
- Age
- 2y ago

Magnetic Dart Board for Kids 12pcs Magnetic Darts 15 Double Sided Board Game Set Safe Indoor Outdoor Family Game Best Toy Gift for Teenager 5 6 7 8 9 10 11 12 13 14 15 Years Old Boys (15)
- Price
- £11.44
- Rating
- 4.1/5
- Reviews
- 630
- Age
- 5y ago

Toyrific | Complete Traditional Classic Family Game Board Click and Jump Frustration for Kids and Adults
- Price
- £5.17
- Rating
- 4.3/5
- Reviews
- 3,002
- Age
- 15y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.
Brands
7 rising
Sellers
58
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
93%
Top 20: 100%
Open market
2%
- Toyrific42%
- Juegos Mattel36%
- Cheerful Children Toys10%
- TOMY4%
- Montrix4%
- Mistep3%
- Open — no brand owns it (1 brand, 2%)
Demand
Kerplunk search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 10.9×
Search terms
Top Kerplunk search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kerplunk78K/yr
- kerplunk game for kids33K/yr
- ker plunk8K/yr
- kerplunk game9K/yr
- kerplunk game original7K/yr
- ker plunk game5K/yr
Reviews and returns
What reviews say buyers love and hate about Kerplunk
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
poor quality too as some broke
Didn't feel the quality was as remembered
Cheaply made
flimsy
Flimsy
Not sturdy very flimsy
Just wont pop up
Unfortunately this item doesnt work for us
One minute it works fine them the next go it wont pop up even with all swords in
it wasn't that much fun
Not fun, wouldnt recommend
Darts won't stick
THE DARTS DONT STICK
Magnets dont stick
Love
Fun game
Amazing family fun game
Great family game
worth the price
Great value
Good price
Good quality
Overall impressed
Great quality and durable
As advertised
As described
the product looked like the photo
It's sturdy
Sturdy construction
Sturdy game board
Return
1.2% Return rate 6% Fixable by listing
Just wont pop up
Unfortunately this item doesnt work for us
One minute it works fine them the next go it wont pop up even with all swords in
poor quality too as some broke
Didn't feel the quality was as remembered
Cheaply made
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kerplunk questions
Answered from the same tracked data.









