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Karaoke Machine Kids

Fail

The top 5 products take 100% of clicks, so Karaoke Machine Kids is a Fail.

Flapen Score
45
45 / 100
Top 44% of 1,773 Toys & Games niches · +1 vs the category median of 44
Market size
£25K/yr3K searches / yr
90-day growth
+29.0%search demand this quarter
Competition
100%top-5 click share · 1 brands · 7 sellers

Flapen Score

Karaoke Machine Kids against its category

The dotted line is the Toys & Games average. Past it, Karaoke Machine Kids is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Karaoke Machine Kids market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Karaoke Machine Kids 3K times last year and spent an estimated £25K. One brand takes every click. Demand peaks in Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

38.1% of searches ended in a purchase last week.

Shoppers searched for this 3K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 38.1% of those searches ended in a purchase. Searches in the last 90 days moved +29.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £25K a year.

Searches, last 12 months
3K
Growth, 90 days vs prior 90
+29.0%
Conversion, latest week
38.1%
Market size, estimated
£25Ka year
Peak month
December1194.9× the quietest month
Top search term
dislocation karaoke machine 2 microphones2K searches a year

02 · Price

A sale here is worth £22.54.

Listings sell for £22.54 on average, from £14.84 to £40.39. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £22.54 that is £0 to £2K a year per listing.

Average price
£22.54inside the $15 to $100 sweet spot
Price range
£14.84–£40.39
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
1.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.1% of listings are out of stock. The average listing ranks #5 within Electronic Toys. It carries 740 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
14.1%
Average rank
#5in Electronic Toys
Average rating
4.53 starsAmazon United Kingdom average 4.36 stars
Average reviews
740per listing
Listings tracked
4

04 · Newcomers

Amazon counts 3 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
26 months

Products

Top Karaoke Machine Kids products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£4K£8K£11K£15K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

1 falling

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Dislocati100%

Demand

Karaoke Machine Kids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1194.9×

Reviews and returns

What reviews say buyers love and hate about Karaoke Machine Kids

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Noise Level14%+0.37

Not great for the noise in the house

Loud

Very loud

Audio Volume9%−0.12

volume control didn't work

Volume buttons dont work

The volume control is terrible

Size-Overall6%−0.05

Is small

its a lot smaller than the old-school karaoke machines

The item was smaller than what was shown in the picture

Quality-Overall5%+0.94

What loses it a star is the build quality - it does feel very cheap and plasticky, so how long it will last remains to be seen

Poor quality

Very small box so unsure of quality

Microphone5%−0.02

Mics could be better

Very disappointing as 1 of the 2 mics is already not working having been hardly used

the microphones a little more sensitive -on the plus side this means not so much feedback

Love

Audio Quality15%+1.02

Sound quality very good

The sound quality is clear

Sound quality is solid for the price

Quality-Overall12%+0.94

Item is good for parties

Good quality

The speaker itself I feel is actually quite good quality

Microphone10%−0.02

The two microphones are a big bonus

the voice changer is good fun

Mic's also have good sound

Value For Money9%+0.91

Reasonably priced

Great value

good value for price

Connectivity-Overall7%+0.52

CONNECTIVITY & FEATURES

The microphones connect easily

Connecting via the Bluetooth is easy

Return

1.2% Return rate 13% Fixable by listing

Audio Quality17%▂▅▂▆▄█

don't sound great at all

A small downside is that sound quality

I wouldnt recommend it if you are a professional singer as the sound quality isnt that great

Microphone14%█▆▆▄▇▄

Mics could be better

Very disappointing as 1 of the 2 mics is already not working having been hardly used

the microphones a little more sensitive -on the plus side this means not so much feedback

Functionality-Overall12%▅▃▆█▃▃

it doesn't work

lights don't work

Audio Volume11%█▄▆▃█▆

volume control didn't work

Volume buttons dont work

The volume control is terrible

Quality-Overall9%▅▄█▆▄▄

What loses it a star is the build quality - it does feel very cheap and plasticky, so how long it will last remains to be seen

Poor quality

Very small box so unsure of quality

FAQ

Common Karaoke Machine Kids questions

Answered from the same tracked data.