Jurassic World
weak search conversion (0.4%) — Jurassic World doesn't clear our bar today.
Flapen Score
Is Jurassic World profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Jurassic World is a £248K/yr Amazon United Kingdom market (3.3M searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 48/100.
Jurassic World: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -30.6% over the last 90 days and 0.4% of searches end in a purchase.
£248K
revenue / yr
Who owns the niche?
The top 5 brands hold 92% of demand, so 8% of the market is open.
8%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 71 products
Top Jurassic World products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Mattel Jurassic World Wild Roar Ceratosaurus Dinosaur Action Figure Toy with Chomp Attack Light Up Feature & Roar Sound Scan Code for Digital Play JKL77
- Price
- £16.09
- Rating
- 4.7/5
- Reviews
- 125
- Age
- 8mo ago
Mattel Jurassic World Bite N Blast Mosasaurus & Mini Dinosaur
- Price
- £29.40
- Rating
- 4.7/5
- Reviews
- 4,925
- Age
- 1y ago
Mattel Jurassic World RebirthTail Thrasher Spinosaurus Dinosaur Toy
- Price
- £31.18
- Rating
- 4.7/5
- Reviews
- 4,925
- Age
- 1y ago
Mattel Jurassic World Rebirth Distortus Rex Rumble N Rampage Dinosaur Action Figure 22 Inch with 2 Attack Actions Content-Accurate Digital Play JJP79
- Price
- £36.21
- Rating
- 4.7/5
- Reviews
- 1,811
- Age
- 1y ago
Mattel Jurassic World Rebirth Wild Roar Dinosaur Toy Posable Ankylosaurus Figure Tail Controlled Head Butt & Multi Attack & Sound Digital Play JGB90
- Price
- £10.57
- Rating
- 4.8/5
- Reviews
- 474
- Age
- 1y ago
Trending
90-day click momentum
Mattel Jurassic World Hammond Collection Scorpios Rex Action Figure
- Price
- £36.91
- Rating
- 4.0/5
- Reviews
- 32
- Age
- 5mo ago
Mattel Jurassic World Wild Roar Stomatosuchus Dinosaur Action Figure Toy Sounds & Attack & Lights Scan Code for Digital Play JKL82
- Price
- £17.16
- Rating
- 4.1/5
- Reviews
- 15
- Age
- 3mo ago
Mattel Jurassic World Hammond Collection Indominus Rex Dinosaur Figure
- Price
- £50.35
- Rating
- 4.0/5
- Reviews
- 38
- Age
- 3mo ago
Jurassic World Boys Pyjama Set | T-Rex Print Cotton T-Shirt & Elasticated Waist Shorts Pjs |Dinosaur Sleepwear (4-5 Years) Green
- Price
- £9.82
- Rating
- 4.8/5
- Reviews
- 16
- Age
- 1y ago
Jurassic World Boys Dinosaur Pyjamas Set Long Sleeve T-Rex Character PJs Kids Cotton Nightwear Ages 4-12 Years (8-9 Years) Black
- Price
- £12.84
- Rating
- 4.8/5
- Reviews
- 23
- Age
- 11mo ago
Newest
by launch dateMattel Jurassic World Hammond Collection Indominus Rex Dinosaur Figure
- Price
- £50.35
- Rating
- 4.0/5
- Reviews
- 38
- Age
- 3mo ago
Mattel Jurassic World Wild Roar Stomatosuchus Dinosaur Action Figure Toy Sounds & Attack & Lights Scan Code for Digital Play JKL82
- Price
- £17.16
- Rating
- 4.1/5
- Reviews
- 15
- Age
- 3mo ago
Mattel Jurassic World Hammond Collection Scorpios Rex Action Figure
- Price
- £36.91
- Rating
- 4.0/5
- Reviews
- 32
- Age
- 5mo ago
Mattel Jurassic World Dinosaur Figure Toy Gigantic Thrashers Large Stegosaurus with 2 Attack Action & Evolve Feature Digital Play JKL85
- Price
- £16.94
- Rating
- 4.8/5
- Reviews
- 115
- Age
- 7mo ago
Mattel Jurassic World Wild Roar Pteranodon Dinosaur Action Figure Toy with Chomp Attack Light Up Feature & Roar Sound Scan Code for Digital Play JKL78
- Price
- £13.87
- Rating
- 4.7/5
- Reviews
- 81
- Age
- 7mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.
Brands
21 rising
Sellers
400
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
25%
Top 20: 66%
Open market
7%
- Mattel69%
- Jurassic World17%
- Bitzee3%
- Primal Hatch2%
- MAGNETOE1%
- Juegos Mattel1%
- Open — no brand owns it (15 brands, 7%)
Jurassic World demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.5×
Top Jurassic World search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- jurassic world1.7M/yr
- jurassic world toys457K/yr
- jurassic world rebirth550K/yr
- jurassic204K/yr
- jurassic world dinosaurs47K/yr
- jurassic park toys50K/yr
- mattel jurassic world27K/yr
- jurrasic world38K/yr
- jurassic world rebirth toys78K/yr
- jurrasic25K/yr
What reviews say buyers love and hate about Jurassic World
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“Amazing toy”
“Quality as advertised”
“Amazing value”
“Truly magical gift”
“it is a very good toy for a collector”
What buyers complain about
50% of reviews“Wish it wasnt so expensive”
“Small backpack”
“Poor seller quality”
“its not helping”
“Not an accurate representation”
Jurassic World return rate & reasons
Why buyers send it back, as a share of all return requests.
1.2%
Return rate
16%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Jurassic World questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
